Experience Investigators by 360Connext

DECEMBER 15, 2014

This often means creating special loyalty programs , elite experiences, and special perks to maintain the top 1% of customers. Airlines have recently taken to creating secret, invitation-only loyalty programs for their most valued customers. Ignoring the little guy in favor of the elite can mean big trouble for your brand.

Loyalty Programs 268

Loyalty Programs Airlines Social Media Loyalty 268

InMoment XI

JANUARY 27, 2025

The truth is, customers calling your call center dont just have an issue they want you to resolvethey have a relationship with your brand that matters enough to them to raise that issue. For that customer, your brand isnt just another apparel warehouseyoure their fashion consultant, style authority, and default choice for wardrobe-building.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

BlueOcean

DECEMBER 13, 2022

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? Gas, grocery, fashion, technology… and probably more. loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members.

Loyalty Programs 177

Loyalty Programs Loyalty Rewards Programs Social Media 177

CSM Magazine

APRIL 19, 2021

The collaboration will deliver faster time to benefit in an era of unprecedented change in fashion retail. . The collaboration builds on Xpedition’s broad portfolio of solutions that are designed for users across fashion who are working in one of the most dynamic and challenging retail environments seen in modern times.

Fashion 72

Fashion Omni-Channel Loyalty Apparel 72

ijgolding

OCTOBER 21, 2014

The report is a fascinating assessment of the customer centric nature of brand names that we interact with on a daily basis. Focussed around 6 pillars that Nunwood use to assess ‘excellence’, the brand names that are considered to be ‘customer champions’ will probably not surprise you. Personalisation.

Report 229

Report Customer Experience Customer Centricity Fashion 229

InMoment XI

MAY 31, 2022

A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. The goal of journey mapping is to gain a deeper understanding of your customer, how they interact with your brand, and how each interaction affects your relationship. Plot Touchpoints. Or journey by departments ….

Customer Journeys 396

Customer Journeys Examples Net Promoter Score Touchpoint 396

SurveySensum

NOVEMBER 5, 2024

Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. Let’s discover its top 6 drivers behind customer loyalty. Strong Loyalty Program Nike’s loyalty program is more than just a point system. “Just Do It” – now that’s a recognizable slogan!

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

InMoment XI

OCTOBER 31, 2024

Your call center plays a huge role in your brand reputation. Net Promoter Score (NPS) If a customer is loyal to your brand, they have likely had a positive experience with your call center, too. The Net Promoter Score (NPS) metric measures loyalty by asking customers how likely they are to recommend your business to others.

Call Center 195

Call Center Metrics Self Service Effort Score 195

C3Centricity

OCTOBER 7, 2020

” In other words, people are always searching for ways to reduce their stress that is caused by cognitive dissonance when shopping and selecting brands. It’s not only the great product or service that generates loyalty but the implicit message that “you matter to us!” 2 Focus on Brand Commitment.

Marketing 288

Marketing NPS Net Promoter Score Effort Score 288

rethinkCX

MARCH 4, 2025

Customer experience (CX) isnt just a buzzwordits the battlefield where brands win or lose loyalty. These arent just stories of good servicetheyre blueprints of brilliance, showing how listening, adapting, and delivering can redefine a brand. Lets see how these four brands play the game.

Case Study 52

Case Study Study Brands Customer Experience 52

ShepHyken

FEBRUARY 5, 2024

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more:    What are the latest trends in loyalty programs? How has the traditional concept of loyalty program evolved? How do loyalty programs impact a customer’s purchasing decision? You spend a dollar and earn a point.

Loyalty Programs 93

Loyalty Programs Loyalty Fashion Financial 93

Second to None

JULY 31, 2024

Over the years, brand loyalty has played a critical role in helping organizations with customer retention, customer lifetime value, and overall customer satisfaction. It’s been an important aspect of consumer behavior that brands have relied on for repeat purchases. How can companies win over Gen-Z loyalty?

Loyalty 62

Loyalty Brands Omni-Channel Social Media 62

Second to None

JULY 31, 2024

Over the years, brand loyalty has played a critical role in helping organizations with customer retention, customer lifetime value, and overall customer satisfaction. It’s been an important aspect of consumer behavior that brands have relied on for repeat purchases. How can companies win over Gen-Z loyalty?

