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The Gospel of Customer Centricity for Improved Customer Experience

CX Journey

The price of the product, the brand value, and the other pillars of marketing are no longer the most important factors in a consumer’s selection process. At a certain level of affluence, the absolute value of experience a company is likely to deliver becomes the pivotal point in making a selection.

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Why are We Still Talking About CX in Financial Services?

Lumoa

Why Financial Services Companies Should Focus on CX Now That a Recession is Approaching According to Ekaterina Mamonova, when a brand makes a promise, and its CX delivers on it well, it produces a positive feedback loop that supports brand integrity and brand values. appeared first on Lumoa.

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9 Effective Tips for Customer Service on Social Media

Comm100

What if we knew the customer service representative because of video the company shared? That’s something they can’t get from an automated phone service, which was the old way of answering many customer complaints. Make sure your customer service representatives understand that it’s okay to show some personality.

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6 Customer Service Skills for a Positive Customer Experience

Comm100

In fact, an email marketing expert may be able to use automated tools such as a sequence of emails that ensures that customers are instantaneously getting the right help when needed, which in turn increases brand value in the minds of customers. 6 foundational skills for great customer service .

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L’Occitane – the benefits of a global approach to digital customer experience

Eptica

Eptica: How has Eptica helped you transform your digital/omnichannel customer experience? Anne-Sophie Pouyau: Eptica supports us in four key ways: Our customer service representatives (agents) are more productive, as they are able to answer queries faster and more consistently through the solution and the centralized knowledgebase.

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Customer Service Strategy: Your Brand in Action

InteractionMetrics

Nike doesn’t shout that they have the best shoes, but they show athletes like Lebron James wearing them—demonstrating their unique brand value. If you have the budget, showcasing your distinct brand via advertising is the way to go. Empowerment can lead to quicker problem-solving and better customer experiences.

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Why is everyone talking about closed loop feedback system? Why you should too!

SurveySparrow

The next day you get a call from their customer service representative asking you about the issue you faced. Here is how closing the feedback loop increases your brand value: 1. Increases brand loyalty. Within the next two days, your issue is resolved.

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