Experience Investigators by 360Connext

OCTOBER 2, 2024

For those who need CX support, there is a key resource available: Customer experience consultants. Organizations rely on consultants across their teams: Fractional marketing leaders, public relations agencies, business strategy consultants… there are external experts to fulfill any business need. Measurement.

Consulting 143

Consulting Customer Experience Customer Journeys Leadership 143

eglobalis

DECEMBER 11, 2024

Tata Consultancy Services (India): TCS uses rigorous experimentation to refine its IT services and solutions. By testing different configurations and service models, Hitachi optimizes its offerings to better serve its B2B customers, leading to enhanced satisfaction and loyalty.

Customer Journeys 353

Customer Journeys Effort Score Omni-Channel Social Media 353

InMoment XI

MAY 17, 2024

In a recent podcast featuring Simon Fraser, VP Insights and Consultancy at InMoment, and Stanford Swinton, key strategies to secure brand loyalty amidst the evolving landscape of customer experience (CX) were discussed. Ready to explore the full discussion on securing brand loyalty in the third wave of CX?

Loyalty 195

Loyalty Brands Net Promoter Score Omni-Channel 195

InMoment XI

OCTOBER 23, 2024

Without managing this customer experience properly, you risk losing clients, failing to acquire new ones, and creating a negative public image for your brand. It enables you to boost your brand reputation. Modern bank branches are transforming into consultation hubs. Adopt a consultative approach.

Banking 195

Banking Customer Experience Effort Score Financial 195

ECXO

MARCH 6, 2025

For example, top companies define a concise CX aspiration aligned to their brand promise such as being the easiest partner to do business with, or providing a truly consultative, trusted advisor relationship and ensure it ties directly to business objectives. This vision serves as a North Star that guides the entire program.

B2B 339

B2B Customer Journeys How To Effort Score 339

eglobalis

AUGUST 13, 2024

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Apple: Apple’s brand loyalty is legendary.

e-support 504

e-support Innovation Customer Centricity Loyalty 504

C3Centricity

FEBRUARY 8, 2025

By tapping into this human desire, Spotifys campaign led to over 30 billion streams , showcasing the power of customer insights in driving engagement and brand loyalty.

Innovation 156

Innovation Leadership Customer Insights Report 156

InMoment XI

MAY 10, 2022

It’s true that technology has produced some extremely powerful tools, such as sentiment analysis, but you need human expertise and consultancy to help identify which sentiments are most relevant to your Experience Improvement goals. In other words, even a tech engine needs a driver. Reason #2: Problems & Priorities.

Consulting 370

Consulting Trends Technology Analysis 370

InMoment XI

DECEMBER 13, 2021

In the latest 2021 Insights Association Top 50 Market Research and Data Analytics report, InMoment ranks in the top 20 established industry reports and market research or market experience (MX) brands, alongside other powerhouse brands such as JD Power, Gartner Research, and Forrester Research Services.

Analytics 370

Analytics Data Marketing Customer Journeys 370

ECXO

AUGUST 9, 2023

Professional services (PS) and consulting is critical to client experience. From a client perspective firm offering CX-related PS / consulting – in enterprise technology, telecoms, electronics, and beyond – are superficially similar. The impact it has on your PS and consulting, and on any client interaction, is considerable.

Consulting 296

Consulting Competitive Advantage Culture Touchpoint 296

InMoment XI

JANUARY 18, 2023

In this episode, Melanie Disse from Auckland-based CX firm—Melanie Disse Consulting answers questions such as: How mature are Voice of Customer (VoC) programs in New Zealand compared to other countries? How does your organisation’s VoC program compare? What can you do to elevate the level of VoC program maturity at your organisation?

Voice of Customer 370

Voice of Customer Consulting Video Innovation 370

InMoment XI

SEPTEMBER 28, 2022

My name is Len Ferman and I am a senior consultant at InMoment. In my role at InMoment, I work with brands to generate and evaluate ideas to attract new customers, delight existing customers and identify strategic initiatives. At InMoment, our consultants are available to perform these three types of human-led services.

