ShepHyken

FEBRUARY 5, 2024

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more:    What are the latest trends in loyalty programs? How has the traditional concept of loyalty program evolved? How do loyalty programs impact a customer’s purchasing decision?

Loyalty Programs 93

Loyalty Programs Loyalty Fashion Financial 93

ProProfs Chat

SEPTEMBER 9, 2020

“How do we get ardent customers for our brand?”. If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. Before turning into global names, brands like Starbucks and Amazon might have faced the same challenge. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Gamification 96

Comm100

NOVEMBER 23, 2016

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs Airlines 100

Alida

MARCH 27, 2018

The action-packed, half-day meetup explored how leading brands in Asia are building emotion-rich brand experiences, while improving customer lifetime value and market share through customer relationships. Compete against the gold standards of CX—set by brands like Uber or Airbnb. From big data to insight.

Brands 124

Brands Hotels Rewards Programs Insurance 124

Oracle

APRIL 6, 2021

Leading supermarkets and grocery stores are leveraging their loyalty programs to incentivize repeat purchases and compete in a booming market. Here are some tips for grocery retailers planning to launch or revamp their loyalty programs this year. Digitize your program. Consider a tier-based program structure.

Loyalty Programs 71

Loyalty Programs Retail Loyalty Rewards Programs 71

CSM Magazine

JULY 5, 2024

Customer loyalty programs are more than just a way to reward repeat customers—they’re a strategic investment in building long-term relationships and driving consistent revenue. But how do you measure the success of such programs?

Loyalty Programs 52

Loyalty Programs Loyalty Measurement Brands 52

ShepHyken

FEBRUARY 1, 2021

Improve Your Customer Outcomes With 5 Customer Service Best Practices from Leading Consumer Shipping Brand FedEx by Veronica Krieg. My Comment: As customers move to accepting the digital experience – and expecting the companies and brands they do business with to provide a good experience – it’s important to understand what customers want.

Customer Service 146

Customer Service Rewards Programs B2B Loyalty Programs 146

GetFeedback

FEBRUARY 2, 2020

Start a customer loyalty program. You can start a credit card rewards program that is very successful with many customers, but it’s important to be transparent about the implications of the card and how much spending they have to put on it in the first month.

Loyalty 170

Loyalty Loyalty Programs Rewards Programs Social Media 170

CX University

NOVEMBER 21, 2020

Marketing teams use it to get to know their customers, to personalise their brand reach and encourage brand loyalty. Ask five different people what customer experience means to their brand and you would probably get twice as many correct, but different answers. This list goes on. The truth must be told.

Net Promoter Score 98

Net Promoter Score Brands Effort Score Loyalty Programs 98

Kitewheel

JULY 27, 2020

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. This brand loyalty is reinforced by an ongoing positive relationship between a customer and a business and damaged by poor experiences.

Loyalty Programs 52

Loyalty Programs Loyalty Rewards Programs Gamification 52

ProProfs Chat

MAY 28, 2020

No matter if you own a mom and pop shop at a street corner or run a multinational apparel brand, loyal customers are driving your business forward, one transaction at a time. . However, brand loyalty has become just another ‘buzz-phrase’. What Is Brand Loyalty. What is brand loyalty?

Loyalty 93

Loyalty Brands Customer Experience Loyalty Programs 93

Service Untitled

MARCH 16, 2011

Most retail organizations use discounts to entice customers to buy their merchandise at the end of each season, but that doesn’t do much to guarantee a shopper will ever return to a store or even garner customer loyalty. Target stores refund 5 percent of every purchase when a customer uses a branded credit or debit card.

Rewards Programs 44

Rewards Programs Retail Loyalty Loyalty Programs 44

Happy or Not

DECEMBER 17, 2024

Creating a winning voice of the customer (VoC) program is crucial for businesses that wish to thrive in today’s competitive landscape. This guide will cover seven essential steps to build a VoC program that improves customer experience, drives brand loyalty, and increases retention.

Loyalty Programs 36

Loyalty Programs Social Media Net Promoter Score Effort Score 36

BirdEye

FEBRUARY 5, 2025

A carefully curated Facebook Business Page can also effectively showcase your brands story and offerings. Real-time connection builds loyalty: Use direct messages to engage with customers, respond to queries, and create a strong connection with your desired audience. A must for casual and fine dining restaurants alike.

Social Media 104

Social Media Tips Marketing Video 104

ShepHyken

JUNE 21, 2021

The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible. And without rockin’ rewards, the points are without meaning. Do your rewards hit the “must-have” mark that turns casual customers into brand fans? by Tom Ryan.

Rewards Programs 86

Rewards Programs Customer Service Loyalty Programs Loyalty 86

InteractionMetrics

MARCH 27, 2025

Because your existing customers have already said “yes” to your brand at least once. They often become your best marketers, recommending you to friends, posting reviews, and championing your brand. Because when you see 500 other people loving a product, youre more likely to love it too, and stay loyal to the brand.

Customer Retention 52

Customer Retention Strategy How To Net Promoter Score 52

ECXO

JANUARY 30, 2024

For example, if a customer has a positive emotional connection with a brand, they are more likely to overlook minor issues or price increases. They may also be more inclined to recommend the brand to others, further increasing the company’s customer base. This is what the famous NPS attempts to measure.

