Storyminers

AUGUST 20, 2020

More importantly, how do you turn your brand into a story? Americans are said to love underdogs—in the form of horses with long odds, sports franchises that upset favorites, and nimble brands that unseat lumbering giants. If your brand comes across as a David, you will be cheered in the marketplace. But there’s a problem.

Retail 264

Retail Entertainment Sports Comparison 264

Experience Investigators by 360Connext

APRIL 27, 2021

Consider what customer-centric brands are doing to earn customer loyalty. Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. Customer experience is a long game and a team sport. Don’t stop with just your industry. Stay in touch with trends and predictions.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

QuestionPro Audience

JANUARY 31, 2018

If sports aren’t your thing, then you’re part of the 24% of Americans who watch it for the attention-grabbing commercials. And these brands are betting—very large sums of money—on consumers checking out their ads. But brands aren’t the only ones spending money during the Super Bowl. Not too bad for one weekend of sales!

Consumers 199

Consumers Sports Study Sales 199

Win the Customer

SEPTEMBER 18, 2018

The same is true in the business of professional sports, a $60 billion-a-year industry where some franchises grow into monster brands. Sales managers in many industries sometimes use sports themes in their coaching -– competitiveness, dedication, strategy execution, etc. The selling game takes place in the buyer’s mind.

Sports 69

Sports Sales Social Media Consulting 69

BlueOcean

APRIL 16, 2024

Blue Ocean, a world-leader in customer care solutions, was awarded a Silver Stevie® Award in the “Contact Center Outsourcing Provider of the Year” category at the 18th annual Stevie Awards for Sales & Customer Service. This is Blue Ocean’s fourth Stevie Award.

Contact Center 177

Contact Center Sports Effort Score Customer Care 177

Alida

APRIL 19, 2017

A renowned luxury fashion brand announces deep job cuts. Companies like Nordstrom, Walmart and Dick’s Sporting Goods actually plan to open more stores in the next 12 months. But in order to reinvigorate sales, the retail industry needs to reimagine the customer experience —and it needs to do so quickly.

Retail 173

Retail Company Sports Fashion 173

Lumoa

FEBRUARY 6, 2018

Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. More brands will (and should) bring up customer feedback to the decision-makers in the company, and with the help of some new amazing technologies we’re changing the way businesses see their customers.

Customer Experience 304

Customer Experience Customer Centricity Self Service Culture 304

ReviewTrackers

FEBRUARY 24, 2021

Reputation marketing is a way of thinking about your reputation in the same way you think about your marketing – the more positive your brand’s reputation, the more growth you can deliver. According to Steve Olenski , contributor for Forbes, many brands don’t think about reputation management until a company crisis occurs.

Brands 104

Brands Marketing Social Media Sports 104

Alida

NOVEMBER 25, 2016

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Some brands use their community to build buzz and awareness.

ROI 100

ROI Measurement Brands Net Promoter Score 100

Beyond Philosophy

NOVEMBER 7, 2016

Dunkin’ Donuts, Honda, and McDonald’s are all gigantic brands with huge reputations. They have each partnered with a sports franchise in a brilliant play to boost the emotional engagement with the team’s fans. Philadelphia area McDonald’s donate 100% of the income generated from coffee sales to a local youth homeless shelters.

Sports 167

Sports Effort Score Rewards Programs Transportation 167

BlueOcean

APRIL 16, 2024

Blue Ocean, a world-leader in customer care solutions, was awarded a Silver Stevie® Award in the “Contact Center Outsourcing Provider of the Year” category at the 18th annual Stevie Awards for Sales & Customer Service. This is Blue Ocean’s fourth Stevie Award.

Contact Center 156

Contact Center Sports Effort Score Customer Care 156

Totango

MAY 17, 2023

When it comes to understanding customer needs, marketing, sales, and CS teams are the experts, so it’s on us to work together to define today’s most valuable growth opportunities. More than half raised hands for sales and the CRO, and when asked if they felt the relationship with product teams could be enhanced, even more hands shot up.

