ECXO

NOVEMBER 19, 2024

For businesses, this translates into the need to build strong relationships with customers. Just as Luke Skywalker’s journey resonates with audiences due to his relatability and growth, brands should strive to create meaningful experiences that resonate deeply with their customers.

Customer Experience 296

Customer Experience Social Media Customer Journeys Touchpoint 296

ECXO

OCTOBER 27, 2024

How Customer Success Metrics Are Reshaping the Subscription Economy Introduction The subscription economy has redefined the way businesses operate, moving from one-time purchases to continuous customer relationships. Additionally, CS metrics can sometimes lead to a reactive rather than proactive approach.

Metrics 332

Metrics Customer Success Effort Score Self Service 332

eglobalis

APRIL 24, 2023

$402bn is on the table for brands that simplify their CX and EX – Customer experience The post U$ 402bn is on the table for brands that simplify their CX and EX – here’s why appeared first on Eglobalis.

Brands 429

Brands Customer Experience Measurement Customer relationships 429

InMoment XI

MAY 14, 2022

In what ways do your favorite brands help create your personal brand? Over the past few decades, InMoment has collected and analyzed feedback from billions of customer experiences. So, Why Do Customers Choose Their Favorite Brands? A Few Examples from Best-In-Class Brands. Brands like Nike, Tiffany & Co.,

Brands 370

Brands Retail Loyalty Competitive Advantage 370

ShepHyken

MARCH 31, 2025

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: What makes an “unbreakable” customer relationship, and how can companies achieve it? What are the key components of a tailored customer experience strategy? How does digital transformation impact customer experience?

Customer relationships 70

Customer relationships Customer Satisfaction Consulting Customers 70

InMoment XI

NOVEMBER 21, 2024

Customers are increasingly likely to switch brands if they don’t feel satisfied. 83% of customers agree they feel more loyal to companies that respond to and resolve their complaints. Loyal customers are likely to spend more and advocate for your brand. What Is Voice of Customer Analysis?

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

InMoment XI

APRIL 17, 2025

Survey incentives do encourage some people to offer feedback, which could mean more responses and diverse insights for your brand. However, they might not provide the answers CX teams need to improve customer experiences. In other words, dont offer high-value gifts to loyal customers and low-value ones to new customers.

Survey 195

Survey Customer Engagement Engagement Feedback 195

InMoment XI

OCTOBER 30, 2024

Customers who feel valued are more inclined to renew policies and become loyal brand advocates. It improves customer satisfaction across all touchpoints. Quick, transparent, and efficient services reduce frustration and improve the customer journey. It gives insurance brands a leg-up on the competition.

Insurance 195

Insurance Customer Satisfaction Customer Experience Strategy 195

InMoment XI

OCTOBER 17, 2024

In fact, 66% of customers expect companies to understand their needs. With the help of the tried-and-tested customer feedback questionnaire, businesses can take the first step toward boosting satisfaction, retention, and brand reputation. What is a Customer Feedback Questionnaire? How did you hear about our company?

Feedback 195

Feedback Effort Score Survey Customers 195

InMoment XI

OCTOBER 24, 2024

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

InMoment XI

OCTOBER 29, 2024

A loyal customer is a valuable asset to your business. In fact, 64% of loyal customers are more likely to purchase frequently, and 31% are willing to spend more to stay with their brand of choice. What Is Customer Loyalty? Price-loyal customers love your brand because of your pricing.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

InMoment XI

MARCH 26, 2025

Improved Data Quality and Accuracy One reason brands go for longer surveys is data quantity. Enhanced Customer Experience and Brand Perception Survey fatigue doesnt just affect data qualityit can even damage your brand by harming the customer experience. Not so fast: More data is good, but only if its good data.

Survey 195

Survey Abandon Rate How To Customers 195

eglobalis

JULY 2, 2024

Despite its simplicity, more than 75% of organizations are projected to phase out NPS as a Measure of Success for Customer Service and Support by 2025, according to Gartner. This approach ensures a comprehensive evaluation of customer experience efforts, fostering continuous improvement and adaptation to evolving customer expectations.

