The 3 Principles of Brand Loyalty in a Highly Disruptive World
BlueOcean
JULY 9, 2024
Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. But, of course, the current era of disruption is changing everything about all our relationships. The way we interact with people and brands has changed—and consumer spending priorities have evolved just as fast.
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