InMoment XI

MAY 17, 2024

In a recent podcast featuring Simon Fraser, VP Insights and Consultancy at InMoment, and Stanford Swinton, key strategies to secure brand loyalty amidst the evolving landscape of customer experience (CX) were discussed. Ready to explore the full discussion on securing brand loyalty in the third wave of CX?

Loyalty 195

Loyalty Brands Net Promoter Score Omni-Channel 195

C3Centricity

AUGUST 20, 2024

As we all know, customer satisfaction is no longer enough to secure brand loyalty – if it ever was! This post explores the importance of measuring customer delight, its impact on brand loyalty, and practical methods to achieve and assess it. Companies must strive to go beyond mere satisfaction and aim to delight their customers.

Loyalty 156

Loyalty Measurement Brands Net Promoter Score 156

InMoment XI

JULY 20, 2022

Organizations around the world are actively evaluating—and seeking to better understand—the decision-making and behavioral influence of employee and customer trust, the drivers of emotional bonding with a brand or company, and what is required to create and sustain a more valuable branded experience. Check out these must-read articles!

Brands 370

Brands B2C B2B Financial 370

BlueOcean

JULY 9, 2024

Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. The way we interact with people and brands has changed—and consumer spending priorities have evolved just as fast. Big brands—ones with significant human and financial resources—remain ahead of the game.

Loyalty 177

Loyalty Brands Ecommerce Average Handle Time 177

InMoment XI

FEBRUARY 2, 2024

Social media facilitates real-time interaction, serves as a valuable source of customer feedback and insights, shapes your brand reputation and visibility, and can even function as a platform for market research. It helps the world’s top brands and enterprise organizations manage their social media efforts in one place.

Social Media 221

Social Media Brands Management Analytics 221

InMoment XI

JULY 7, 2022

For example, if a customer is looking for a quick OTC pain reliever, they may turn to Tylenol over a drugstore generic alternative because they know the brand and trust it. That is the essence of brand equity. The better your brand equity, theoretically the better your company will perform in sales and public perception.

Brands 369

Brands How To ROI Social Media 369

IntouchInsight

JUNE 5, 2024

Businesses use mystery shopping as a valuable data collection method to evaluate and improve customer experience, product quality, operational efficiency, and more. The results of these evaluations are typically presented as mystery shopping scores.

Brands 295

Brands Data Customer Experience Customers 295

InMoment XI

APRIL 9, 2024

However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Here are some considerations to help you make an informed decision: Brand reputation. Assess the reputation and brand equity associated with the Facebook Page in question.

Brands 195

Brands How To Social Media Feedback 195

InMoment XI

AUGUST 3, 2022

The causes and effects of employee churn are complicated, but the bottom line for brands and organizations the world over is simple: employee expectations have changed, and workplace cultures’ view of the employee experience must change as well. How We Got Here. That advice sounds obvious enough, right? Trajectory Takeoff.

Employee Experience 418

Employee Experience Brands Roadmap Culture 418

InMoment XI

DECEMBER 3, 2021

Whether it’s how quickly news travels via social media or how to have conversations with marginalised communities, the sheer myriad of variables for brands to consider can seem overwhelming. No matter where your brand is on its Inclusion journey, some amount of mistakes and missteps are, unfortunately, to be expected.

Brands 370

Brands Social Media Travel Groups 370

InMoment XI

MARCH 21, 2022

Customer experience (CX) leaders from utilities brands are facing unprecedented challenges in 2022. Additionally, brands have not figured out how to tap into 85% of data—the unstructured kind—so they miss out on the bigger picture. To learn more, check out Graham’s full CX webinar designed just for utilities brands.

Brands 397

Brands Roadmap Strategy Social Media 397

InMoment XI

OCTOBER 18, 2022

A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.

Brands 397

Brands Transportation Wait Times Course 397

InMoment XI

JULY 5, 2022

With this goal in mind, InMoment gathered the three most important steps quick service restaurants can take to achieve better guest experiences in our new eBook, “How Food Services Brands Can Evolve Guest Experience Programs.” How do I understand the overall experience guests are having with my brand?

Guest Experience 370

Guest Experience Brands eBook Multi-Channel 370

ShepHyken

NOVEMBER 11, 2024

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    How can a company integrate customer service into its branding strategy? What role does customer experience play in brand loyalty? What are the key elements of a logo or brand identity that influence customer experience?

Brands 66

Brands Customer Experience Connections Loyalty 66

delighted

SEPTEMBER 6, 2024

What do customers really think about your brand? Understanding your customers’ perceptions of your brand can help you bolster market research, identify ways to improve your brand’s reputation, and much more. What is a brand perception survey? Why are brand perception surveys important?

