CSM Magazine

NOVEMBER 6, 2024

Many brands now offer low-cost franchise opportunities for veterans , making it easier for them to enter the business world without a heavy upfront investment. This approach allows them to build a business that benefits from both brand recognition and personal connections. A loyalty program doesn’t have to be complicated.

Customer Service 52

Customer Service Loyalty Programs Self Service CRM 52

Michelli Experience

OCTOBER 24, 2017

A long, long time ago (20 years) in a galaxy far, far away (actually main street USA) customers were basically loyal to brands. Shelagh Daly Miller, VP, Group Publisher for AARP Media Sales recently wrote a provocatively alarming article for Ad Age titled Is Brand Loyalty Dead? – Long Time Passing”. A Different Era.

Loyalty 157

Loyalty Consulting Loyalty Programs Groups 157

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. On evidence at last night’s awards, these walls are crumbling.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

ProProfs Chat

JULY 30, 2021

Be it a small or a big business, good brand perception is the common business goal. The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you?

Brands 111

Brands Net Promoter Score Social Media e-support 111

CSM Magazine

FEBRUARY 5, 2025

When a customer experiences a service failure, you’d assume their trust in the brand takes a hit. Brands that master this can turn slip-ups into opportunities to strengthen customer relationships, often resulting in higher satisfaction than if no issue had ever occurred. Cognitive Dissonance People dislike conflicting feelings.

Brands 52

Brands Customer Service Airlines Net Promoter Score 52

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. What really stood out is which brands were pulling off these feats.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

ShepHyken

SEPTEMBER 8, 2024

48 Percent of Consumers Want to Speak to a Real Person in Customer Services by Direct Commerce Magazine (Direct Commerce Magazine) Twilio Inc., a customer engagement platform, has released new research emphasizing the critical role of effective listening in enhancing brand loyalty and customer satisfaction.

Customer Service 86

Customer Service Self Service Loyalty Programs Customer Service Training 86

CSM Magazine

FEBRUARY 6, 2025

Why Personalized Merchandise Matters for Customer Loyalty Adds a Personal Touch Personalized merchandise resonates on an emotional level. Customers appreciate when brands go beyond generic offerings and provide something tailored just for them. Receiving a product designed just for them becomes a positive memory linked to your brand.

Loyalty 52

Loyalty Loyalty Programs Social Media Brands 52

Currency Alliance

JUNE 21, 2018

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. This sits at odds with slow, difficult, old-school loyalty marketing (think the fuel points card you lug around in your wallet in hope of receiving a free coffee one day). Technological Innovation.

Loyalty 45

Loyalty Multi-Channel Gamification Loyalty Programs 45

ShepHyken

JUNE 17, 2024

The Secret to Dealing With Awkward Customers by Call Centre Helper Magazine (Call Centre Helper Magazine) From repeatedly sending back products and making apparently unwarranted complaints, to demanding something over and above your offer… Not to mention taking up too much of your agents’ time! Gen Zs are the customers of our future.

Customer Service 86

Customer Service Retail Competitive Advantage Loyalty 86

CSM Magazine

MARCH 17, 2025

Train Frontline Staff to Prioritize Customer Experience Your employees are the face of your brand, and their ability to handle customer interactions can make or break CSAT scores. Regular training programs for your frontline teams ensure they are prepared to deliver exceptional experiences.

NPS 52

NPS Self Service Net Promoter Score e-support 52

ShepHyken

MAY 13, 2024

Magazine) With the advent of the internet, social media, and instant communication via texting, customer expectations for service, as part of their entire customer experience, have changed. Something has to change, and the author has given companies and brands some ideas to think about. When he talks or writes, I listen. Ease of use.