Sales 113

Sales Marketing Sports Customer Journeys 113

Beyond Philosophy

JANUARY 25, 2024

Justin shared how sports can teach us a lot about how to improve your Customer Experience. Moreover, Justin could make a go of it as a sports commentator if he was so inclined. Plus, even if you’re not familiar with Australian rules football, the sports metaphors work well. In sales, it’s a bit similar isn’t it?

Sports 78

Sports Customer Experience Customer Centricity Conference 78

SurveySensum

NOVEMBER 5, 2024

Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. In essence, Nike has built a community where fans feel valued and rewarded for being part of the brand. The brand has mastered the art of making online shopping feel personal and tailored.

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

ReviewTrackers

MAY 18, 2023

Not only does getting more reviews boost your search engine visibility and performance; it also helps you foster trust and strengthen your brand reputation in places where consumers are looking and talking. Simply collect your customers’ email addresses, preferably at the point of sales or care. 9 Tips on How to Get More Reviews 1.

Brands 123

Brands Case Study Multi-Channel Automotive 123

Retently

MARCH 29, 2023

To show you the bigger picture, this is more than 70 percent of annual sales for the leader in this market segment – Mercedes Benz C-Class. And it’s not just that they are electric; there are many other reasons why Tesla is innovative: Direct sales with no dealer network. They attach a deep emotional connection to the brand.

Net Promoter Score 195

Net Promoter Score NPS Automotive Customer Satisfaction 195

Experience Investigators by 360Connext

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

QuestionPro Audience

JANUARY 31, 2018

If sports aren’t your thing, then you’re part of the 24% of Americans who watch it for the attention-grabbing commercials. And these brands are betting—very large sums of money—on consumers checking out their ads. But brands aren’t the only ones spending money during the Super Bowl. Not too bad for one weekend of sales! .

Consumers 150

Consumers Sports Study Sales 150

ReviewTrackers

MARCH 26, 2018

When you were applying to jobs right out of college, your advisor, family and friends may have told you to watch what you post on social media because you had to create a positive online brand reputation to get a job. Olenski argues that brands should not think of reputation management, but instead, reputation marketing.

Brands 82

Brands Marketing Social Media Sports 82

Lumoa

JUNE 26, 2023

In fact, several companies, ranging from media to finance, are already investing in an omnichannel customer experience to boost their sales and revenue. For example, Target, one of the top US retail chains, improved its pickup sales with an omnichannel campaign. Consider a customer looking to buy sports shoes from a popular brand.

Omni-Channel 195

Omni-Channel Customer Experience Net Promoter Score Effort Score 195

ClearAction

MARCH 22, 2024

CX is a Team Sport: 2 Surprising Views Lynn Hunsaker CX is a Team Sport was the CX Day 1 theme in 2021, celebrating the 10th anniversary of the Customer Experience Professionals Association. We all learn from each other in CX is one way CX is a team sport. Two very different CX is a Team Sport analogies may be surprising to you.

Sports 62

Sports Chief Customer Officer Conference Customer Centricity 62

Storyminers

JULY 29, 2016

So how do you ensure your brand is retaining its precious customer base? We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . Too many companies focus on acquisition, investing way more in marketing and sales than on improving the customer experience. Shep Hyken.

B2C 124

B2C Customer Retention Brands Strategy 124

Customers That Stick

DECEMBER 18, 2014

book, movie, sporting event, relationship, travel). When your personal experience with a brand meets or exceeds your expectations you can recommend the brand’s products and services without reservation! Tell us how one outside influence impacted your customer service or customer experience thinking. Fill-In-The-Blank. >

Customer Experience 162

Customer Experience Travel Sports Social Media 162

InMoment XI

OCTOBER 4, 2024

It’s a journey encompassing every point of interaction with your brand, from the initial awareness to leaving an online review. Customer Experience (CX) is the overall perception someone has of your brand based on their thoughts and feelings after each interaction with your business. CXM vs CRM: How They Differ?

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

AWS Machine Learning

APRIL 1, 2025

How Insagic uses Constitutional AI to generate compliant content Insagic uses real-world medical data to help brands understand people as patients and patients as people, enabling them to deliver actionable insights in the healthcare marketing space. In his spare time, he enjoys playing sports, binge-watching TV shows, and playing Tabla.

