Currency Alliance

OCTOBER 12, 2020

Loyalty programs must evolve to keep customers engaged. Every business needs a loyalty strategy, but not every business needs a loyalty points program. Points are just an excuse to start a dialog with customers, keep score, and enable an economy based on an incentives currency.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025. Customer singular.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

Currency Alliance

AUGUST 22, 2022

The Points Bank in a loyalty program is the module of software that keeps track of all transactions related to issuing, redeeming, or exchanging points among loyalty program members, partners and other stakeholders. The most important difference is in the flexibility that a SaaS points bank confers.

Banking 52

Banking Loyalty Loyalty Programs Airlines 52

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

SurveySensum

MAY 19, 2023

Customer loyalty and satisfaction are crucial when it comes to banks. More than often, customers are attracted to banks that value them and offer good service. But when every bank strives to achieve the same, how can you get a competitive edge? This is where Net Promoter Score (NPS) comes into play.

Banking 52

Banking NPS Industry Net Promoter Score 52

InteractionMetrics

MARCH 27, 2025

This is what allows you to build deeper connections and boost customer loyalty with your buyers. If you can understand what makes people tick, you can keep your customers loyal without breaking the bank. Theres tons of room for creativity when you offer a loyalty program. First, lets talk reciprocity.

Customer Retention 52

Customer Retention Strategy How To Net Promoter Score 52

Retently

MARCH 18, 2019

Well, by far the most effective way to measure customer satisfaction and loyalty is via the Net Promoter Score. After all, brands with high customer retention are usually companies with high NPS score. Market Leaders’ NPS Scores. So, what do those high scores translate into, specifically? Airbnb Customer Retention.

Net Promoter Score 126

Net Promoter Score Omni-Channel Company NPS 126

CSM Magazine

JANUARY 27, 2025

When creativity and effort are recognized, others are inspired to do the same. Employees feel more engaged when their ideas and efforts are valued, and this enthusiasm translates into better service. Think of CRMs like the memory bank of your customer service team. Learn from Mistakes : Mistakes happen, and thats okay.

Customer Service 52

Customer Service Multi-Channel Chatbots Social Media 52

Currency Alliance

JUNE 11, 2019

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. People are more likely to leave their spouse than their bank[ii], so it might seem that banks have no case to answer. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. The result is that it can be difficult for a retailer to deliver a smooth customer experience when identifying their own loyalty program members, or customers in partner loyalty programs, at the POS.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

Blake Morgan

JUNE 7, 2023

However, the industry overall had a positive year, increasing 1% over 2021 for a score of 76. Best of the Fleet: Alaska Alaska Airlines earned the top spot in the competitive airline ACSI category after increasing its score by 8% from last year to a solid 81. The airline industry has faced a rocky road in the last few years.

Airlines 59

Airlines Customer Experience Data Effort Score 59

SurveySensum

JULY 9, 2024

And because of this experience, the coffee giant currently enjoys an NPS score of 77, one of the highest in the sector! So, let’s explore some of the factors responsible for such a high score and such a huge loyal customer base. Key Drivers of Starbucks NPS Score 1. Their Loyalty Programs. Fascinating, right?

NPS 52

NPS Loyalty Loyalty Programs Effort Score 52

BirdEye

SEPTEMBER 11, 2023

A business’s ability to provide a positive customer experience directly impacts its branding, online reputation, and growth efforts. Apple) High-quality customer experience helps businesses grow loyalty programs and referral campaigns, lowering customer acquisition and retention spending.

Customer Experience 114

Customer Experience Self Service Social Media How To 114

Currency Alliance

MARCH 21, 2019

Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Points Bank. Loyalty Rules Engine. This analogy must also be true of software companies that deliver loyalty program management systems.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

SurveySensum

AUGUST 24, 2023

This shows that self-service is not only a tool to enhance customer experience but also a way to reduce your customer effort score. Only a handful of them understand this need of the hour and are using the self-service options to reduce customer effort and enhance their customer experience in the best way possible.

