eglobalis

DECEMBER 17, 2024

Outdated metrics and strategies will be replaced by AI-driven innovations that promise to reshape how businesses interact with and anticipate the needs of their customers. The customer experience (CX) landscape is undergoing a seismic transformation , with 2025-6 poised to be a defining year.

Net Promoter Score 337

Net Promoter Score Effort Score B2B NPS 337

eglobalis

OCTOBER 21, 2024

Always demonstrating the final results of customer conversations as a solution also contribute to customer trust in your brand. When companies fail to engage with negative posts, they not only miss an opportunity to turn the situation around but also risk damaging their brand perception. Should You Delete Negative Comments?

Social Media 497

Social Media Feedback Engagement Company 497

ECXO

MARCH 12, 2025

Thats exactly why Jungs concept of the unconscious is pure gold for understanding not just why consumers buybut also how they experience brands. Were about to take a deep dive into how Jungs theories can unlock the secret minds of consumers, transform customer experience, and help brands build deeper emotional connections.

Consumers 289

Consumers Customer Experience Fashion Brands 289

eglobalis

JUNE 12, 2023

The Rising Tide of Brand Purpose in B2B , The time of brand purpose The post The Rising Tide of Brand Purpose in B2B appeared first on Eglobalis.

B2B 415

B2B Brands Measurement Customer relationships 415

eglobalis

AUGUST 13, 2024

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Despite their rivalry, there is an underlying synergy in their approaches, where each brand’s strengths and weaknesses drive the other to improve. However, Samsung’s influence extends far beyond consumer electronics.

e-support 504

e-support Innovation Customer Centricity Loyalty 504

ECXO

JUNE 20, 2023

Fotocomposicion ECXO(1) Article source: The Rising Tide of Brand Purpose in B2B [link] There’s an old adage in customer experience. Business customers care about what your brand stands for. It can be more important than innovation or market dominance. Brand purpose should be the driving force behind everything you do.

B2B 367

B2B Brands Innovation Government 367

InMoment XI

SEPTEMBER 13, 2022

We at InMoment have had the pleasure of working with some of the world’s greatest brands—and one brand that definitely stands out on that list is global footwear retailer, Foot Locker. 4 Tips to Drive Innovative Customer Experience. Innovation Tip #1: Understand Your Audience. Innovation Tip #4: Stay Ahead of the Game.

Innovation 370

Innovation Sports Tips Video 370

InMoment XI

JULY 5, 2022

With this goal in mind, InMoment gathered the three most important steps quick service restaurants can take to achieve better guest experiences in our new eBook, “How Food Services Brands Can Evolve Guest Experience Programs.” How do I understand the overall experience guests are having with my brand?

Guest Experience 370

Guest Experience Brands eBook Multi-Channel 370

C3Centricity

DECEMBER 10, 2024

Each trend signals a shift in consumer priorities, urging brands to adopt innovative approaches to thrive. McKinsey ) Over 90% of consumers are more likely to shop with brands that provide relevant offers and recommendations. Consumers seek brands that can make the digital experience feel human, immediate, and relevant.

Trends 270

Trends Consumers Strategy Case Study 270

eglobalis

FEBRUARY 24, 2025

Rather than vanishing, B2B customer experience will become more strategic and combine the power of AI-driven insights with human-led innovation to create exceptional value. These teams support continuous innovation by identifying gaps and driving enhancements, which keeps Azure competitive in the fast-moving cloud market.

B2B 288

B2B Culture Innovation Loyalty 288

InMoment XI

JULY 7, 2022

For example, if a customer is looking for a quick OTC pain reliever, they may turn to Tylenol over a drugstore generic alternative because they know the brand and trust it. That is the essence of brand equity. The better your brand equity, theoretically the better your company will perform in sales and public perception.

Brands 369

Brands How To ROI Social Media 369

C3Centricity

SEPTEMBER 26, 2023

How important is innovation in your organisation? If it is not one of your top three objectives, you’re missing out on revenue […] The post The Power of Creativity: How to Foster Innovation in Your Organization first appeared on c3centricity.

Innovation 296

Innovation How To Brands Strategy 296

ECXO

NOVEMBER 26, 2024

These are the people who can seemingly do it all—close deals, resolve customer issues, inspire their team, innovate on the fly, and still have time to meet impossible deadlines. They can turn a negative experience into a positive one, leaving customers with a smile and a great story to tell about your brand.

Self Service 334

Self Service Culture Training Analytics 334

InMoment XI

MAY 14, 2022

In what ways do your favorite brands help create your personal brand? So, Why Do Customers Choose Their Favorite Brands? This connection between consumer and brand is much deeper and more meaningful than a singular experience; therefore, it has a greater potential impact on long-term loyalty, advocacy, and value.

Brands 370

Brands Retail Loyalty Competitive Advantage 370

eglobalis

APRIL 24, 2023

$402bn is on the table for brands that simplify their CX and EX – Customer experience The post U$ 402bn is on the table for brands that simplify their CX and EX – here’s why appeared first on Eglobalis.

Brands 419

Brands Customer Experience Measurement Customer relationships 419

eglobalis

FEBRUARY 3, 2025

Your company can use sentiment analysis to monitor social media, reviews, and customer feedback, enabling you to address concerns and improve brand perception. Japan: Hitachi Hitachi has been leveraging AI in its social innovation business since 2013. surveys, social media, reviews) to identify trends and actionable insights.

