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Dynamic Branding Tools for Enhancing Customer Experience

Storyminers

When people think of branding, they tend to think of it in terms of attracting customers—showing off your company’s best qualities to acquire new sales. But branding doesn’t stop after a sale is made. To create effective branding, you have to keep the big picture in mind. Final thoughts.

Brands 190
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Creating Brand Loyalty in the Airline Industry

QuestionPro Audience

In order to best accommodate travelers, airlines offer several additional services where travelers can upgrade their seats, access airline exclusive lounges, and purchase in-flight food and entertainment. In-flight entertainment is another service commonly offered by airlines that could be expanded to increase customer loyalty.

Airlines 150
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2022 Experience Trends: What Employees & Customers Think About Evolving COVID Safety Measures

InMoment XI

InMoment’s Strategic Insights Team collected data from both consumers and employees of brands across North America from 11 different industries including retail, financial services, entertainment, grocery, healthcare, hospitality, insurance, restaurants, and more. How can brands meet their needs?

Trends 370
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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

His frameworks were well ahead of their time, becoming essential guides for brands seeking to cultivate meaningful connections online. included a foreword by actor and tech investor Ashton Kutcher, underscoring the book’s relevance in bridging entertainment, technology, and social media.

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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

A study by Epsilon found that 80% of consumers are more likely to purchase a brand that provides personalized experiences. It’s about creating content that solves problems, educates, and entertains your target audience, thereby building trust and establishing your brand as an authority in your field.

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The Future of Brand Building is Customer Centricity

C3Centricity

Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. And with few exceptions, they prioritised thoughts about themselves and their brands, and rarely took their customers’ perspective.

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From a Good to a Great Website: 9 Ways to Engage More Successfully

C3Centricity

We have gone from information to entertainment, from push to pull, and from “ours” to “theirs.” Checking a website is often the first step a customer makes when they are interested in a brand or manufacturer. Full details of your products, brands and services. 9 Essentials of a Customer Centric Website.