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Deep Dive into Loyalty and Experience Drivers in the Tech World—The Blueprint for Building Long-Term B2B Relationships

eglobalis

The article was originally posted on Eglobalis.com/blog. Unlike B2C relationships, which often revolve around needs, impulse and emotional buying, B2B relationships are built on a foundation of trust, consistent delivery, and mutual value creation.

B2B 427
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Find and Eliminate Dirty Data That’s Lurking in Your Salesforce CRM System

GetFeedback

Salesforce’s customer relationship management (CRM) tool helps businesses support their customers in a powerful and efficient way by allowing them to combine big data with sophisticated customization. But how do you know if you have dirty data lurking in your CRM software?

CRM 250
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leveraging Technology and Data for CX Smart use of technology and data is a powerful enabler of better B2B customer experiences. Most B2B companies have vast amounts of customer data spread across CRM systems, support ticket databases, ERP platforms, websites, and more. Technology can assist with global scaling as well.

B2B 339
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Guest blog: The Top 3 Chatbot Features your Business Needs to Succeed

Comm100

Chatbots can simplify the payment process, helping customers pay for purchases through their preferred methods. CRM integrations. Connect the chatbot to your customer relationship management (CRM) system to keep track of customer queries and complaints. Social media integrations.

Chatbots 225
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Customer Feedback Made Easy: The Ultimate CRM Survey Guide

SurveySensum

Your CRM is smart. It knows your customers names, emails, and past purchases. Thats where CRM surveys come in. Smarter marketing, better sales, and a customer experience that keeps people coming back. Smarter marketing, better sales, and a customer experience that keeps people coming back. What is a CRM Survey?

CRM 52
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Optimove Introduces OptiLive: Enabling Sportsbook Operators to Create CRM-Powered Live Sports Marketing at Scale

Optimove

Key takeaways: OptiLive is a new solution designed to empower sportsbook operators to execute CRM-powered live sports marketing at scale. Part of Optimoves Expanding CRM Marketing Capabilities OptiLive is part of Optimoves broader suite of CRM marketing tools for iGaming and sports betting operators.

Sports 75
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CRM, Social Media, Marketing and More — Everything You Need to Know About Customer Engagement Software

Comm100

The term ‘customer engagement software’ alone encompasses a wide variety of services, which results in pages that lump together very different types of solutions. This makes it difficult for customers to shop for the software that would be most appropriate for their business. What Customer Engagement Software Tools Are There?