ShepHyken

AUGUST 30, 2019

This eye-opening case study states that “segmentation has been vital to the success of NIVEA Sun and allowed the brand portfolio to grow to over 40 products.” As a matter of fact, 97 percent of consumers say customer service is a big factor when it comes to brand loyalty. Customer service is about more than that.

Loyalty Programs 110

Loyalty Programs Lifetime Customer Loyalty Poor Customer Service 110

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: This week’s TOP FIVE roundup has a theme: Customer Loyalty.

Net Promoter Score 77

Net Promoter Score Loyalty Programs Customer Service Ecommerce 77

InteractionMetrics

JANUARY 7, 2025

The Power of Personas and Critical Moments Effective journey maps focus on key customer personas and highlight the “moments of truth”the interactions that have an outsized impact on the customers experience and loyalty. Opportunities: Areas where improving the experience can drive loyalty, revenue, or efficiency.

Customer Journeys 52

Customer Journeys Strategy Consulting B2B 52

Currency Alliance

NOVEMBER 22, 2017

Take loyalty programs for example. I had so many loyalty cards a few years ago that it was like a running joke amongst my friends that when I went to pay for a round of drinks in a bar, several of them would fall out of my wallet and onto the floor. I don’t have any physical loyalty cards anymore.

Case Study 45

Case Study Study Airlines Hotels 45

CSM Magazine

MARCH 28, 2025

A Solana case study mentions Helium and Star Atlas as the first pilots on the network operating at the edge within the United States. The integration of real-time loyalty programs or decentralized feedback tools opened the door for customer service platforms to build on Solana.

Customer Service 52

Customer Service e-support CRM Case Study 52

Thematic

OCTOBER 30, 2024

It doesn’t matter what industry you’re in – customer experience (CX) is a critical component of customer acquisition, retention, and loyalty. This leads to increased customer satisfaction, loyalty, and retention.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

SurveySparrow

APRIL 26, 2020

In fact, it is also an indicator of loyalty. In this article, we are going to discuss how we can get more case studies, reviews, and customer testimonials using NPS. Techniques to Convert NPS data into Testimonials & Case Studies. What is the Net Promoter Score? Ask for it Directly.

Case Study 52

Case Study NPS Study Survey 52

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. How loyalty partners co-create value.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. The result is that it can be difficult for a retailer to deliver a smooth customer experience when identifying their own loyalty program members, or customers in partner loyalty programs, at the POS.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

Maz Iqbal

DECEMBER 10, 2014

In the early 2000s Tesco was much lauded my many: the customer-centricity gurus, the 1:1 marketing gurus, the data mining and predictive analytics players, and customer loyalty program vendors. Because two way loyalty (sticking by one another) is essential to creating the context for greatness to show up from your people.

Customer Centricity 110

Customer Centricity Case Study Government Retail 110

Comm100

SEPTEMBER 22, 2016

The second edition, updated with case studies and additional resources, will show you how to be, “persuasive, not abrasive.” Creating Customer Loyalty. But the true purpose of every support team venture is to create customer loyalty. Loyalty 3.0: Chief Customer Officer 2.0: by Ryan Levesque.

Customer Service 100

Customer Service Case Study Gamification Culture 100

Currency Alliance

MARCH 21, 2019

Loyalty systems were some of the first marketing technology, dating back 35 years. Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Loyalty Rules Engine. Now, these legacy systems are showing the strain.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

SurveySensum

DECEMBER 4, 2024

Custom er loyalty and satisfaction are crucial when it comes to banks. This CX metric has the ability to gauge customer loyalty and predict business growth. The answers to these questions can point out where banks need to improve, what new things they can try out, and how to boost customer satisfaction and loyalty.

Banking 52

Banking NPS Financial Net Promoter Score 52

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

Customer Service 72

Customer Service Loyalty Programs Contact Center Financial 72

Totango

AUGUST 11, 2022

Most interactions with your SaaS customers are digital, making handling these opportunities decisive for customer satisfaction, loyalty, repeat business and referrals. Implement loyalty and referral programs. Showcase client case studies. Implement Loyalty and Referral Programs. Overdeliver value.

Tips 113

Tips Customer Journeys How To Net Promoter Score 113

BirdEye

AUGUST 24, 2023

Read further to know the key customer marketing strategies you need to improve your business’s experience, retention, and loyalty. We want to highlight how increasing customer loyalty helps your bottom line. Simply put, customer loyalty makes your business more successful. Watch the Free Demo Now.

Strategy 98

Strategy Marketing Customer Retention Loyalty 98

ShepHyken

APRIL 11, 2022

Your Loyalty Program Might Be Losing You Money by Raghuram Iyengar, Young-Hoon Park, and Qi Yu. My Comment: I’ve written that many loyalty programs are actually discount programs. The article starts with a short case study of Panera which offered all their “Unlimited Sip Cup” to their “members” for $8.99/month.

Customer Service 66

Customer Service Employee Engagement Customer Service Training Loyalty Programs 66

InteractionMetrics

FEBRUARY 20, 2025

Your Net Promoter Score (NPS) isntjust another numberits a direct reflection of customer trust and customer loyalty. We appreciate your support can go a long way in strengthening loyalty. This strengthens loyalty and keeps your best customers engaged, which leads to better NPS scores. For promoters: A simple Thank you!

NPS 52

NPS Net Promoter Score Strategy How To 52

Win the Customer

SEPTEMBER 12, 2023

Customized Loyalty Programs Loyalty programs have been a staple of customer engagement for decades. However, modernizing them with personalized rewards and incentives can take customer loyalty to new heights. Traditional businesses can adopt similar algorithms to offer personalized experiences to their customers.

