ECXO

DECEMBER 26, 2023

Increase engagement, response rates and the ROI of marketing initiatives with this step-by-step guide to harnessing hardwired consumer behaviour and instinctive responses. It features case studies of leading brands including Lemonade, Spotify, CEMEX, VMware, Starbucks, NIKE and Amazon.

Case Study 156

Case Study Customer Centricity Social Media Competitive Advantage 156

Thematic

MARCH 30, 2025

The most important thing you can do during your follow-up is to learn more about customer pain points to inform your product roadmap. A public feedback roadmap helps keep users informed as their suggestions move from idea to implementation. Many SaaS companies, for instance, have a live roadmap on their website or in their community.

Feedback 62

Feedback Roadmap Effort Score NPS 62

Gainsight

JANUARY 17, 2020

How do you prioritize what feedback gets incorporated into the product roadmap? From a bigger, strategic roadmap perspective, we get that from our executive business reviews or our insider program. Q: How do you prioritize what feedback gets incorporated into the product roadmap? These get routed directly to the product team.

Feedback 117

Feedback Roadmap ROI Case Study 117

Centercode

DECEMBER 22, 2020

The ROI of Testing Pre-Release Products with Centercode. How Arris Saved $1M by Fixing Bugs Before Release (Case Study). This combination ebook-and-worksheet is a roadmap for keeping testers engaged, because targeted feedback is critical to product success. Increasing Efficiency. Engaging Testers.

eBook 75

eBook Case Study ROI Roadmap 75

Amity

NOVEMBER 6, 2017

Tease Them With Your Product Roadmap. If your customers care about your product, they’ll be curious about new features, and they’ll want to be in the know about long-term product roadmaps. Below are some useful tips to get unresponsive customers to finally get back to you. Ty Magnin, Appcues' Blog.

How To 81

How To Roadmap Case Study Tips 81

Amity

MAY 19, 2017

Here are some breathtaking examples of beautifully designed video case studies – time to get inspired! Why it’s so great: HubSpot is giving us a great example of “ practice what you preach ” by diving right into the Inbound Methodology and delivering a powerful case study informed by a specific buyer persona.

Video 57

Video Case Study Study Roadmap 57

delighted

DECEMBER 10, 2019

ROX is the new customer experience ROI. Although investing heavily in customer experience can be quantified with traditional return on investment (ROI) measurements, measuring the true impact of CX resource allocation requires a new paradigm: return on experience (ROX). Building your own CX ROI model.

ROI 40

ROI Measurement Customer Experience Effort Score 40

CustomerSuccessBox

SEPTEMBER 4, 2019

The Product team to know the product roadmap and also to give feedback about the product if you have got any from the customers. The Marketing team for facilitating case studies, success stories, best practice docks, etc. The Engineering / Solutions team to work on technical/integration challenges.

How To 78

How To Roadmap Customer Success Training 78

ChurnZero

SEPTEMBER 20, 2019

CS Plans should consist of the right balance of touch points, type of touch points and specific high value outcomes that guide customers along their roadmap to being fully entrenched and engaged with your solution. Deliver high value outcomes that create hard ROI and real impact on your customers’ business.

Customer Success 66

Customer Success Roadmap How To Effort Score 66

BirdEye

MARCH 6, 2025

Think of this as your roadmap to winning over potential customers. Donts that hurt your online presence Ignore personal branding and thought leadership Small business owners and entrepreneurs should establish a personal brand by sharing insights, case studies, and success stories.

Tips 85

Tips Tools Social Media Multi-Channel 85

ChurnZero

FEBRUARY 26, 2021

But along with meeting the demands of their external-facing role, Customer Success also faces a barrage of internal requests – whether it’s case studies for Marketing, referrals for Sales, or research for Product. “In Connecting people to understand the use cases person to person has been beneficial.”.

Customer Success 59

Customer Success Company Management Roadmap 59

SurveySparrow

MARCH 16, 2019

Wistia’s Video Hosting Service for Marketing & Sales Enablement help agencies run full video marketing campaigns for their clients and prove ROI with detailed video analytics. Sendible can manage your client’s social networks, schedule messages, conduct customer engagement and measure ROI from a single dashboard.