NPS 461

NPS Feedback Net Promoter Score B2C 461

eglobalis

AUGUST 13, 2024

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. Apple: Apple’s brand loyalty is legendary.

e-support 512

e-support Innovation Customer Centricity Loyalty 512

ShepHyken

JANUARY 14, 2025

A compelling brand story can help build a strong and emotional connection with customers. It helps maintain a consistent brand image and lets the customers know what to look forward to. Modern customers expect instant solutions and gratification.

Customer Experience 136

Customer Experience Hospitality How To Brands 136

InMoment XI

NOVEMBER 14, 2024

With 64% of Internet users discovering brands via social media, getting your marketing on point is essential. Some of this activity could be relevant to your brand and industry. From brand mentions to product discussions, you gain insight into customer sentiment to help make informed decisions.

Tools 195

Tools Social Media Customer Experience Analysis 195

InMoment XI

DECEMBER 10, 2024

It gives you a competitive advantage: Your product and business improvements will likely enhance customer satisfaction. As a result, youll succeed in retaining and acquiring customers to increase your market share. What Is Customer Churn? Customer churn occurs when customers stop using your product or cancel their subscriptions.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

InMoment XI

NOVEMBER 7, 2024

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Automation The automation pillar of customer experience automation refers to tactically scheduling, triggering, and handling responses based on customer interactions.

Customer Experience 195

Customer Experience Customer Journeys CRM e-support 195

InMoment XI

MAY 10, 2022

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. A loyal customer is valuable to retailers in a multitude of ways. 5 Ways to Build Customer Loyalty in Retail.

Retail 370

Retail Net Promoter Score Loyalty Programs Effort Score 370

InMoment XI

APRIL 9, 2024

However, there may be instances where your business must learn how to delete a Facebook Page in order to protect your brand reputation. Here are some considerations to help you make an informed decision: Brand reputation. Assess the reputation and brand equity associated with the Facebook Page in question. Audience and reach.

Brands 195

Brands How To Social Media Feedback 195

eglobalis

SEPTEMBER 5, 2024

CS ensures customers reach their desired outcomes and adopt the product successfully, while CX captures the emotional and experiential aspects of the entire journey with your brand. Combining these perspectives offers a holistic view that drives growth, reduces churn, and fosters deeper customer loyalty.

Metrics 429

Metrics Customer Success Customer Experience Effort Score 429

InMoment XI

OCTOBER 23, 2024

From visiting your physical branch to paying an electricity bill through your app, each interaction with a touchpoint contributes to a customer’s perception of your business. Without managing this customer experience properly, you risk losing clients, failing to acquire new ones, and creating a negative public image for your brand.

Banking 195

Banking Customer Experience Effort Score Financial 195

InMoment XI

JANUARY 22, 2025

In the broader retail industry, some stores and brands rely on local traffic more than others. Boosting visibility in local search (including Google and Apple Maps ) enables customers searching in a specific geographic area to find your store. This is especially important for supermarkets.

Software 195

Software Management Social Media Multi-Channel 195

InMoment XI

JANUARY 25, 2022

Sharing data in this way is also handy for making customer experiences more consistent, because it gives everyone in your organization the same holistic, 360-degree view of your customer to reference. Improving workplace culture and refining customer processes are involved and difficult tasks. Element 3: Ambassadorial Behavior.

Employee Engagement 397

Employee Engagement Engagement Culture Employee Experience 397

ECXO

MARCH 6, 2025

Leadership must establish a clear vision for what great customer experience looks like for the organization and articulate why it matters for the companys future. It is also crucial that the CX strategy aligns with the companys brand and value proposition. This vision serves as a North Star that guides the entire program.

B2B 339

B2B Customer Journeys How To Effort Score 339

C3Centricity

NOVEMBER 12, 2024

This guide equips leaders with the insights and actionable strategies to foster a winning customer-first culture. Rather than relying on superficial gestures, leaders can inspire a transformation that elevates the organisation, engages employees, and creates powerful, lasting customer relationships.

