ijgolding

MAY 6, 2020

This is a post about customer experience (CX) transformation – about the incredible work being done by a bank in Eastern Europe in their quest to become sustainably customer centric. Budapest Bank had actually started its customer experience program at the end 2015. customer insight. governance.

Banking 233

Banking Customer Experience Customer Centricity Culture 233

ijgolding

JUNE 14, 2017

Over the last few months, I have been exploring in detail my perspective on seven ‘tips’ that will enable any organisation to become genuinely customer centric. If you have an aspiration to lead or be part of a sustainably customer centric organisation, then you must master the art of COMMUNICATION! “If

Customer Centricity 171

Customer Centricity Communication Culture Customers 171

ECXO

JULY 29, 2024

A truly effective CX strategy goes beyond basic customer interactions, integrating every aspect of the organization to provide seamless and high-quality customer engagement. This strategy should include a thorough understanding of customer behaviors and preferences, aligning internal processes and culture with these insights.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

ijgolding

MARCH 10, 2016

CUSTOMER service; CUSTOMER experience; CUSTOMER focus; are just three examples of combinations of words that are becoming easier and easier to SAY – in whatever industry a business leader represents, or wherever in the world their organisation operates. So simply talking about Customer Experience means nothing.

Customer Centricity 120

Customer Centricity Culture Customer Experience Professionals Communication 120

Kayako

JANUARY 24, 2018

I’d purchased flights through a popular comparison site only to find double charges in my bank account. Did my bank have an error? I got my answer in the end (and my refund), but it wasn’t an ideal way to spend the first hour of my Sunday morning or my first customer service transaction this year that stressed out.

Customer Centricity 208

Customer Centricity Self Service Trends Customer Experience 208

Beyond Philosophy

SEPTEMBER 11, 2014

Last year’s survey revealed that Amazon claimed the top spot and Bank of America…well, didn’t. That is to say, Amazon has it—and Bank of America doesn’t. According to the global leaders, that’s because: They deliver excellence customer service. I would argue that this is true of Bank of America. Billion last year.

Banking 138

Banking Culture Employee Engagement CEM 138

InMoment XI

JUNE 17, 2015

We sat down with customer experience executives from three different industries to discuss how they align their companies to foster a culture of customer centricity, from the frontline to the C-Suite.

Customer Centricity 150

Customer Centricity Company Engagement Banking 150

InMoment XI

JUNE 17, 2015

We sat down with customer experience executives from three different industries to discuss how they align their companies to foster a culture of customer centricity, from the frontline to the C-Suite.

Customer Centricity 150

Customer Centricity Company Video Engagement 150

InMoment XI

JUNE 17, 2015

We sat down with customer experience executives from three different industries to discuss how they align their companies to foster a culture of customer centricity, from the frontline to the C-Suite.

Customer Centricity 150

Customer Centricity Company Video Engagement 150

ijgolding

MAY 17, 2017

The driving force behind that, was the culture Jack Welch embedded across the GE empire. Jack Welch believed in people – employees AND customers. Creating one of the most customer centric brands on the planet is obviously a major reason why. Being customer-focused allows you to be more pioneering.

Customer Centricity 181

Customer Centricity Leadership Competitive Advantage Sports 181

ECXO

JUNE 11, 2023

You will need to analyse real-world customers to get to the actionable insight you need. Think about demographics, culture adaptation, their values, decision-making, goals and priorities, preferences, and pain points. A persona is an archetype of your ideal customer. How do they consume content? This is urgent.

B2B 390

B2B B2C Touchpoint Customer Journeys 390

Lumoa

MAY 21, 2018

." - Jeff Bezos , CEO at Amazon But hold on in there, marketing doesn't (and shouldn't) manage the whole customer journey alone. Top leadership Top leadership (C-Suite leaders and senior management) should set and communicate a clear customer centric vision, set targets and follow them up.

Customer Experience 305

Customer Experience Customer Centricity Net Promoter Score Customers 305

ECXO

SEPTEMBER 6, 2023

When: September 13th Time: 1 PM CET – 12 PM GMT Registration is exclusively available on ZOOM: [link] Get ready for another enriching session featuring an exceptional lineup of panelists: Anne Frisgaard Jacobsen, Director of Customer Experience and Leads at Jyske Bank Navin C.