Marketing 75

Marketing Social Media e-support Video 75

Thematic

APRIL 17, 2024

Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts. Share case studies, even small wins initially, where customer experience analytics pinpointed a problem area, guided a solution, and led to measurable improvements.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts. Share case studies, even small wins initially, where customer experience analytics pinpointed a problem area, guided a solution, and led to measurable improvements.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Measurable ROI Customer experience analytics lets you demonstrate the return on investment (ROI) of your customer-centric efforts. Share case studies, even small wins initially, where customer experience analytics pinpointed a problem area, guided a solution, and led to measurable improvements.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Lithium

JUNE 11, 2019

Building on the foundation laid with Community Manager Certification Level I, this new course includes more data points, deeper case study examples, new reusable assets, and more opportunities to collaborate with fellow attendees. ROI Connection. Learn how to identify, define, and measure ROI for customer care.

Social Media 40

Social Media Case Study ROI Course 40

Lithium

JUNE 11, 2019

Building on the foundation laid with Community Manager Certification Level I, this new course includes more data points, deeper case study examples, new reusable assets, and more opportunities to collaborate with fellow attendees. ROI Connection. Learn how to identify, define, and measure ROI for customer care.

Social Media 40

Social Media Case Study ROI Course 40

Lithium

JUNE 11, 2019

Building on the foundation laid with Community Manager Certification Level I, this new course includes more data points, deeper case study examples, new reusable assets, and more opportunities to collaborate with fellow attendees. ROI Connection. Learn how to identify, define, and measure ROI for customer care.

Social Media 40

Social Media Case Study ROI Course 40

Circular Edge

MAY 26, 2023

I joined CE’s Jonathan Cobb, Arun Chhatpar, and Nitin Lakhpat to explore Supply Chain Automation & Mobility in JDE using AtomIQ , which featured a customer case study from Atrion Medical. All of these products integrate near seamlessly with JDE, so there is little to no learning curve for users – delivering “instant ROI”!

Case Study 52

Case Study Study Innovation Entertainment 52

NetBase

OCTOBER 29, 2018

Fully Understand Social Conversations and Drive Your Business with Demonstrable ROI. Dhara Naik , Social Media Strategy Lead, AbelsonTaylor shared 8 simple rules for showing ROI through social listening and driving business results. The NetBase Roadmap – Skating to Where the Puck Is. And secrets revealed on Day 1….

Brands 60

Brands Social Media Analytics Conference 60

ClientSuccess

APRIL 20, 2017

His career has been mostly about growing and driving adoption and measuring ROI of his customers. What is the ROI on this department?”. Product wants to speak with a customer about a feature, Marketing wants to do a case study, and so on. The First CSM at Marketo. Where does it live in contrast to Support?”

Customer Success 40

Customer Success Case Study Net Promoter Score ROI 40

Gainsight

JUNE 11, 2021

Measure by aggregating inputs and actual results, compare actual vs. expected, gather proof points with case studies content and customer sentiment. Leverage by identifying roadmap initiatives, progress against them, identify whitespace opportunities and feed content to other business systems to enrich the customer.

Chief Customer Officer 91

Chief Customer Officer Handbook Customer Success Knowledge Base 91

inSided

OCTOBER 1, 2022

That was the case for Cognite. According to Alex Farmer, VP of Customer Success at Cognite, the first step on your community roadmap should be to unify all of the one-to-many events and content in one place. For a customer going through an upsell to buy a new module, you might include a link to a case study about that module.

Case Study 52

Case Study Effort Score Customer Journeys Study 52

SurveySparrow

MARCH 14, 2023

10 Essential Product Manager Competencies You Need to Thrive Product features Roadmap Product analytics User experience Product solving skills User onboarding Prioritization Research Communication Organization #1. The product roadmap helps in the development and release of your product. Product beta testing data from SurveySparrow #3.

Management 10

Management Roadmap Communication Resources 10

ChurnZero

DECEMBER 20, 2019

Leading CS practices are looking for ways to actualize the value proposition into their playbook and maturity model so there is an execution path and narrative for driving ROI and expansion. . . We have to put the curious reluctance to talk directly about money/ROI with our customers and our companies behind us.

