QuestionPro Audience

JANUARY 3, 2017

One of the busiest travel times of the year has just passed. Millions of families across the country traveled during the holidays to be reunited with their loved ones. With more than 100 million Americans having traveled this holiday season, many of you are still recovering. Select your respondents.

Airlines 150

Airlines Loyalty Brands Industry 150

InMoment XI

NOVEMBER 16, 2023

The workshop gathered professionals from diverse sectors such as retail, travel, services, grocery, and healthcare. Macro-Environmental Insights The workshop started by contextualising businesses within macro-economic and social environments, considering factors like inflation, evolving consumer behaviours, and societal habits.

Healthcare 447

Healthcare Culture Travel Study 447

InMoment XI

FEBRUARY 15, 2022

During the unpredictable lockdown, retail brands were forced to transform their in-person experiences to digital ones. Then let’s take a look at three concrete examples we’ve discovered based on data our Strategic Insights Team collected from consumers and employees across North America. Hence, “blended”.

Retail 195

Retail Consumers Social Media eBook 195

QuestionPro Audience

MAY 4, 2018

Unfortunately, nagging myths about market research often stall and crash brands as they navigate shifting times full of digital breakthroughs and sophisticated audiences. A change in consumer preference in social media or a minor dislike in a product feature can make a huge difference. Brands don’t need titanic surveys.

Brands 191

Brands Marketing Social Media Survey 191

Customer Bliss

AUGUST 29, 2019

In today’s digital age, never before have consumer journeys and expectations been so diverse. During our research, we found that one-third of respondents will actually walk away from a brand after having a disappointing interaction. Exceptional CX is memorable and good news travels fast. What did they order?

Customer Journeys 227

Customer Journeys Customer Experience Case Study Consumers 227

QuestionPro Audience

FEBRUARY 15, 2018

and they are the fastest growing segment of technology consumers. Whereas millennials consume the trending technology and move on to the next, baby boomers are different. Once they find a brand that appeals to them, they are extremely brand loyal. TRAVEL 84% of boomers book their travel online.

Company 186

Company Travel Comparison Social Media 186

Brandwatch CX

AUGUST 1, 2024

Discover how luxury travel trends are evolving despite economic challenges. Learn about consumer preferences and how brands can meet new expectations.

Travel 98

Travel Trends Meeting Consumers 98

BirdEye

MARCH 27, 2025

When a crisis hits, how a brand responds can make or break its reputation, influencing customer trust, market value, and long-term success. Every brand must be prepared to navigate unexpected challenges, from global giants to emerging startups, with a well-planned approach. This is where brand crisis management comes into play.

Examples 52

Examples Brands Management Airlines 52

Engine Insights

JANUARY 27, 2022

When it comes to brand communication and marketing, creative efforts and strategy can often feel like a shot in the dark. With engagement metrics and insight, you can better position your brands and create effective messaging to propel your brand forward.

Travel 87

Travel Consumers Metrics Brands 87

ECXO

JUNE 11, 2023

How do they consume content? It’s the foundation for building brand loyalty, adoption and providing customers with an unforgettable, consistent experience. In this article, we want to walk you through 22 essential steps that will help you design an experience that sets your brand apart. How do they consume content?

B2B 390

B2B B2C Touchpoint Customer Journeys 390

NetBase

AUGUST 5, 2020

The global travel industry is testing the waters very carefully as it plans ahead for crisis recovery. And monitoring consumer behaviors and emerging trends will show them when and where to start promoting destination travel again. How the industry is preparing to move forward and tackle consumer concerns.

Travel 98

Travel Industry Social Media Hotels 98

InMoment XI

FEBRUARY 7, 2024

Out of nowhere, citizens were flocking in droves to distant lands, as travel by plane, sea, and car surged. The coming year is no exception, as consumers across the globe plan to make travel a priority, despite ongoing economic uncertainty. Instead, 71% of consumers expect personalization from the businesses they choose.

Hotels 195

Hotels Guest Experience Travel Social Media 195

Kayako

AUGUST 12, 2022

eMarketer estimates that by 2024 almost 20% of total retail sales will be via eCommerce, and that estimate does not include travel and event ticketing or restaurant food delivery. The challenge for brands is ensuring that customer relationship management doesn’t suffer as online spending becomes the norm. Salesforce ).