Customer Service 77

Customer Service Loyalty Programs Customer Retention Social Media 77

CSM Magazine

NOVEMBER 18, 2024

A favourable customer experience has the potential to engender increased customer loyalty, repeat business and positive word-of-mouth recommendations. By offering exemplary service, casinos can distinguish themselves from their competitors and cultivate a robust brand reputation.

e-support 52

e-support Chatbots Loyalty Programs Customer Service Representative 52

CSM Magazine

DECEMBER 17, 2024

Enhanced Personalization Todays customers expect brands to know themwhat they want, when they want it, and how they want it. Seamless Loyalty Programs Loyalty programs can deliver massive customer retention benefits when personalized appropriately. This boosts relevance, engages shoppers, and grows conversions.

Data 52

Data e-support Customer Experience Apparel 52

CSM Magazine

MARCH 28, 2025

Proactive customer engagement, personalised offers and loyalty programs make customers feel appreciated and can encourage brand trust and loyalty which can be hard to come by, especially in industries that are saturated with many companies!

Company 52

Company Customer Service Hospitality Exceptional Customer Service 52

Storyminers

AUGUST 21, 2018

Most generations are open to receiving emails from brands they already follow. Gen X is less likely to be loyal to a specific brand and open to discounts. If you want to reach an older generation, then a magazine geared toward that age group is a good choice. Send Targeted Emails. Take Out Print Ads. Create an in-Store App.

Customer Experience 124

Customer Experience Social Media Infographics Advertising 124

CSM Magazine

MARCH 28, 2025

When customers feel valued and understood, theyre more likely to engage positively with your brand and return in the future. Acknowledge Customer Loyalty Reward long-term customers through loyalty programs , discounts, or personalized offers to show appreciation.

Customer Service 52

Customer Service Self Service Effort Score Loyalty Programs 52

CSM Magazine

OCTOBER 21, 2024

A positive customer experience can set you apart from your competitors, ensuring long-term relationships with your clients and fostering brand loyalty. Provide Multiple Communication Channels Customer communication plays a significant role in shaping their overall experience with your brand.

Tips 52

Tips Customer Experience Social Media Customer Centricity 52

One Millimeter Mindset

OCTOBER 22, 2018

Decisions about the structure of the customer loyalty program, and its perceived relevance and value to each customer. Also, decisions about systems, software, quality, and the loyalty Apps each customer uses when doing business with that organization. Each with their own, branded customer loyalty program.

Loyalty Programs 67

Loyalty Programs Leadership Loyalty Travel 67

DCX

FEBRUARY 2, 2025

Customers no longer tolerate friction, and brands that rely on old playbooks are watching their relevance slip away. Competition is fierce: Brands investing in digital CX are pulling ahead. Sustainability: Customers love brands that share their values—so make it part of your story. The real winners?

Touchpoint 52

Touchpoint Customer Centricity Loyalty Programs Roadmap 52

ShepHyken

FEBRUARY 25, 2024

Our customer service research sponsored by RingCentral (brand new 2024 report is now out) includes a humorous stat/finding: 79% of US consumers have called customer support and been caught in the automated menu system and repeatedly screamed, “Agent” or “Representative,” and eventually hung up out of frustration. Louis Magazine (St.

Customer Service 66

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 66

ShepHyken

APRIL 25, 2022

Top 10 Signs Your Loyalty Program Needs Rehab by Dan Jurek. CustomerThink) Customer loyalty best practices constantly evolve. So even if your program previously achieved great results, failing to update it frequently to keep customers engaged may mean you lose money, opportunities, or both. by Chris Wyper.

Customer Service 66

Customer Service Loyalty Programs Loyalty Competitive Advantage 66

ShepHyken

MAY 8, 2023

In many cases, they built their brand, and their differentiation from the big guys, on the idea of personalization — of being closer to their customers than their multinational rivals can be — while also offering more sophistication, a broader offering, and more underlying service capability than small businesses can.

Customer Service 13

Customer Service Loyalty Programs Loyalty Tips 13

Storyminers

AUGUST 21, 2018

Most generations are open to receiving emails from brands they already follow. Gen X is less likely to be loyal to a specific brand and open to discounts. If you want to reach an older generation, then a magazine geared toward that age group is a good choice. Send Targeted Emails. Take Out Print Ads. Create an in-Store App.

