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Mastering the Retail CX Landscape: A Deep Dive into NPS Trends

InMoment XI

By Simon Fraser, InMoment + Kirstin Simons, NPSx by Bain & Company NPSx by Bain & Company and InMoment recently released the State of CX: UK Consumer Trends Report , an in-depth analysis of customer perceptions on brand experiences across multiple industries.

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Revolutionizing Customer Experience: Crafting an Effective Customer Experience Strategy

InMoment XI

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. Instead, your brand needs to have incredibly intentional customer experience management techniques in place. How exactly do you do this? This is called the customer journey.

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Create Your CX Charter with These 6 Questions

Experience Investigators by 360Connext

A customer experience charter is a brief document outlining the agreements the CX governing team needs to align with their decisions. How Can We Prioritize CX efforts? Ultimately, your CX team is there to help with overall governance and prioritization for your CX efforts. How Can We Prioritize CX efforts?

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Taking Your CX Program from Reactive Realities to Proactive Paths

Experience Investigators by 360Connext

A clear vision and defined success outcomes allow everyone to speak the same language and know exactly what’s a “good score” for customer experience efforts. And what do these efforts lead to for our organization? This is probably where I see the most amount of angst within organizations. Reactive Reality # 3.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be. So why should you care?

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How to Turn Reactive Customer Experience into Proactive CX

Experience Investigators by 360Connext

” or “Looks like our Net Promoter Score took a tumble.” Well, customer journey mapping requires a lot of effort to build from scratch. I’ve watched as leaders actively respond to these reports with earnest, but not very future-focused, responses. Why does this tend to happen?

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Is Customer Experience Worth It? And Much How Should You Invest?

Experience Investigators by 360Connext

Even organizations with running CX programs are often wondering how those efforts are paying off. Customers who stay longer with your brand also spend more with your brand. Loyal customers are more valuable to your brand. It requires business discipline – it takes effort and action to achieve the best results.