Customer Success 61

Customer Success Chief Customer Officer ROI Sales 61

BirdEye

APRIL 25, 2023

It’s a roadmap that outlines your goals, target audience, which social media platforms to use, what kind of social content to create, and how to measure success. Conversions are a direct indication of a business’s social media ROI. Day 20: Share a customer success story or case study on Twitter.

Social Media 93

Social Media How To Infographics Video 93

ClearAction

AUGUST 6, 2019

Omnichannel: Seamless customer experience is empowered through close partnership between Marketing Operations and the IT team conducting reviews of the marketing technology stack and working on integrations, with a roadmap for future optimization. Acquisition Addiction’s Impact on Customer Experience ROI. Analyzing Customer Insights.

Customer Journeys 48

Customer Journeys Marketing Effort Score Net Promoter Score 48

Amity

NOVEMBER 4, 2016

Following up with the billing department to ensure that a customer’s invoice was truly corrected, following up with product development to see where on the roadmap a desperately needed feature enhancement was, following up with the training team to confirm that an additionally purchased training package was delivered. Sound familiar?

Data 48

Data Travel Case Study Roadmap 48

Gainsight

JUNE 29, 2021

CS teams not only influence retention rates, but also the organization’s brand and product roadmap. Companies must differentiate themselves by ensuring the customers realize value and prove ROI. They are reliable for references, referrals, case studies, and have a high chance of purchasing more year over year.

Case Study 40

Case Study Roadmap Customer Success ROI 40

DCX

JULY 30, 2024

This guide is your roadmap to winning hearts and minds across your organization. I'll break down customer centricity for each department, giving you the language and examples you need to make your case effectively. Illustrating customer impact: Share case studies of how consultative selling led to long-term partnerships and referrals.

Customer Centricity 52

Customer Centricity Customer Journeys Case Study Customer Satisfaction 52

Currency Alliance

DECEMBER 4, 2023

To consider a loyalty topic to be a ‘trend’, it needs to be on the roadmap during 2024 for at least 25% of leading loyalty programs and on the radar for at least 50% of companies. If you can integrate customer-facing systems with your loyalty platform, your dynamic pricing can fluctuate with far greater precision in order to optimize ROI.

Loyalty 59

Loyalty Trends Data Marketing 59

SurveySparrow

MARCH 26, 2021

A GTM strategy provides a roadmap for businesses to understand the relevancy and impact of their marketing and sales strategy. If you see that industry A has a higher ROI than industry B in terms of a particular messaging, then keep using those settings and extrapolate them accordingly. . #7

Strategy 52

Strategy Marketing Advertising Airlines 52

SmartKarrot

OCTOBER 27, 2022

Create success plans with senior leaders of the business to showcase ROI and reduce churn risk. testimonials, case studies). Represent the voice of the customer to inform the sales process and product roadmap. Be the escalation point for clients for issues but not own the resolution. Apply here: [link].

Customer Success 19

Customer Success Case Study Roadmap ROI 19

SmartKarrot

FEBRUARY 21, 2022

Make strategic marketing recommendations that drive outcomes for your clients and ultimately deliver ROI. Partner with clients to create and deliver Case Studies that can be taken to market. Deliver QBRs that are focused on impact. Regularly monitor client health and proactively identify needs.

Customer Success 19

Customer Success Case Study Roadmap Exercises 19

SmartKarrot

JUNE 30, 2022

testimonials, case studies). Represent the voice of the customer to inform the sales process and product roadmap. Collaborate closely with Sales to support expansion opportunities. Identify opportunities for customers to act as meQuilibrium advocates (e.g.

Customer Success 19

Customer Success Case Study Roadmap Metrics 19

SmartKarrot

DECEMBER 9, 2020

testimonials, case studies). Representing the voice of the customer to inform our sales process and product roadmap. Proactively monitor the platform to mitigate risks and increase performance and ROI. Advocate for the customer – ensure they see relevant case studies, know about upcoming release details and new products.

Customer Success 10

Customer Success Case Study Effort Score Return on Investment 10

SmartKarrot

NOVEMBER 24, 2023

ROI Demonstrations: Technical users are inherently focused on the return on investment (ROI) of any proposed solution. Showcase success stories , case studies, and metrics that highlight the positive impact of upsells on similar businesses. Technical users are naturally curious and inclined towards innovation.

B2B 10

B2B Strategy ROI Return on Investment 10