Rewards Programs 156

Rewards Programs Loyalty Brands Connections 156

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

ShepHyken

SEPTEMBER 9, 2019

When Loyalty Rewards Expire, So Does A Customer’s Loyalty by Dan Gingiss. Forbes) Rewards programs can be lucrative for loyal customers, but when companies add lots of rules and restrictions to a loyalty program, it can actually have the opposite effect. It should be a seamless brand experience.

Customer Service 99

Customer Service Loyalty Programs Loyalty Rewards Programs 99

InMoment XI

OCTOBER 8, 2024

What is A Customer Experience Improvement Program? A customer experience improvement program is a structured initiative designed to enhance the interactions a customer has with a brand. Customers will become loyal to your brand after a varying number of positive experiences.

Customer Experience 195

Customer Experience Self Service How To Net Promoter Score 195

ProProfs Chat

FEBRUARY 22, 2019

Loyal customers spend about 30% more with brands than new customers. And, a well-designed loyalty program can act as a profitable investment and reduce the likelihood of customers going to your competitors. Understand this, customers expect a brand to provide a delightful experience and exclusivity.

Customer Retention 82

Customer Retention Engagement Strategy Rewards Programs 82

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. It also includes a short list of what to consider when protecting customer loyalty.

Net Promoter Score 77

Net Promoter Score Loyalty Programs Customer Service Ecommerce 77

CSM Magazine

OCTOBER 21, 2024

Music that matches the pace of your brand (so maybe skip the techno at 10 a.m. User-Friendly Loyalty Programs Nobody needs another loyalty card that sits gathering dust at the bottom of a wallet. A great rewards program is intuitive, easy to join, and worth the effort. in a wellness shop).

Retail 52

Retail Engagement Customer Experience Tips 52

ShepHyken

OCTOBER 6, 2024

7 Ways to Boost Customers’ Emotional Connection and Loyalty with Your Brand by Annette Franz (MarTech) Loyalty. That emotional connection to a brand is extremely important to customer loyalty. It’s often been thought to be a key driver of loyalty. Brand Loyalty Is Lagging.

Customer Service 80

Customer Service Loyalty Programs Loyalty Rewards Programs 80

Retently

OCTOBER 23, 2024

To truly grasp their audience’s needs and preferences at each stage of the journey, brands often rely on surveys as their go-to tool. Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction.

Ecommerce 110

Ecommerce Survey Retail NPS 110

Oracle

APRIL 8, 2021

Welcome to Experience TV, a LIVE show on social channels about the economic revolution we’re living through, the Experience Economy, where brands compete on the quality of their customer experiences. Loyalty programs are more popular than ever. What’s more, 68% redeem rewards at least once a quarter.

Loyalty Programs 52

Loyalty Programs Loyalty Customer relationships Customer Experience 52

Beyond Philosophy

DECEMBER 14, 2023

Take a moment to consider to whom in your life you feel loyalty. Surprisingly, it’s these same emotions that you have with brands to whom you feel loyalty. Most organizations don’t have a way of measuring loyalty, but they do have a way of measuring repeat business. Usually, people will say family and friends.

Loyalty 88

Loyalty Rewards Programs Loyalty Programs Airlines 88

SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Especially if a loyalty program is part of your strategy.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Especially if a loyalty program is part of your strategy.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

Up Your Service

MAY 3, 2017

Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. But a whole other degree of devoted customer exists: The brand evangelist, described as the kind of traveler who feels so connected to a company that they proactively share their positive experiences with others.

Hospitality 74

Hospitality Travel Industry Brands 74

BirdEye

JULY 5, 2023

Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. Relationship marketing focuses on growing a business by building brand loyalty, improving customer retention, and, ultimately, increasing customer referrals.

Examples 98

Examples Strategy Marketing Social Media 98

Beyond Philosophy

APRIL 30, 2015

So now what do we do to build Customer Loyalty? According to the Econsultancy blog, we should give them plenty of experiential rewards. Loyalty Programs Disappoint Customers. Are Loyalty cards about loyalty or just another form of offering benefits? At least not, with the upper-income brackets.

Loyalty 60

Loyalty Rewards Programs Loyalty Programs Study 60

Customer Guru

JUNE 26, 2018

Omnichannel experience cultivates a greater sense of familiarity and relationship with the brand, creating a positive brand image and increasing retention rates. For instance, one customer may start shopping on his desktop, researching the product and brand. Understanding the importance of social media brand integration.

Omni-Channel 82

Omni-Channel Retail Loyalty Programs Social Media 82

CSM Magazine

JANUARY 20, 2021

To do so, cultivate excellent brand loyalty that will post great reviews of you, your product, and your service. What Is Brand Loyalty? Brand loyalty is best defined as your customers’ tendency to make multiple purchases of your goods and services over competitors. Tips To Cultivate Brand Loyalty.

Loyalty 52

Loyalty Brands Rewards Programs Social Media 52

Grade.us

MAY 9, 2017

There are plenty of ways to offer value to customers beyond the sale of products or services, but one of the most popular methods that business owners use is the loyalty program. The average American household is enrolled in 29 loyalty programs as of 2015 , according to a census by Colloquy.

Loyalty Programs 38

Loyalty Programs Loyalty System Rewards Programs 38

BirdEye

FEBRUARY 19, 2021

Remember that you’re dealing with customers who may not be familiar with your brand. Consider displaying “Popular Dishes” at the very top and limiting your usage of brand-specific terms. . Build an effective loyalty program. With a loyalty program, you can make sure that you’re always your customers’ first choice.

Tips 93

Tips Loyalty Programs Rewards Programs Social Media 93