Customer Experience 227

Customer Experience Data Customer Centricity Culture 227

Quadient

AUGUST 1, 2022

Creating a Customer-centric Culture: Four Steps to Get Started. At the Experience-driven CCM event, I had the opportunity to explore how Quadient can further solve the challenges that our current and future customers face. Cultural change is difficult, but ultimately, worthwhile. Marissa Feigen. Andrew Stevens.

Customer Centricity 105

Customer Centricity Culture Customer Journeys Banking 105

TechSee

JULY 24, 2018

Developing a customer centric culture in a large enterprise goes beyond addressing a customer by name in an automated email, or segmenting by interest; it is a holistic approach designed to focus on the consumer’s authentic needs. Two days later, he ordered a new connected flat screen TV to replace his older model.

Customer Centricity 104

Customer Centricity Culture Technology Travel 104

SurveySensum

DECEMBER 4, 2024

Custom er loyalty and satisfaction are crucial when it comes to banks. More than often, customers are attracted to banks that value them and offer good service. But when every bank strives to achieve the same, how can you get a competitive edge? What is NPS in Banking and Other Financial Institutions?

Banking 52

Banking NPS Financial Net Promoter Score 52

CX Accelerator

JANUARY 11, 2021

The all-too-sudden and tragic passing of former Zappos CEO, Tony Hsieh has sent a ripple through the business world, and the customer experience (CX) community is no exception. In the past, I’ve often chuckled upon reading about Zappos in a book or hearing the name mentioned in a keynote address as a model for customer-centricity.

Return on Investment 266

Return on Investment Customer Centricity Culture Ecommerce 266

Alida

DECEMBER 1, 2016

If banks weren’t already feeling the pressure from financial technology (fintech) startups, they should be now: Fintech companies are officially mainstream. Half of banking customers around the world now use at least one product or service from a fintech firm. . Establishing a customer-centric culture.

Customer Experience 193

Customer Experience Financial Banking Culture 193

Maz Iqbal

DECEMBER 10, 2014

In the early 2000s Tesco was much lauded my many: the customer-centricity gurus, the 1:1 marketing gurus, the data mining and predictive analytics players, and customer loyalty program vendors. ” What Can We Learn About The Challenge Of Building A Customer-Centric Organisation? Why does this matter?

Customer Centricity 110

Customer Centricity Case Study Government Retail 110

Blake Morgan

JANUARY 11, 2022

? ? ? ? ? ? ? ?. How do you create a customer-centric company, especially when your job is to help other companies be customer-centric? . According to Pega President of Global Field Operations Hayden Stafford, it’s all about putting the customer at the center of absolutely everything you do. . Sponsored by Pega.

Customer Centricity 86

Customer Centricity How To Banking Innovation 86

Kerry Bodine

JULY 30, 2017

One reason that journeys are better predictors of financial outcomes is that customers experience touchpoints over time. And what happens now can influence what happens later—or at least how customers perceive what happens later. In a recent study of large bank branch experiences, J.D.

Customer Journeys 244

Customer Journeys Touchpoint Culture Banking 244

Vonage

JULY 29, 2015

Building a culture of customer service excellence is key to building and sustaining a company’s livelihood in almost any industry. Here’s why: The number of interactions between customers and employees is nearly infinite, and the chances to get things wrong or right are nearly innumerable. How to get started today.

Culture 120

Culture Customer Service How To Social Media 120

Kayako

NOVEMBER 21, 2018

When you think about businesses that are known for providing extraordinary customer service like Zappos, Amazon or Chick-Fil-A, they share a common trait. They’re obsessed with their customers. How do you build a customer-oriented culture? Make everyone interact with customers. Consider TD Bank.

Culture 120

Culture Banking How To Customer Service 120

ijgolding

NOVEMBER 23, 2018

Another of my opinions, is that it typically takes between six and eight years to transform a legacy business to become sustainably customer centric – IF that business remains stable!! To bring this question to life, I want to share a new, exciting development in the UK banking industry. The results cannot be massaged.

Measurement 208

Measurement Banking Gamification Financial 208

Experience Investigators by 360Connext

APRIL 23, 2024

CX leaders today face a long list of challenges, including adapting to a dynamic market environment and ensuring every stakeholder, supervisor, and employee in the business is aligned with the customer-centric vision. This not only enhances skills but also fosters a culture that prioritizes customer experience.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Beyond Philosophy

JULY 4, 2016

It is having most impact, and will likely continue to do so, in traditional industries such as retail banking. Digital innovation in banking can be seen in the transformative way people transact and organize their finances. Needs a bank’s product to support their activities (home purchasing, auto loans, etc.). Let’s begin there.