Knowledge Base 107

Knowledge Base Healthcare Guidelines System 107

NetBase

MARCH 12, 2020

And so are smart brands quick to pick up on related, niche trends. Patrick’s Day alone, beer sales rose by 174%, and whiskey sales by 153%. And beyond the surface level word cloud, brands can click through to see what is being said specifically. Wine is not immune to the decline in sales. With a stunning $6.16

Sales 78

Sales Infographics Trends Fashion 78

Comm100

SEPTEMBER 7, 2017

To further reduce first contact resolution, here we offer 12 essential tips for live chat agents to communicating effectively, addressing customer issues efficiently, and representing your brand professionally. I am also familiar with several of the brands that you sell, such as Kelty.”. Download Free.

Sports 164

Sports Average Handle Time Call Center Customer Service 164

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Promote content created by your followers with branded hashtags.

Social Media 98

Social Media Brands Video Entertainment 98

Beyond Philosophy

NOVEMBER 16, 2023

Before we get into that, let’s remember a foundational element of success in marketing and sales tactics: before you plan and execute, think about what you want to get out of it. In John’s case, it’s a new company, so building awareness about his company’s brand is critical. However, there are other types, too.

Sales 78

Sales Strategy Social Media Advertising 78

Oracle

JANUARY 17, 2019

It moves beyond just one transaction from start to finish, and instead is the overall perception consumers develop after an encounter — of any kind — with your brand. CX is a connected, holistic approach to engaging consumers and meeting — or better yet, exceeding — the conscious or unconscious expectations they develop about your brand.

Customer Experience 111

Customer Experience Sports Touchpoint Hotels 111

Vonage

APRIL 12, 2018

Businesses are increasingly being challenged to adapt to the changes in technology and customer expectations that are being driven by digital transformation, and many brands are struggling to understand where their contact centers – their human sales and service agents – fit in.

Customer Success 120

Customer Success Contact Center Conference Sports 120

ShepHyken

JULY 1, 2019

3 Tips to Empower your Sales Team, Inspired by Top Sales Organizations by Falon Fatemi . Forbes) Business-to-business (B2B) and business-to-consumer (B2C) sales have traditionally been two different beasts, relying on two distinct sets of fundamentals and best practices. But times are changing. LiveHelpNow!) In true St.

Customer Journeys 126

Customer Journeys Customer Service Exercises B2C 126

BlueOcean

DECEMBER 13, 2022

If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. In fact, 56% of customers are more likely to buy from a brand if they belong to their loyalty program.

Loyalty Programs 177

Loyalty Programs Loyalty Rewards Programs Social Media 177

Customers That Stick

OCTOBER 16, 2014

Melissa enjoys “on the job” coaching with front-line center leaders responsible for improving agents’ service and sales skills. book, movie, sporting event, relationship, travel). awarding one move along the board to each agent for every sale. It depends on the industry and brand. False Dichotomy.

Customer Experience 124

Customer Experience Social Media Contact Center Fashion 124

Experience Investigators by 360Connext

JUNE 13, 2018

Set totally unrealistic expectations in your marketing and sales materials. They wore crowns, had expressions, and even sported jewelry! If you’d like a guide, here are some ways to disappoint any customer. We call this the Sea Monkey Syndrome. Remember what expectations you had when you saw the cartoons of happy (and royal!)

Customer Service 152

Customer Service How To Sports Communication 152

Oracle

JANUARY 15, 2021

Oftentimes in sports we’re told that winning is the cure to all problems. In the sports business, winning is certainly wonderful – but over the years, our sports customers have taught me that the real secret to success is collaboration to create a winning team on and off the court, ice, pitch, or field.

Sales 52

Sales Marketing Sports Roadmap 52

Lumoa

JUNE 9, 2020

Take, for example, functional kids’ wear brand Reima. You don’t want your customers’ first experience with your brand to be memorable because of how negative it was. This should include points of contact from every organization within the company: sales, support, marketing, and even engineering.

Ecommerce 195

Ecommerce Customer Experience Customer Journeys Feedback 195