Banking Customer Base Rewards Programs 
Currency Alliance
JUNE 11, 2019
A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. People are more likely to leave their spouse than their bank[ii], so it might seem that banks have no case to answer.
Method:CRM
JULY 15, 2020
CRM is short for customer relationship management software and it’s a tool businesses use to better manage leads and customers. Now that we all understand what a CRM is, let’s look at how you can use one to get more repeat customers. . 4 ways a CRM can help you get more repeat customers.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SuiteCX
JANUARY 19, 2015
Look at all customer communicaDons in the aggregate across lines of business to ensure the cadence makes sense. ©2014 suitecx – ConfidenDal Create integrated data warehouse for 28+ owned firms including auto dealerships, retail, banking, telcom, etc.
Currency Alliance
OCTOBER 12, 2021
If you succeed at this, you will also harness recurring benefits in the form of insightful customer data, which will allow you to market to the mid-long tail more effectively and affordably, and maximize the lifetime value of every customer. The graphic below indicates the categories of spending for many customers.
delighted
JUNE 1, 2022
Knowing what your customer lifetime value is versus your acquisition costs can shine a light on how you need to adjust your strategy to bolster margins: optimize your lead generation program, focus on delivering more value for your customers, or both. bank, 82% of failed businesses cited cash flow as a factor in their collapse.
SurveySensum
JULY 9, 2024
So, let’s explore some of the factors responsible for such a high score and such a huge loyal customer base. My Starbucks Idea One of the first things that I came across in my research to understand the dynamics of Starbucks, is the programs they have created over the years. Their Loyalty Programs. Fascinating, right?
Currency Alliance
DECEMBER 13, 2018
Reward programs still have an important part to play in this effort; but they are only part of the picture. YouGov data from the UK shows that even the youth demographic – supposedly disloyal – thinks that points programs “are a good way for brands to reward customers and 59% think all brands should offer one.”. [iii].
Expert insights. Personalized for you.
40 
Let's personalize your content