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In-Car Entertainment Technology Trends for 2021

GlowTouch

Open roads, great music, and good company are some of the best parts of summer. Adding to the experience is the latest in-car entertainment, with trends that leave the eight-track, cassette, and CD eras in the dust. That means hundreds of miles with plenty of windshield time and a need to keep drivers and passengers alike entertained.

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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

This guide is for all executives who recognize the critical role that strategic, data-driven customer engagement plays in their company’s success. This shift demands a strategic overhaul of how companies approach customer engagement and traffic generation. HubSpot is a prime example of content marketing done right.

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Creating Brand Loyalty in the Airline Industry

QuestionPro Audience

In order to best accommodate travelers, airlines offer several additional services where travelers can upgrade their seats, access airline exclusive lounges, and purchase in-flight food and entertainment. Several credit card companies offer travel rewards, which are designated for airline tickets and baggage fees.

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Thematic's favorite brands

Thematic

At a recent Friday team session, Thematic delved into our customers' world by doing a brand survey. For each brand, we gave a score (1-5) and a reason for the score. Here’s what I found: If we go by overall score and sentiment, Thematic’s favorite brand is Marvel. But Marvel's win feels too easy.

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How Connecting with Gen C Can Help Your Brand Grow

2020 Research

Learn how As Gen Cers continue to enter adulthood over the next seven years, brands should not assume they’ll follow the stereotype of young adults spending frivolously. Gen C values transparency and authenticity, so brands should, too. For brands, ethical practices and personalized experiences aren’t optional.

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The Future of Brand Building is Customer Centricity

C3Centricity

But w ith the advent of digital in the early 80’s, companies began taking a serious look at their marketing strategies. Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building.

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InMoment (integrated) Experience: Changing The Game

InMoment XI

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. By responding to over 95% of negative reviews, their company guarantees that customer concerns are not just heard but addressed; the art of engaged, active listening.