Survey 98

Survey Examples Brands Net Promoter Score 98

Second to None

JULY 31, 2024

Over the years, brand loyalty has played a critical role in helping organizations with customer retention, customer lifetime value, and overall customer satisfaction. It’s been an important aspect of consumer behavior that brands have relied on for repeat purchases. Let’s first dive into what makes customers more loyal to brands.

Loyalty 62

Loyalty Brands Omni-Channel Social Media 62

Second to None

JULY 31, 2024

Over the years, brand loyalty has played a critical role in helping organizations with customer retention, customer lifetime value, and overall customer satisfaction. It’s been an important aspect of consumer behavior that brands have relied on for repeat purchases. Let’s first dive into what makes customers more loyal to brands.

Loyalty 62

Loyalty Brands Omni-Channel Social Media 62

Bill Quiseng

MAY 13, 2024

Your brand is not a result of your marketing actions. Your brand is the result of customers’ perceptions of your customer service actions. On social media, customers are talking about you whether you like it or not know it or not. World-class or no class. So, when it comes to your customers and customer service, don’t be just good.

Brands 148

Brands Social Media Customer Service Marketing 148

Comm100

APRIL 22, 2021

From Starbucks to Duolingo and in almost every industry in between, top brands are turning to chatbots to improve their customer service and support operations. While some brands were initially hesitant to get onboard, thanks to tech advancements, these chatbot fears are being put to bed. Evolution of AI . Watch the video. AI Chatbot.

Chatbots 246

Chatbots Brands Wait Times Consumers 246

Doing CX Right

OCTOBER 21, 2023

Award-winning podcaster, Stacy Sherman, highlights its role to amplify speakers, boost brands, and enrich customer engagement. The post Podcasting Power: Elevating Brands & Speakers appeared first on Doing CX Right. Why does podcasting matter?

Brands 116

Brands Customer Engagement Engagement Customers 116

Clarivate

SEPTEMBER 5, 2024

In 2021, Clarivate acquired ProQuest which includes valued heritage brands such as Ex Libris and Innovative. We believe our organization is so much more than the sum of our parts, and we are committed to providing you with a streamlined Clarivate experience with the ease of recognition under one brand name.

Brands 52

Brands Innovation Touchpoint User Experience 52

BirdEye

DECEMBER 26, 2023

But this can change if your business actively measures brand salience and takes steps to improve it. This blog post is the ultimate guide on brand salience and helps you grow your brand by measuring this important metric. Table of contents What is brand salience? Table of contents What is brand salience?

Brands 105

Brands Social Media Competitive Advantage Measurement 105

Brandwatch CX

MAY 1, 2024

The popularity of deinfluencers is rising, and brands need to stay on top of this to avoid a marketing crisis. Here's everything you need to know.

Brands 111

Brands Marketing 111

The DiJulius Group

OCTOBER 1, 2024

Read Full Article The post What all World-Class Customer Experience Brands Have in Common appeared first on The DiJulius Group. The one statement that all world-class customer experience organizations have in common is they all have a customer experience action statement that they make sure every one of.

Brands 93

Brands Customer Experience Groups Customers 93

Perceptive

APRIL 4, 2022

There are a lot of ways a business can reap rewards from brand tracking, but certain brand tracking errors can leave you with insights that are meaningless to your business and its strategic objectives. To make sure you get the most out of your brand tracking, avoid these mistakes.

Brands 85

Brands 85

Merkle

MARCH 21, 2023

The current macro-economic conditions are challenging B2B brands to make strategic choices in terms of budget and investment between brand and demand. Below are some of the key questions that marketers need to answer:

B2B 98

B2B Brands Marketing 98

Beyond Philosophy

JUNE 15, 2023

Your brand is in a relationship with your customers. Unfortunately, people often form codependent or dysfunctional relationships with brands. To help yours be more beneficial than not, we have five rules about how to build strong brand relationships with your customers. We all have relationships with brands.

Brands 145

Brands Banking Insurance Conference 145

SurveySensum

NOVEMBER 1, 2024

Loyalty is a brand.” — Shep Hyken. Brands that excel in cultivating loyalty experience 2.5X Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand. What is Brand Loyalty? Why Brand Loyalty Matters?

Loyalty 52

Loyalty Customer relationships Brands Sales 52

Brandwatch CX

MAY 1, 2024

The popularity of deinfluencers is rising, and brands need to stay on top of this to avoid a marketing crisis. Here's everything you need to know.

Brands 92

Brands Marketing 92

CX Journey

SEPTEMBER 5, 2018

Coming up with a brand identity isn’t an easy task. Ideally, a strong brand identity will mesh both your needs and those of your customer. 77 percent of B2B marketers say that proper branding plays a big role in company growth. Ideally, a strong brand identity will mesh both your needs and those of your customer.

Brands 238

Brands How To Social Media Advertising 238