Loyalty 62

Loyalty Brands Omni-Channel Social Media 62

Storyminers

JULY 29, 2016

So how do you ensure your brand is retaining its precious customer base? We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . In order to retain customers and create loyalty, you have to know what drives your particular customers. Loyalty is an emotion.

B2C 124

B2C Customer Retention Brands Strategy 124

Customers Rock!

JANUARY 17, 2011

Social media has been making it easier for user-generated content to appear as part of a brand’s marketing, usually with consumers. If a consumer is truly a loyal fan of that brand, they will be very excited to see their submission being used by their favorite company. Spice it Up in B2B.

B2B 178

B2B Social Media Customer Experience Travel 178

InMoment XI

APRIL 26, 2022

Paper surveys are sometimes looked at as old fashioned, but they do still reach an audience that can’t access many other forms of surveying. Telephone surveys are another more old fashioned method of surveying that has been around since landlines. Improve the brand experience. Paper Surveys. Mail Surveys. Telephone Surveys.

Survey 195

Survey Customer Experience Fashion Groups 195

Lumoa

APRIL 24, 2018

For organizations just starting out with CX, NPS is a good gauge of loyalty. On the positive side, NPS provides a consistent methodology to measure consumer affinity for a brand. Chip Bell Customer Loyalty Keynote Speaker, Trainer, Author. Ted Rubin Leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist.

System 317

System Effort Score NPS Net Promoter Score 317

Kayako

APRIL 1, 2022

Customer experience is the key brand differentiator that drives sales and grows customer loyalty. Drive sales and grow customer loyalty with email, social, live chat, and help center support software. The company allows agents to send a good old-fashioned snail mail personalized greeting card as a follow-up.

Ecommerce 225

Ecommerce Customer Satisfaction Trends Omni-Channel 225

ClearAction

AUGUST 19, 2020

Old-fashioned thinking for customer experience indexes is to jump on the bandwagon of what everyone is doing. Assumes recommendations are for your brand only. Loyalty / Secure Customer Index: This CX index: Communicates size of business at highest levels of satisfaction + recommend + rebuy.

Customer Experience 174

Customer Experience Fashion Customers Communication 174

ProProfs Chat

JULY 30, 2021

Be it a small or a big business, good brand perception is the common business goal. The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you?

Brands 111

Brands Net Promoter Score Social Media e-support 111

Optimove

AUGUST 26, 2021

Sounds like some fashion brand’s motto? One thing’s for sure – when talking about customers, it’s a horrible strategy for brands, even for the wealthiest amongst them. But, as evident as it may sound, too many brands still do not do CRM/Relationship Marketing well enough, not to mention those that deprioritize it intentionally.

Brands 98

Brands Fashion CRM ROI 98

Alida

APRIL 19, 2017

A renowned luxury fashion brand announces deep job cuts. For many high-end companies, for instance, discounting prices will hurt both their revenue and their brand equity. Athleisure companies like Nike, Adidas and Lululemon have recently opened concept stores that provide a more engaging brand experience for customers.

Retail 173

Retail Company Sports Fashion 173

ijgolding

JULY 4, 2016

I make no secret of the fact that I am a fan of ‘old fashioned values’ in the delivery of great Customer Experiences. Vickie was lovely – in fact a joy to talk to – our being nice to her (displaying simple old-fashioned values) made our customer experience far better than normal – in fact it made our experience memorable.

Fashion 156

Fashion Customer Experience Travel Customers 156

NetBase

AUGUST 13, 2020

Understanding consumer habits is key to brands seeking to capture consumer hearts and attention. And brands are finding that the importance of differentiating their offering for distinct segments is super important this pandemic season for precisely that reason. Everything the social web offers, your brand should be analyzing, in fact.

Consumers 97

Consumers Brands Social Media Analytics 97

Hallmark Business Connections

AUGUST 17, 2021

Recently, empathy has arisen as a powerful brand differentiator. When you care about their interests, they respond by rewarding you with immediate purchases and long-term loyalty. Make no mistake: Your insurance brand will stand out. Cards go out in a timely fashion, and no one has to find stamps! or “Congratulations!”

Insurance 98

Insurance Loyalty Company Customer Journeys 98

Beyond Philosophy

OCTOBER 12, 2017

Per the Trendsource 2017 Retail Industry Report , it seems that millennial shoppers prefer physical stores for fashion, home improvement, and electronics. fashion, home improvement, and electronics), but brick-and-mortar higher for customer service and returns and exchanges. No Googling, either. If you guessed online, you are wrong.

