Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement
Optimove
NOVEMBER 15, 2022
In marketing it’s always a good idea to start with the customer and personalize every possible touchpoint. Recent estimates tell us that there are around 68 million Gen Z’ers in the United States, 74% of which are willing to spend more with a brand that delivers a great customer experience. Tip #1: Make it personal. Even better?
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