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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Develop a clear CX vision that ties customer experience to key business objectives such as growth, customer lifetime value, and operational cost reduction. CEO, Chief Customer Officer, or Chief Experience Officer) who champions CX across the company.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Ideally, the CEO and other senior leaders champion the effort, making it clear through their actions and priorities that customer experience is not just a frontline issue but a strategic, company-wide imperative. Leveraging Technology and Data for CX Smart use of technology and data is a powerful enabler of better B2B customer experiences.

B2B 339
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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

Implementing Technology Solutions Investing in technology that enhances the customer experience is essential. However, merely implementing these technologies without practical actions and listening to your customers and following the company mission and goals will not turn your company into a winner.

Strategy 460
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

This process involves leveraging a range of solutions, including Customer Relationship Management (CRM) systems, Voice of Customer (VOC) programs, Customer Data Platforms (CDPs), real-time analytics systems, and other tools to track customer interactions and glean insights.

Strategy 380
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Webinar Spotlight: Creating Engaging Real-time Experiences to Enhance Your Customer Experience

ECXO

Frameworks for measuring and optimizing real-time customer experiences. Allow us to introduce our esteemed panelists and facilitator: Robert Neuwirth: An accomplished CRM expert and product owner at Erste Bank. Robert has extensive experience as a CRM campaign manager and has taken CRM into the cloud.

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How to Execute the Optimal Customer Experience with John Durocher

ShepHyken

Customers want to trust you to deliver a great experience.” ” About: John Durocher is the Chief Customer Officer at Calix. He is widely acknowledged as an expert in customer relationship management (CRM) and has contributed numerous articles and papers to industry and academic publications.

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7 Reasons for Failure When Adopting a Customer First Strategy

C3Centricity

The CEO needs to ask the awkward questions to ensure everyone is embracing a customer-first strategy. CEX #CRM #CustomerFirst #CustomerCentricity #Customer Click To Tweet. What would our customers think of the decision we just made? CEX #CRM #CustomerFirst #CustomerCentricity #Customer Click To Tweet.

Strategy 246