Brands Consumers Magazine 
C3Centricity
NOVEMBER 5, 2018
They were referring to the growing need for marketers to stand up to the challenge of taking local brands global. In this networked world, more and more successful local brands are attempting global roll-outs. This is the basis of any new product launch and applies just as well to global rollouts as it does to local brand developments.
ShepHyken
JANUARY 12, 2025
Its about fostering a community of advocates who believe in your brand as much as you do. This is a nigh-indisputable fact, one which nearly every consumer has encountered at one point or another when attempting to gauge the quality of an item and the credibility of the manufacturer or vendor. It can when its used the right way.
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C3Centricity
AUGUST 17, 2020
This is no longer possible as customers are sharing their experiences of companies and brands far more than just six months ago. 89% of consumers have stopped doing business with a company after experiencing poor customer service. 94% of consumers say they are more likely to be loyal to a brand that offers transparency.
TechSee
JUNE 16, 2022
By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. Magazine, Forbes, U.S. Mike is a frequent contributor to the Contact Center Pipeline magazine and a member of their Advisory Board.
CSM Magazine
MARCH 12, 2025
In the world of fast-moving consumer Goods (FMCG), product recalls are an inevitable challenge that brands must confront. The key question is; what can brands do to be better prepared and mitigate the damage of a recall that is a case of when, rather than if? Peter Gillett, CEO of Marketpoint Recall, provides insight.
ECXO
FEBRUARY 26, 2024
Brands like Sephora and Glossier often include free samples with online orders. Their sleek, minimalist product design and packaging immediately give the impression of high quality, leading consumers to perceive their products as superior. When telling your brand’s story, a powerful slogan goes a long way.
ShepHyken
MARCH 24, 2025
by Tom Ryan (RetailWire) For the second year in a row, BrightLocals Local Consumer Review Survey in a blind test found that a majority of consumers prefer responses to online reviews from businesses created by AI rather than a human. You no longer run out of razor blades, dog food, and other consumable products used on a regular basis.
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