Remove CEM Remove Leadership Remove Wireless
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When ‘Push’ Marketing Goes Too Far

Beyond Philosophy

CMC, is Thought Leadership Principal for Beyond Philosophy. A couple of years ago, our local newspaper, The Philadelphia Inquirer, ran a disturbing story about how a mortgage loan company in Phoenix had sent spam advertising messages which appeared on the screens of thousands of wireless phone customers. Michael Lowenstein, Ph.D.,

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How to Build a Culture of Customer Experience Management

Answer Dash

Customer experience management, sometimes abbreviated to CEM, is the practice of owning your customer experience and actively working to improve it. CEM means making changes to the way you do things. What is customer experience management?

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What Target Is Doing to Regain Consumer Trust – – And One of The Most Effective Things They (and GM) Could/Should Do

Beyond Philosophy

CMC, is Thought Leadership Principal for Beyond Philosophy. Time in the store equates to spending on coffee and other products, so Starbucks began testing wireless recharging mats at various locations. Michael Lowenstein, Ph.D.,