Customer Service 292

Customer Service Ecommerce Effort Score e-support 292

Vonage

JULY 7, 2017

Although much about providing a great customer experience is timeless, it’s also a good idea to align your strategy with today’s consumer trends. Taj Hotels and Resorts is similarly re-tooling its global luxury brand to embrace each locale in which it operates. Amp up your speed of service. It calls this concept “Taj-ness.”

Trends 177

Trends Consumers Customer Experience Hotels 177

Brandwatch CX

AUGUST 1, 2024

Discover how luxury travel trends are evolving despite economic challenges. Learn about consumer preferences and how brands can meet new expectations.

Travel 88

Travel Trends Meeting Consumers 88

ShepHyken

JANUARY 28, 2025

Brands can now integrate perks and incentives directly into their primary products and services using apps and digital platforms. In the US, a typical consumer might be a member of around 15 loyalty programs. Brands must understand customer needs and motivations when designing loyalty programs to make them engaging and memorable.

Loyalty Programs 85

Loyalty Programs Loyalty Customer Experience Rewards Programs 85

C3Centricity

OCTOBER 26, 2014

All brands, products and services should be designed to satisfy their target’s needs, so Maslow’s hierarchy seems a good framework to use, when defining on what your offer will be based. Satisfying : Firstly identify which of the five needs your brand or service is looking to fulfill.

Customer Satisfaction 223

Customer Satisfaction Marketing Advertising Video 223

GetFeedback

NOVEMBER 25, 2019

Consumer Shipping: 78%. Internet Travel Services: 78%. One more thing— We recently partnered with TEDx Speaker and CX expert Jeannie Walters to launch a webinar where we discussed how leading brands are measuring CSAT and using these insights to improve the customer experience. Ambulatory Care: 77%. Apparel: 79%. Banks: 81%.

Customer Satisfaction 293

Customer Satisfaction Industry Effort Score Apparel 293

ECXO

DECEMBER 25, 2024

Modern consumers have grown accustomed to seamless, tailored, and instant interactions, whether theyre ordering coffee, streaming their favorite show, or scheduling a service. Building loyalty: Satisfied customers are more likely to become repeat buyers and brand advocates, boosting lifetime value.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

JANUARY 17, 2024

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. Guest experience differentiates your brand. What is Guest Experience? Guest experiences impact reputation.

Guest Experience 195

Guest Experience Trends Hospitality Customer Journeys 195

GetFeedback

JANUARY 19, 2020

All done via Expedia, because it gives me one place to handle all travel arrangements, and provides a very nice app to remind me what I booked along with directions, phone numbers, and more. . Notice that this sample map is for “Jane,” a consumer looking for a health plan. Surveys are an example of solicited feedback.

Customer Journeys 365

Customer Journeys Touchpoint Survey Measurement 365

Customer Bliss

AUGUST 3, 2017

Forrester recently released their US 2017 Customer Experience Index , which goes through data from 120,000 online consumers to rank 300 brands across 21 industries. Forrester is a very-vetted research brand, but it’s important to understand the ecosystem here. Emotion is critical to a brand’s bottom line.

Customer Experience 236

Customer Experience Travel Touchpoint Connections 236

BlueOcean

JULY 20, 2023

Yes, it’s more time-consuming and potentially more costly. Yes, there’ll be travel and calendars to coordinate. Running your procurement process with a virtual approach saves you on travel expenses or the cost of hosting. The commonplace rules of respect and participation still hold, even when it’s virtual. Many (maybe most?)

Contact Center 294

Contact Center Travel Culture Meeting 294

NetBase

JULY 3, 2020

The 4th of July is typically cause for celebration, but current events make that challenging for brands. Should brands leave it alone or attempt to make a go of it? How many brands (and consumers) are making the most of The Fourth. How many brands (and consumers) are making the most of The Fourth.

Brands 95

Brands Marketing Travel Advertising 95

ShepHyken

JULY 1, 2022

He writes about the impact on the customer experience that metaverse will have on the travel industry and how customers and brands will navigate the new developments. Customer service in the travel industry begins when a person reveals an interest to explore and decides to travel. Metaverse in Travel Industry.