Leadership 156

Leadership Culture Customer Centricity Rewards Programs 156

InMoment XI

NOVEMBER 4, 2024

But for companies, the real damage can go beyond financial penalties—violations can severely erode customer trust and damage long-term brand reputation. Why Trust in Reviews Matters More Than Ever At its core, the purpose of reviews and ratings is to create trust between businesses and potential customers.

Policies 195

Policies Social Media Guidelines Financial 195

InMoment XI

MAY 18, 2022

But if you’re a customer experience professional, “friction” is probably a term you’ve heard whenever your teammates talk about reducing customer churn. Within that context, friction refers to points in the brand experience that can have a long-term impact on customers’ relationship with a business.

Customer Journeys 397

Customer Journeys How To Touchpoint Infographics 397

InMoment XI

JANUARY 12, 2023

Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. First, if you haven’t already, expand the data sources that you use to understand what your customers are saying and how they perceive you.

Social Media 397

Social Media Tips Customers Customer Retention 397

ECXO

OCTOBER 30, 2024

The Perception of Reality in Customer Interactions In the movies, the distinction between the perceived world and the underlying reality is crucial. For customers, the experiences they encounter with a brand can often feel like a curated reality, shaped by marketing messages and brand narratives.

Customer Experience 156

Customer Experience Self Service Social Media Consumers 156

eglobalis

JULY 31, 2024

By analyzing social media interactions, companies can gain valuable insights into customer opinions, preferences, and emerging trends, allowing them to adapt their strategies accordingly and foster stronger customer relationships. Businesses will be able to track and measure customer journeys with greater accuracy.

Customer Experience 434

Customer Experience Social Media Analytics Chatbots 434

ECXO

AUGUST 12, 2024

By leveraging social listening capabilities, companies can monitor customer sentiment and adapt strategies to strengthen customer relationships. Real-Time Engagement: Real-time customer engagement is becoming increasingly important, with MarTech tools enabling instantaneous interaction and feedback.

Customer Experience 366

Customer Experience e-support Social Media B2B 366

BlueOcean

OCTOBER 21, 2024

TL;DR: With every customer loss, you’re missing out on prospects and falling short of your lifetime customer value potential. It’s worth mentioning that many customer relationships can be saved even after a bad experience with the actual product or service, particularly if they choose to contact a customer service rep.

Lifetime Customer 156

Lifetime Customer Poor Customer Service Social Media Customer Retention 156

DCX

APRIL 1, 2025

Here’s what they do: The Relationship-Results Diagnostic Tool This assessment helps you identify where you're over-investing in brand "warmth" and under-delivering on functional outcomes. It quickly pinpoints mismatches between your intentions and what customers really want. Make measurable progress.

Self Service 52

Self Service Customer relationships Effort Score Touchpoint 52

InMoment XI

NOVEMBER 22, 2024

It enhances brand reputation and lead generation. Customer satisfaction results in positive reviews and testimonials. This feedback supports brand reputation management efforts, attracting high-quality prospects. Therefore, better customer service lets you generate valuable leads without stretching your marketing budget.

Tools 195

Tools Feedback Effort Score Net Promoter Score 195

InMoment XI

AUGUST 31, 2022

Constant engagement is key to creating a quality, meaningfully improved customer experience (CX). And for banks especially, the quality of the experiences customers have with a brand is the key factor in determining a customer’s longevity and willingness to maintain a relationship with a company.

Banking 370

Banking Survey How To eBook 370

InMoment XI

FEBRUARY 1, 2022

Even worse, it can even cause over-surveyed customers to have a negative perception of your brand. . Second, research shows that today’s customers are less likely to leave feedback via a traditional long form survey. These customers much preferred methods like Microsurveys , as well as social media and review sites.

Survey 396

Survey Customer Experience Social Media Data 396