Omni-Channel 130

Omni-Channel Fashion Retail Multi-Channel 130

GetFeedback

JUNE 3, 2019

Content marketing is a great strategy to help attract more people to your brand and improve your overall sales. Having a good customer experience with the content you share is important for your customers to feel closer to your brand and more eager to interact with you. Using helpful tips and lists.

Customer Experience 186

Customer Experience Marketing How To Tips 186

Eptica

MARCH 21, 2019

Date: Thursday, March 21, 2019 Author: Olivier Njamfa - CEO & Co-Founder How does CX impact brand trust? Author: Olivier Njamfa - CEO & Co-Founder Trust is central to any brand’s relationship with its customers. The Eptica Digital Trust study aims to analyze just how successfully UK brands are achieving these fundamentals.

Brands 80

Brands Self Service Insurance Fashion 80

GetFeedback

DECEMBER 17, 2018

And today I’m sharing with you our secret recipe: Design an engaging and “on brand” experience. Make it beautiful and on brand. Your survey should include your brand’s colors and imagery. You can use a background image that speaks to your brand without detracting from the survey. Align questions with your business goals.

Customer Journeys 223

Customer Journeys Survey Net Promoter Score Effort Score 223

ShepHyken

MAY 31, 2021

5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad Ad Age) Here are 5 tips for marketing organizations looking to maximize their Discovery Commerce opportunity from Aubrie Richey, VP of media for TechStyle Fashion Group that brought us brands like Fabletics and Savage X Fenty.

Customer Service 136

Customer Service Effort Score e-support Chatbots 136

NICE inContact

SEPTEMBER 11, 2018

The study analyzed the impact of moving to the cloud for several companies, including fashion retailer TechStyle Fashion Group. Founded in 2010, as TechStyle Fashion Group expanded and added new brands to its portfolio, customer service infrastructures were siloed – no overarching system supported synergy between brands.

Contact Center 120

Contact Center Virtual Agent Net Promoter Score Self Service 120

CX Accelerator

DECEMBER 12, 2017

Last night began in standard fashion…I consumed a spicy chicken sandwich from Chick-fil-A and wandered around the kitchen for a bit. Designing a Unique Experience and Brand – Who would have thought you could apply the “Disney” model of making magic to the car buying experience? Well done, Carvana, well done.

Meeting 182

Meeting Customer Journeys Fashion Exceptional Customer Service 182

Second to None

FEBRUARY 19, 2019

[2] So, while it is important to stay on top of the increasing digital trend, it is equally as important to maintain a strong brand experience for in-store customers. Big change in any industry is slow; in the meantime think about these ideas to improve your grocery store’s brand experience. Private Brand (PB).

Industry 73

Industry Brands Rewards Programs Loyalty 73

ShepHyken

OCTOBER 13, 2017

This week we feature an article by Jess Mizerak discussing the future of brand loyalty and how to continue to be successful in the world of E-commerce. That’s what your loyalty program should do. – Shep Hyken. That’s important because customer-centricity continues to be the driving force behind sales, and true customer loyalty.

Customer Centricity 76

Customer Centricity Loyalty Loyalty Programs Rewards Programs 76

Horizon CX

DECEMBER 1, 2023

By tailoring its services to meet and exceed customer expectations, Amazon has secured customer loyalty, driving market share growth, and enhancing its overall strategic position. The company positions itself as a provider of premium products and services, and positive customer experience is central to maintaining this brand image.

Customer Journeys 130

Customer Journeys Customer Centricity Automotive Fashion 130

Totango

MAY 3, 2019

Customer loyalty is priceless. But the only way to cultivate this prized group is to form meaningful connections which increase customer engagement and loyalty. Try to understand how your brand’s actions and communications make a customer feel. After all, brand loyalty starts as a feeling; a spark of goodwill toward a company.

Customer Engagement 83

Customer Engagement Loyalty Engagement Multi-Channel 83

GetFeedback

OCTOBER 21, 2019

A recent study by PwC found that one in three consumers will walk away from a brand they love after just one negative experience. What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs.

Customer Experience Management 199

Customer Experience Management Strategy Customer Experience Management 199