Airlines 76

Airlines Travel Hotels Social Media 76

Oracle

MARCH 30, 2020

Many brands are incorporating storytelling into their customer experience as a way to reach consumers in creative and compelling ways, and boost customer engagement. We asked consumers to provide their favorite brand storytelling examples, and here are 6 of them. Exceptional Brand Storytelling #1: Simple is better.

Brands 99

Brands Company Social Media Video 99

C3Centricity

OCTOBER 1, 2019

We all know how extremely demanding consumers have become in recent years. hotel #travel #leisure #CustomerSatisfaction Click To Tweet. How do you treat your own customers, consumers and clients? That is what touches our customers and makes them feel differently about our brand, company or service.

Customer Satisfaction 245

Customer Satisfaction Hotels Marketing Customer Centricity 245

QuestionPro Audience

AUGUST 10, 2018

Consumer insight is our jam. With more than 20 million respondents recruited and managed by QuestionPro, we help advertising and branding agencies tap into millions of consumers to provide feedback into various research initiatives such as: Creative Design. Frequent travelers. Consumer electronics and more.

Healthcare 170

Healthcare Advertising Travel Video 170

Optimove

MARCH 30, 2023

This, for us, immediately begs the question, what will summer shopping look like this season for brands? To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. A distant third is brand reputation at 28%.

Consumers 94

Consumers Omni-Channel Retail Travel 94

Lumoa

MAY 29, 2018

It’s no longer a secret that people who love brands will talk about those brands with their friends and family. 77% of consumers are more likely to buy a new product when learning about it from friends or family and people are 4 times more likely to buy when referred by a friend. After all, it’s a win-win for both.

Engagement 207

Engagement How To Travel Hospitality 207

BirdEye

NOVEMBER 15, 2023

But what happens when those words travel at the speed of the internet? When shoppers express their love for your brand online, they’re not just speaking to friends; they’re announcing to the world that you are the best in the business. We’ve all heard it before: word-of-mouth can make or break a business. Let’s dive in.

Retail 111

Retail Brands Consumers Case Study 111

NetBase

SEPTEMBER 4, 2020

Brands need to create a lean, mean data capturing machine that can aggregate, analyze and inform enterprise-wide decision-making. Your brand requires a Martech Stack that provides flexibility and robust capabilities to track ROI and identify potential relationships that brands may otherwise miss out on. It’s not, of course.

Tools 98

Tools Brands Ecommerce Advertising 98

Clarivate

DECEMBER 7, 2021

A new report from Clarivate, Luxury brands: Re-calibrating brand strategies for a changing world , looks at how luxury brands – long-standing source of aspiration for consumers – are adapting their brand strategies. When it comes to brand premiumization, there is a lot we can learn from luxury brands.

Brands 95

Brands Fashion Consumers Video 95

GetFeedback

JANUARY 21, 2019

Without knowing what your customers want, it’s impossible to develop valuable content that generates brand loyalty and business leads. In fact, 2018 study by Clutch revealed that 73% of consumers made a purchase based on marketing content they’ve viewed. The better your content, the bigger impact you’ll have on the bottom line.

Survey 210

Survey Marketing How To Infographics 210

Alida

FEBRUARY 23, 2018

Apparel companies are hanging by a thread as consumers spend less money on stocking their closets , preferring to express themselves through social media rather than by what they wear and favoring weekend getaways over new clothes. household spending, according to government statistics, but today, it’s only half that.

Apparel 82

Apparel Retail Industry Trends 82

GetFeedback

JULY 19, 2019

Research reflects it, too: 76% of consumers expect companies to understand their needs and expectations. Some are calling CX the new marketing, others are calling it the new brand. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business. We all feel it.

ROI 309

ROI How To Touchpoint Hotels 309

QuestionPro Audience

JULY 12, 2018

How does a brand know their current offering isn’t working? Or that consumers will be interested in their newest product, before they sink the cost of going to market? Brands look to get feedback on current offerings and new products and services from pertinent panelists before they introduce them in the marketplace.

Healthcare 150

Healthcare Travel Consumers Groups 150