B2B 381

B2B Customer Journeys Customer Experience Chatbots 381

InMoment XI

NOVEMBER 30, 2023

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? These tools are essential for understanding how your customers are talking about your brand.

Brands 284

Brands Management Multi-Channel Social Media 284

eglobalis

DECEMBER 11, 2024

Asia-Pacific Sony (Japan): Sony experiments with various technological innovations and user interfaces to enhance its electronic products. By testing different system configurations and customer support models, the company improves its product performance and customer satisfaction.

Customer Journeys 353

Customer Journeys Effort Score Omni-Channel Social Media 353

InMoment XI

DECEMBER 9, 2024

Successful AI integration combines AI with Human Intelligence (HI) to ensure ethical, relevant, and brand-aligned interactions. Brands must foster inclusion through thoughtful CX strategies. Key takeaway: Brands that support well-being , inclusion, and individuality will forge stronger connections and resilience in their CX strategies.

Trends 195

Trends Self Service Roadmap Customer Centricity 195

eglobalis

MARCH 30, 2025

Meanwhile, customers now interact with brands constantly through digital channels, generating a wealth of real-time signals. The goal: a comprehensive analysis of whether these innovations can truly supplant old-school surveys, and what that means for the future of customer experience management.

Survey 312

Survey Banking NPS Effort Score 312

ECXO

JANUARY 21, 2025

His focus was always on innovation, so much so that he didnt pay much attention to customer feedback. Apexs gadgets were innovative, and people initially loved them. People just dont understand great innovation when they see it, he told his team. Losing trust with loyal customers can destroy a brands foundation.

Customer Experience 156

Customer Experience Social Media Net Promoter Score Innovation 156

ECXO

MARCH 6, 2025

For example, top companies define a concise CX aspiration aligned to their brand promise such as being the easiest partner to do business with, or providing a truly consultative, trusted advisor relationship and ensure it ties directly to business objectives. Innovation goes hand-in-hand with continuous improvement.

B2B 339

B2B Customer Journeys How To Effort Score 339

eglobalis

JANUARY 13, 2025

A European luxury brand used AI-driven personalization to recommend complementary products during online shopping experiences, increasing average order values by 22%. Competitors such as Microsoft Dynamics and Zendesk also offer innovative tools, ensuring businesses have multiple options for integrating AI into their operations.

Customer Experience 409

Customer Experience Marketing Chatbots e-support 409

eglobalis

OCTOBER 9, 2024

Clayton Christensen old quote: “Customers don’t buy products; they hire them to do a job.” – This quote from the father of “disruptive innovation” highlights the idea that customers’ needs are more about solving a problem or fulfilling a job rather than just wanting specific features. Let me know your thoughts and experiences.

Feedback 509

Feedback ROI Innovation B2B 509

Comm100

DECEMBER 12, 2023

Organizations must maintain data privacy and ensure the AI’s responses remain appropriate and aligned with their brand, among other challenges. Customers today are more connected than ever and expect to interact with brands across multiple channels seamlessly. It’s worth noting that these AI advancements do pose challenges too.

Trends 244

Trends Innovation Customer Service Omni-Channel 244

ECXO

DECEMBER 25, 2024

A company that ignores these expectations risks becoming irrelevant, no matter how competitive its pricing or how innovative its product offerings may be. Heres why this is crucial for sustainable growth: Informed decision-making: Insights gathered from customers can drive innovation, identify opportunities, and uncover inefficiencies.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

MAY 17, 2024

In a recent podcast featuring Simon Fraser, VP Insights and Consultancy at InMoment, and Stanford Swinton, key strategies to secure brand loyalty amidst the evolving landscape of customer experience (CX) were discussed. Ready to explore the full discussion on securing brand loyalty in the third wave of CX?

Loyalty 195

Loyalty Brands Net Promoter Score Omni-Channel 195

Joe Rawlinson

NOVEMBER 3, 2024

Maintaining a consistent brand image is also crucial, as it guarantees that buyers feel appreciated and understood. Take the Next Step In Your Business As your business continues to navigate a complex environment, implementing innovative tech is crucial for staying ahead.

Innovation 78

Innovation Customer Service Multi-Channel Loyalty Programs 78

InMoment XI

DECEMBER 6, 2024

Focus on Core Operations : By outsourcing customer experience tasks, your internal team can dedicate more time to strategic business goals and innovation. This step ensures that the experiences delivered to your customers remain consistent and reflect the essence of your brand.

Self Service 195

Self Service Customer Experience Resources Effort Score 195

C3Centricity

JANUARY 17, 2022

. “Business has only two functions – marketing and innovation” Milan Kundera. I know those of you in sales or operations etc will complain, but if customers don’t know and love your brands then you don’t have a business. This post shows the often forgotten importance of marketing to business.

Marketing 367

Marketing Comparison Innovation Strategy 367

ECXO

OCTOBER 7, 2024

Innovation is your constant companion in this exhilarating journey. Your work creates ripples that extend into communities, influencing how individuals interact with and perceive the brands they choose to engage with. Staying ahead in CX requires a commitment to continuous improvement and innovation.

Customer Experience 373

Customer Experience Customer Journeys Exercises Customer Centricity 373

IntouchInsight

MARCH 1, 2025

Brands are introducing customer-facing technology, new menu items, limited-time offers, subscription and membership programs, back-of-the-house innovations, and many other initiatives to enhance customer experience, streamline operations, and meet evolving consumer expectations.

Innovation 156

Innovation Meeting Consumers Industry 156