NetBase

NOVEMBER 21, 2019

Keeping a brand’s reputation intact online is something that can take a good bit of effort, particularly when it inhabits the B2C realm. Consumers have lots of power thanks to social media, and they wield it. One way that brands maintain health and avoid crises involves influencer marketing , which is a bit of a misnomer.

Analytics 40

Analytics Social Media Trends Consumers 40

NetBase

NOVEMBER 21, 2019

Keeping a brand’s reputation intact online is something that can take a good bit of effort, particularly when it inhabits the B2C realm. Consumers have lots of power thanks to social media, and they wield it. One way that brands maintain health and avoid crises involves influencer marketing , which is a bit of a misnomer.

Analytics 40

Analytics Social Media Trends Consumers 40

SurveySparrow

SEPTEMBER 21, 2020

Frito-Lay used a social media survey to decide which flavour of chips their customer would like to have. Frito-Lay’s social media survey strategy made their customer feel cared for and important. One of the biggest brands in the fashion industry Timberland improves ROI by using online surveys. The takeaway?

ROI 45

ROI Survey Return on Investment Social Media 45

BirdEye

FEBRUARY 23, 2024

A company’s external communication shapes its public image and brand reputation through press releases, marketing campaigns, customer service, and investor reports. An enterprise can optimize its external communication by aligning it with its brand values, ensuring consistency and authenticity.

Communication 64

Communication Multi-Channel Culture Social Media 64

Smith+co CX

SEPTEMBER 25, 2017

Burberry, a brand famous for using very young celebrities and models like Brooklyn Beckham, Cara Delvigne and Emma Watson, is positioned to be at the leading edge of social media and digital marketing. It needs no copy or explanation because it’s a hallmark of the brand and embodies the Burberry heritage.

Brands 28

Brands Marketing Fashion Hotels 28

BirdEye

FEBRUARY 5, 2025

Why reposting on Instagram is important for brands? How does reposting on Instagram improves your social media reputation? Why reposting on Instagram is important for brands? It allows businesses to showcase relevant content that resonates with followers while increasing their brand’s visibility.

How To 52

How To Social Media Brand Values Video 52

NetBase

JULY 22, 2020

Finishing 2019 with a brand value of $47.2 billion , Louis Vuitton is the world’s most valuable luxury brand. How deep luxury brands go into the projected 20-35% decline this year may heavily depend on their success in taking the luxury buying experience online. and Canada ahead of schedule.

Consumers 59

Consumers Meeting Brands Ecommerce 59

Comm100

AUGUST 23, 2018

While some businesses have struggled to withstand the shifting tides, others have reacted in a timely enough fashion to keep up (at least minimally) with changing customer expectations. This year, the company was ranked the most valuable brand in the world , with an estimated brand value of about 150.81 billion U.S.

Exceptional Customer Service 104

Exceptional Customer Service Customer Service Chatbots Hotels 104

C Space

DECEMBER 2, 2021

Our goal is to strengthen the long-term emotional connection to our brands by creating a holistic luxury experience across all touchpoints of the customer journey – from social media to physical experiences such as our Open Space at Munich’s Odeonsplatz during IAA MOBILITY 2021.

Innovation 52

Innovation Automotive Fashion Social Media 52