Social Media 100

Social Media Customer Experience How To Infographics 100

ShepHyken

DECEMBER 3, 2023

My Comment: I’m a big fan of loyalty programs. However, most companies confuse a loyalty program with a discount or incentive program. There’s nothing wrong with pushing for repeat business, which I love and promote; just don’t confuse it for an actual loyalty program.

Customer Service 64

Customer Service Loyalty Programs Loyalty Customer Service Training 64

CSM Magazine

JANUARY 21, 2025

The legend of the kingdom, where each user becomes a part of it, allowed the creation of a recognizable brand that quickly gained popularity. Bonuses and loyalty programs A generous welcome package is available to new users, including cash bonuses and free spins.

Entertainment 52

Entertainment e-support Loyalty Programs Hospitality 52

CSM Magazine

OCTOBER 21, 2024

Music that matches the pace of your brand (so maybe skip the techno at 10 a.m. User-Friendly Loyalty Programs Nobody needs another loyalty card that sits gathering dust at the bottom of a wallet. A great rewards program is intuitive, easy to join, and worth the effort. in a wellness shop).

Retail 52

Retail Engagement Customer Experience Tips 52

C Space

JULY 21, 2020

The Brand Move Roundup – July 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. on July 21.

Brands 52

Brands Transportation Sales Innovation 52

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

CSM Magazine

JANUARY 20, 2021

To do so, cultivate excellent brand loyalty that will post great reviews of you, your product, and your service. What Is Brand Loyalty? Brand loyalty is best defined as your customers’ tendency to make multiple purchases of your goods and services over competitors. Tips To Cultivate Brand Loyalty.

Loyalty 52

Loyalty Brands Rewards Programs Social Media 52

CSM Magazine

AUGUST 21, 2023

Technology can also help to reduce wait times, improve order accuracy, and make it easier for customers to communicate with your brand. By understanding your customers’ preferences and behavior, you can build stronger relationships and increase their loyalty to your brand.

Retail 52

Retail Customer Engagement Engagement Social Media 52

Currency Alliance

SEPTEMBER 5, 2018

Even though Plenti failed[i], Amex’s effort showed belief in the coalition model by one of the biggest names in reward programs. Powerful consumer brands, meanwhile, are building their own coalitions. The “Marriott More” program allows its members to earn and redeem points on everyday retail purchases[iii]. Unfulfilled promises.

Loyalty 36

Loyalty Consumers Brands Airlines 36

CSM Magazine

SEPTEMBER 1, 2021

Align Your Brand Values. Be aware of your brand image and your audience on social media. To keep these customers delighted, you can offer a loyalty program. You can use social media tools to find out who is driving the most conversations about your brand. Respond Promptly to Customers.

Social Media 93

Social Media Customer Service Tips CRM 93

Currency Alliance

JANUARY 22, 2020

Every CEO waxes lyrical about the importance of loyalty. And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. It may not even be through conventional loyalty marketing.

Loyalty 40

Loyalty Brands Loyalty Programs Rewards Programs 40

CSM Magazine

JULY 13, 2022

Optimizing your customer touchpoints can lead to stronger brand loyalty, more revenue, and improved sales. The second a customer begins looking for services and products, there is an opportunity for them to interact with your brand. Good experiences at each touchpoint support brand loyalty over time. Imagine this.

Touchpoint 69

Touchpoint Customer Journeys Self Service Chatbots 69

CSM Magazine

JANUARY 27, 2025

Heres how social media can become your secret weapon for customer service: Fast Responses : Social platforms are public, making your response time part of your brand image. By investing in their training and empowerment, youre equipping them to handle challenges, make smart decisions, and represent your brand in the best possible light.

Customer Service 52

Customer Service Multi-Channel Chatbots Social Media 52

CSM Magazine

JUNE 4, 2024

Instagram is more than just a social media platform; it’s a powerful tool for brands to connect with their audience. EngageMate: Building Lasting Connections EngageMate focuses on creating lasting connections between brands and their audience. Genuine engagement is crucial for building a loyal following and ensuring long-term success.

Engagement 59

Engagement Loyalty Programs Social Media Analytics 59