Customer Journeys 418

Customer Journeys Customer Experience Exercises Consulting 418

C3Centricity

JUNE 2, 2021

A major computer manufacturer used to price their line of PCs 10% higher than the competition due to their brand, perceived status and support. If you have a well-known brand name with a high amount of loyalty, you can charge a premium. If you have a well-known brand name with a high amount of loyalty, you can charge a premium.

B2B 334

B2B B2C Brands Consumers 334

InMoment XI

OCTOBER 24, 2024

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

Adrian Swinscoe

NOVEMBER 22, 2024

I had a fascinating discussion with Dan Bennett, Senior Partner, Head of Behavioural Science at Ogilvy Consulting, the other day, where he introduced me to the […] The post Is channel snobbery holding back brands’ customer experience efforts? first appeared on Adrian Swinscoe.

Brands 59

Brands Customer Experience Consulting Customers 59

eglobalis

MARCH 30, 2025

Meanwhile, customers now interact with brands constantly through digital channels, generating a wealth of real-time signals. Smart brands use social listening tools to monitor these platforms continuously, detecting spikes in positive or negative sentiment and responding on the fly.

Survey 312

Survey Banking NPS Effort Score 312

InMoment XI

FEBRUARY 1, 2022

Even worse, it can even cause over-surveyed customers to have a negative perception of your brand. . Branded chatbots are also growing in popularity. When you consider these two elements, it becomes clear that today’s brands need to start thinking outside of the survey box and start utilizing alternative feedback methods.

Survey 396

Survey Customer Experience Social Media Data 396

InMoment XI

NOVEMBER 16, 2023

Elevating Customer Experience Through Strategic Productivity Insights In a recent workshop conducted at the XI Forum 2023 in London by industry experts Simon Fraser, VP, Insights and Consultancy at InMoment, and Simon Hedaux, Founder of Rethink Productivity , the focus was on enhancing productivity to drive experience improvement within businesses.

Healthcare 447

Healthcare Culture Travel Study 447

InMoment XI

JANUARY 27, 2025

The truth is, customers calling your call center dont just have an issue they want you to resolvethey have a relationship with your brand that matters enough to them to raise that issue. For that customer, your brand isnt just another apparel warehouseyoure their fashion consultant, style authority, and default choice for wardrobe-building.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

InMoment XI

NOVEMBER 26, 2024

A customer journey map is a visual representation of the journey a customer has with a company’s brand, products, services, and people. Day-in-the-Life Purpose: The day-in-the-life customer journey map takes a broader view of the customer’s life beyond their interactions with your brand. What is Customer Journey Mapping?

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

InMoment XI

OCTOBER 5, 2022

And as the world’s most successful brands know, in order to meet that expectation they need to provide both staff training and staff motivation to make that happen. Employees , regardless of the products or services they provide, are the ones setting the tone for their company and brand. Areas of Staff Motivation to Keep in Mind.

How To 370

How To Feedback Customer Centricity Strategy 370

InMoment XI

DECEMBER 21, 2021

Several years ago, business consultant Matthew T. More than commitment to the company or the brand, more than commitment to productivity or innovation or even the organization itself, we are talking about commitment to the customer. The key is to focus on developing and supporting employees so that they, in turn, focus on the customer.

Customer Experience 397

Customer Experience Loyalty Course Advertising 397

InMoment XI

NOVEMBER 28, 2022

Shep Hyken, a well-known customer service consultant, recently shared that 42% of people would rather clean a toilet than call customer support. This statistic actually didn’t surprise me given how often support experiences leave much to be desired. . That is not often the case in the support experience.

Customer Experience 370

Customer Experience Call Center First Call Resolution Chatbots 370

C3Centricity

JUNE 8, 2020

Despite many books touting the need for our customers to “Love” our brands, in reality, I’m not sure that any of us want to have a deep relationship with brands. Brands that have a high following and loyalty, have found a way to consistently engage their fans and keep them coming back.

Hospitality 307

Hospitality Customer Centricity Hotels How To 307

Lumoa

APRIL 24, 2018

We have received 31 answers from 31 recognised thought leaders, consultants and great doers from all over the world across industries. Jeannie Walters TEDx Speaker, Customer Experience Expert, Trainer, Consultant, Podcaster. Sue Duris Customer Experience and Digital Marketing Consultant. Why did you give that score?