Omni-Channel 90

Omni-Channel Banking Retail Brands 90

BlueOcean

JUNE 27, 2024

What Happens to CX When the Whole Company Is Aligned Customer experience is a front-and-center topic for the contact center… but excellent CX depends on the entire organizational culture. She argues that these elements must work together seamlessly, much like a symphony, to create lasting customer loyalty and advocacy.

Customer Experience 156

Customer Experience Contact Center Customer Centricity Leadership 156

CX Accelerator

JANUARY 11, 2021

The all-too-sudden and tragic passing of former Zappos CEO, Tony Hsieh has sent a ripple through the business world, and the customer experience (CX) community is no exception. In the past, I’ve often chuckled upon reading about Zappos in a book or hearing the name mentioned in a keynote address as a model for customer-centricity.

Return on Investment 182

Return on Investment Customer Centricity Culture Ecommerce 182

CX Journey

OCTOBER 6, 2016

Image courtesy of Peter Aceto This is Part 2 of a two-part series on my discussion with Tangerine Bank CEO, Peter Aceto. I left off on Part 1 of my conversation with Peter Aceto with questioning why so many leaders still don't get the importance of focusing on the customer and customer experience improvements. Tony Hsieh.

Banking 169

Banking Culture Metrics Employee Engagement 169

Beyond Philosophy

JANUARY 16, 2018

A recent article on corporate customer-centricity by a prominent market research firm made the case for this type of culture as “the most effective way to meet customers’ changing needs.” The author had several suggestions for building customer-centricity. Michael Lowenstein, Ph.D., when making decisions.

Culture 83

Culture Company Customer Centricity Travel 83

Beyond Philosophy

SEPTEMBER 11, 2014

Last year’s survey revealed that Amazon claimed the top spot and Bank of America…well, didn’t. That is to say, Amazon has it—and Bank of America doesn’t. According to the global leaders, that’s because: They deliver excellence customer service. I would argue that this is true of Bank of America. Billion last year.

Banking 60

Banking Culture Employee Engagement Customer Centricity 60

Customer Bliss

SEPTEMBER 5, 2017

His expertise is in customer experience management, business transformation and cultural change programs. After he completed his Masters of Applied Psychology Damian worked at the ANZ Bank where he developed and implemented ANZ’s Global Talent Program. Does the company prioritize investments in customer experience?

Industry 147

Industry Self Service Customer Centricity Touchpoint 147

Beyond Philosophy

DECEMBER 19, 2017

The fact that QVC understands this and incorporates the concept throughout their organization makes it a natural leader in Customer Experience. Other brands in the top three spots are perennial performers like John Lewis and last year’s top performer, First Direct, an online and over-the-phone bank. The Bad News. It’s not too late.

Effort Score 153

Effort Score Customer Centricity Consulting eBook 153

Lumoa

APRIL 7, 2022

while the average NPS score for the banking industry is 23.6, While on the face of it, it may appear that the IT services industry is “better” than the banking industry, that’s not necessarily true. To explain this further, we can look at the banking and eCommerce markets. and IT services is 42.

NPS 195

NPS Net Promoter Score Industry How To 195

Lumoa

MAY 21, 2018

." - Jeff Bezos , CEO at Amazon But hold on in there, marketing doesn't (and shouldn't) manage the whole customer journey alone. Top leadership Top leadership (C-Suite leaders and senior management) should set and communicate a clear customer centric vision, set targets and follow them up.

Customer Experience 150

Customer Experience Customer Centricity Net Promoter Score Customers 150

ijgolding

NOVEMBER 13, 2018

Today, it’s just as important for B2B businesses to be customer-centric. An outdated view would be that retail customers require more consideration when it comes to dealing with complaints and feedback. The key difference between a B2C and B2C VoC program is that the latter requires a complete shift in company culture.

B2B 185

B2B B2C Automotive Retail 185

Beyond Philosophy

JANUARY 26, 2015

One interesting bit of his speech touched on an important issue for Customer Centricity: data breaches. This is a law for the “non-Customer centric” organizations. Can you legislate a critical part of serving your Customers well in this way? It is critical to gain Customer’s trust in data Security.

Customer Centricity 60

Customer Centricity CEM eBook Government 60