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Delivering the Brand Promise with Laura Richard

ShepHyken

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    What is a brand promise? What is the role of branding in enhancing the customer experience? How can businesses define their brand to impact customer relationships meaningfully?

Brands 139
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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

This alignment strengthens client relationships, enhances brand reputation, and reinforces the company’s position as a trusted partner. These teams go beyond technical support, engaging in consultative conversations to align IBM’s offerings with each client’s unique operational demands, compliance requirements, and growth objectives.

B2B 515
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Beyond Transactions: How CX, AI, and Emotion Are Driving Business Growth

InMoment XI

The Rise of the Experience Economy Brands are recognizing that the quality of experiences significantly influences customer choices, so making experience-led engagement a crucial differentiator is a priority. But how exactly are businesses making this transition? Surveys alone no longer suffice.

Culture 195
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Customer Experience Consulting: Why It’s the Key to Your Success

InMoment XI

What is Customer Experience Consulting? Customer experience consulting is a specialized service that helps businesses enhance the experiences they provide to their customers across every touchpoint—from the initial awareness stage to post-purchase support. What are the Benefits of having a Customer Experience Consultant?

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Are We Building Relationships That Will Last a Lifetime?

Speaker: Lauren Feehrer, President and Founder of LoyaltyCraft Consulting

Genuine connections between brands and consumers happen when empathetic team members are enabled with effective conversational messaging technology. Join Lauren Feehrer, Founder and President of LoyaltyCraft Consulting, to learn how the merging of empathy and technology can transform your Customer Experience.

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A Guide to NPS for Brand Management and Customer Success Consultants

Retently

If you’re part of a brand management or customer success consultancy, Net Promoter Score® could be the all-in-one customer satisfaction metric you’ve been looking for. As a brand manager or customer satisfaction consultant, this lets you show real progress in the short term and demonstrate that your work is producing measurable value.

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Beyond the Basics: Why the Traditional Customer Experience Education Model is Outdated

eglobalis

For example, the customer expectations for a B2B tech company will differ significantly from those for a consumer-facing retail brand. Bain offers CX consulting and training services heavily centered on NPS and customer feedback systems. Their programs emphasize data analytics and feedback management, leveraging their own software.