System 317

System Effort Score NPS Net Promoter Score 317

InMoment XI

MAY 25, 2023

Customers are the lifeblood of any business, and providing them with a great experience can lead to increased loyalty, higher satisfaction, and improved brand reputation. It’s simple: every company needs customers, but what happens when there are so many brands to choose from? How can brands stand out?

Customer Experience Design 363

Customer Experience Design Customer Experience Customer Journeys Competitive Advantage 363

Lumoa

FEBRUARY 6, 2018

Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. More brands will (and should) bring up customer feedback to the decision-makers in the company, and with the help of some new amazing technologies we’re changing the way businesses see their customers.

Customer Experience 304

Customer Experience Customer Centricity Self Service Culture 304

CX Accelerator

JUNE 8, 2020

Walk in the customer’s shoes. ,, Nicholas Zeisler , Principal at Zeisler Consulting, challenges us to experience our product or service in the exact same way as customers do. How many times have you commented on a social media post from a brand only to never receive a response? Listen to customer complaints.

Survey 345

Survey Social Media Contact Center Call Recording 345

GetFeedback

JUNE 12, 2019

The short answer: Customer experience (CX) is a term used to define all interactions that a customer has with your brand. I want to emphasize that the term customer experience encompasses all interactions, across all touchpoints of a customer’s journey and relationship with your brand. Let’s get started.

User Experience 329

User Experience Customer Experience Customers Interaction 329

Lumoa

MAY 5, 2022

A holistic understanding of customer experiences can help close the gap, strengthen the brand and open up new opportunities for profitable growth. Good customer experiences affect customer satisfaction and loyalty and have become a significant strategic differentiator that can strengthen your brand.

Strategy 259

Strategy Customer Experience How To Consulting 259

InMoment XI

DECEMBER 1, 2022

” “InMoment has an impressive ability to deliver business value through its consulting-led methods and programs.” – Gartner Magic Quadrant for Voice of the Customer. InMoment is currently improving experiences with: 90% of the world’s leading automotive brands 8/10 of leading banks 4/5 of the top insurers.

Self Service 370

Self Service Analytics ROI Automotive 370

Experience Investigators by 360Connext

AUGUST 31, 2021

” And the stock-consultant answer I always give is: It depends. If you’ve read my article on Listening Assessments or downloaded our free Customer Interview Guide resource , you know I love customer feedback that tells a story and contextualizes our other data. How Many of These Customer Moments do You Recognize?

Feedback 380

Feedback Customers Loyalty Measurement 380

ijgolding

APRIL 9, 2020

It is an all-in-one platform empowering brands to deliver the ultimate experience to their customers. CEMantica is a customer-centric company that helps you build a memorable connection with your customers engaging them with your brand. This solution is a lot more than just about saving costs. Prodware Group.

Customer Journeys 312

Customer Journeys CRM Technology Groups 312

ShepHyken

NOVEMBER 3, 2024

Operationalize by Zeisler Consulting (Zeisler Consulting) If you’re wondering what CX really is, leave it to a marketer of course to put it succinctly and easily: CX is all about operationalizing your Brand Promise. Marketing is about the brand promise.

Customer Service 69

Customer Service Loyalty Programs Entertainment Loyalty 69

BirdEye

FEBRUARY 4, 2025

But here’s the catch: Reputation management isnt just about tracking online reviewsits about taking control of your brands online reputation across digital channels. Bottom line up front Your brand's online reputation is a business asset. Bottom line up front Your brand's online reputation is a business asset.

Tools 52

Tools Brands Management Multi-Channel 52

CloudCherry

MARCH 8, 2019

Jeannie is currently the CEO/Founder of 360Connext, a global Customer Experience consulting firm. She has a keen sense in crafting engaging CX and she trains teams across the globe to scale heights in building a better brand. Lynn Baker.

Chief Customer Officer 285

Chief Customer Officer Customer Experience Professionals Consulting Employee Experience 285

C3Centricity

JUNE 28, 2018

In the report they mention three changes that CMOs are grappling with in an effort to impact both inside and outside their organisation: How the relationships between brands and customers have changed. How brands can offer the very best customer experience. How brands can become more human and approachable.

Marketing 249

Marketing Brands Analysis ROI 249