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TOUCHPOINT & FASHION RETAIL

News & Customer Experience

Today we enter the fantastic world of a fashion store. Whether it is a flagship store , an affilate or a reseller , it is essential to have clear in mind that, when entering the point of purchase, the customer wants a preferential and direct relationship with the brand itself. The smallest mistake can cost dearly.

Fashion 40
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The complete guide to navigating social media advertising

BirdEye

Service-based businesses, such as law firms or financial advisors, can generate leads and connect with potential clients using Facebook’s lead-generation ads. Some popular use cases for Twitter ads are: B2B companies can connect with potential partners or clients and share industry news and insights.

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The 6 Best Emotional Brand Connections of 2018

Hero Digital

But as products and services continue to emphasize customer satisfaction, the future of brand differentiation will be creating emotional brand experiences. Brand loyalty is at an all-time low, but values-driven connections are tipping the scale for customers across generations. Connection. Confidence.

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Your Ultimate Guide to Brand Perception

ProProfs Chat

Be it a small or a big business, good brand perception is the common business goal. The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you?

Brands 111
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How Can BPO Philippines Adapt User-generated Content To Boost Your E-commerce Brand

Magellan Solutions

Magellan Solutions ‘ then takes a step further with your UCG by: Promoting brand values. It’s vital to define what your brand stands for and what your values are. . Whatever your brand values , UGC is one way to connect with people who believe in the same values.

Brands 52
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Interview with Chase Polan, Founder and CEO of Kypris Beauty

C Space

She worked in fashion as a model during her teenage years and had a passion for beauty, art and aesthetics, while she also studied organic chemistry. The combination of all this prepared her for a role in the beauty industry, as did her desire to create a brand that took sourcing standards from nature. We lost a year.

Fashion 52
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Five Ways Retailers Can Use Events to Increase Loyalty and Revenue

PK

Emotionally connected customers have a 306% higher lifetime value , which means brands have to find ways to show you care. One way to do that is through meaningful events that overdeliver on value. Events have the potential to be a highlight in your customer journey and communicate your brand values in a memorable way.

Retail 49