Innovation 59

Innovation Customer Experience Loyalty Programs Customer Centricity 59

Currency Alliance

NOVEMBER 14, 2019

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. If that sounds like loyalty is late to the party, that’s not necessarily a bad thing. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty Trends Hotels Loyalty Programs 40

DCX

DECEMBER 29, 2024

Whether you’re designing a loyalty program or trying to jazz up your digital experience, take a page from Whoop’s playbook. Real-world lessons: Bill, Gautam, and Moshe share case studies from companies around the globe that are making Zero Complaints a reality.

NPS 52

NPS Gamification Effort Score Customer Centricity 52

Totango

MARCH 5, 2021

Without tracking your CRR, your perception of your customer loyalty can only be based on intuition and guesswork. Start by demonstrating the value of your product early in the customer journey by offering case studies and testimonials.

Customer Retention 92

Customer Retention How To Net Promoter Score Effort Score 92

Totango

APRIL 9, 2019

Start by demonstrating the value of your product early in the customer journey by offering case studies and testimonials. Reward high-value customers with incentives or loyalty programs to ensure they see how much your company cares about them.

Customer Retention 76

Customer Retention How To Effort Score Case Study 76

ProProfs Chat

DECEMBER 21, 2020

Share case studies regularly. Your customer loyalty will increase manifold when they see that you are 100% honest with them. When customer trust and loyalty are on the rise, they will be more than eager to forgive your mistakes, and churn will be unlikely. If anything, loyalty programs are soaring.

Strategy 98

Strategy Loyalty Programs Customers Loyalty 98

SurveySensum

SEPTEMBER 6, 2023

On the other hand, advocates take brand loyalty to the next level. This approach not only gets you more reviews but also builds customer loyalty , enhances your online reputation, and attracts new customers. Don’t forget to send them special offers on their birthdays to boost loyalty.

NPS 52

NPS Brands Social Media Net Promoter Score 52

ProProfs Chat

JULY 30, 2021

Hence, creating a good brand perception comes with a lot of benefits like increased customer loyalty, ability to face greater competition, and more. (a) In the next section, let’s delve into some brand perception examples by making use of case studies of well renowned brands. Brand Perception Case Studies.

Brands 111

Brands Net Promoter Score Social Media e-support 111

NobelBiz

OCTOBER 31, 2023

When the pressure rises, here’s how to elevate your customer support to the next level, solidifying trust and cementing loyalty. This predictive capability can be instrumental in strategizing marketing campaigns, loyalty programs, and more. Learn more about the real-time monitoring capabilities of NobelBiz OMNI+ here.

Call Center 104

Call Center Contact Center Software Contact Center Social Media 104

Influitive

OCTOBER 11, 2015

Customer engagement is highly correlated to customer loyalty ,” says Aimee Lucas , Customer Experience Transformist and VP at the Temkin Group , a customer experience research and consulting firm. However, loyalty can generate revenue on another front: demand gen. Loyal customers draw in more customers.

Customer Engagement 40

Customer Engagement Loyalty Engagement Social Media 40

ProProfs Chat

JUNE 21, 2019

Building customer loyalty implies you can sell multiple products and services to the same customer over a period of time. Discounts, free shipping, and loyalty points rule the list. Needless to say, it is one of the most important metrics for your business to consider when you plan your marketing, loyalty programs, and sales processes.

Customer Retention 63

Customer Retention Strategy How To Case Study 63

BirdEye

AUGUST 7, 2023

Challenges in auto repair marketing Power of online reviews in building trust for your auto repair business Case study of marketing done right with Birdeye FAQs on auto repair marketing Marketing your business effectively with Birdeye What is auto repair marketing? Benefits of implementing a loyalty program A.

Strategy 52

Strategy Sales Marketing Social Media 52

BirdEye

AUGUST 20, 2024

Email marketing and automation Email marketing allows you to nurture leads, share valuable content, and encourage customer loyalty. It will also encourage customer loyalty and retention, helping you stay ahead of the competition in the HVAC industry. Comprehensive reporting: Get detailed reports to optimize referral strategies.

Strategy 59

Strategy Marketing Social Media Chatbots 59

CSM Magazine

DECEMBER 20, 2022

The online gambling industry offers an excellent case study in how to provide great customer service. This allows customers to tailor their gaming experience to meet their own individual needs, ensuring that every player gets an enjoyable and rewarding experience. Technology can help, but it’s not the only answer.

Industry 72

Industry Customer Service Case Study Loyalty Programs 72

Confirmit

OCTOBER 18, 2018

Increasing customer loyalty is a key goal of any business, and contributes greatly towards sustainable growth. through a loyalty program), you can increase CLV (Customer Lifetime Value) as well as your chosen customer retention statistic or metric – the longer customers stay loyal, the more they tend to spend. CASE STUDY.

Customer Retention 45

Customer Retention Multi-Channel Net Promoter Score Return on Investment 45

SurveySparrow

JUNE 20, 2021

Offer Loyalty Programs. Loyalty incentives! In fact, 81% of consumers are more likely to do business with a brand that offers a loyalty program. Loyalty programs are a great way to show your customers that you value their commitment to your product or service. Is the feedback negative?

Customer Satisfaction 52

Customer Satisfaction Social Media Loyalty Programs Wait Times 52

Forrester's Customer Insights

MARCH 20, 2015

After almost every loyalty-related speech I give, I get some variation of the following question: "How does this apply to B2B?" " Sure, customer loyalty programs are most frequently associated with consumer-facing rewards schemes, but earning customer loyalty is very important for B2B companies too.

B2C 20

B2C B2B Loyalty Loyalty Programs 20