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Consider these crucial statistics: Accenture survey shows that 66% of customers value transparency as one of the most attractive qualities in a brand. Stackla research brings forth the fact that 86% of customers look out for brand authenticity before they support a brand. b) E-Commerce Industry – AMAZON.
This flexibility enables SMEs to provide reliable support, boosting customer satisfaction and loyalty. SMEs can maximize the latest innovations in data analysis and customer service and support. It will also enable personalized approaches that support the objectives of the company. #2)
The purpose of brand perception is to understand how target consumers view and relate to a brand. Positive brand perception provides several benefits, such as creating brand advocates, providing a competitiveadvantage, allowing premium pricing , attracting good talent, etc. People have a lot of options.
We can summarize marketing communication as the communication process that brands use to market their products or services. A good marketing communication strategy aims to interact with the target audience, increase the brandvalue and enable the organization to compete successfully.
We can summarize marketing communication as the communication process that brands use to market their products or services. A good marketing communication strategy aims to interact with the target audience, increase the brandvalue and enable the organization to compete successfully.
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