Self Service 52

Self Service Brands Effort Score Airlines 52

BirdEye

APRIL 20, 2023

Better ROI Localized lead generation can produce a better return on investment (ROI) by streamlining your marketing efforts to target customers who are more likely to convert. Referral programs Have you ever wondered how to get local business leads without breaking the bank? Lead quality equation: (No.

Social Media 98

Social Media Multi-Channel Metrics Effort Score 98

Currency Alliance

JUNE 19, 2019

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. This effort is a marked improvement. Kudos to them.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

SurveySparrow

DECEMBER 26, 2019

Making your customers come back to you requires a lot of effort, the way you communicate with them is of prime importance. From sending NPS ( Net Promoter Score ), Customer Effort Score (CES), to other questionnaires, you will be sending a lot of email correspondences. The right words can create a huge impact.

Customer Service 94

Customer Service Net Promoter Score Effort Score Social Media 94

SurveySensum

SEPTEMBER 8, 2023

And by focusing on improving NPS scores with an efficient NPS software , businesses can prioritize strategies that lead to sustainable growth. In other words, they may have a high or low NPS score but do not fully understand how this score directly impacts their revenue or overall business success.

NPS 52

NPS ROI Social Media Effort Score 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. and a modest effort of perhaps 0.25 (i.e.,

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. and a modest effort of perhaps 0.25 (i.e.,

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

OpinionLab

MARCH 12, 2015

I don’t know what a satisfaction score means or how I can affect that positively. Perhaps you’ve asked them to provide their income level or the purpose of their visit; maybe you are interested in identifying their persona or status level in your loyalty program. We live in a multi-channel world.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

Currency Alliance

FEBRUARY 26, 2019

We believe these trends will occupy most brands’ efforts during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers). Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

OCTOBER 29, 2019

The following quote baffles my mind: According to IRI Worldwide, 74% of consumers globally choose a store based on its effective loyalty programme.[i]. If 74% of consumers choose a store based on their loyalty program, then why do few loyalty programs have more than 25% of their customers participating?

Loyalty 40

Loyalty Loyalty Programs How To Hotels 40

SurveySparrow

JANUARY 7, 2021

Building an engaged customer base requires internal effort. Popular customer-centric brands like Google, Zappos, Starbucks have one thing in common; they invest massive efforts to empower employees and help them make efficient decisions regarding customer experience. One such example is Netflix. million subscribers worldwide and $5.77

Customer Engagement 52

Customer Engagement Engagement Chatbots Effort Score 52

BirdEye

APRIL 7, 2023

Measuring the success of your marketing efforts the right way is crucial. This makes it easier to understand if your marketing efforts contribute to your business goals. Conversion rate measures the percentage of people who complete a desired action based on your marketing efforts. We completely understand the feeling.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

SurveySparrow

SEPTEMBER 20, 2022

If you could keep doing that consistently, you can easily make bank. The next step would be to put them in a customer loyalty program and offer them incentives for each referral. If your customer satisfaction score keeps reducing every quarter, you shouldn’t be surprised to see a downfall in your revenue too.

Customer Success 52

Customer Success Airlines Effort Score Net Promoter Score 52

DCX

JUNE 11, 2024

Maybe it's a loyalty program that rewards customers for repeat purchases or referrals. Well, let's just say Stitch Fix is laughing all the way to the bank. This innovation hub, opened in 2015, is laser-focused on creating groundbreaking banking solutions and elevating the digital customer experience to new heights.

Strategy 52

Strategy Gamification Case Study Innovation 52

ProProfs Chat

DECEMBER 17, 2021

It helps determine what are the best and worst features of their products, and where they should direct their business efforts. . This powerful tool enables you to create in-app Surveys , scored quizzes, tests, and personality assessments with ready-to-use survey templates that you can customize with your own branding.

Tools 52

Tools Feedback Roadmap Survey 52

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. For some brands, issuing your own loyalty currency is certainly desirable. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52