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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

CX transformation often requires breaking entrenched habits and coordinating across silos, which wont happen without active support from the C-suite. Many organizations designate a specific executive owner for CX (such as a Chief Customer Officer or Chief Experience Officer) to lead the charge.

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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

Aligning the Organization’s Culture The organization’s culture should support and promote customer-centric values. This can be achieved through training programs focused on empathy and customer service, performance metrics prioritizing customer satisfaction, and leadership modeling these priorities.

Strategy 453
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

Aligning the Organization’s Culture An organization’s culture should support and promote customer-centric values. This can be achieved through training programs focused on empathy and customer service, performance metrics prioritizing customer satisfaction, and leadership modeling these priorities.

Strategy 380
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The Right Survey to Measure Each Touchpoint of the Customer Journey

GetFeedback

Post-Purchase: How will the customer get access to the solution/service, learn how to use it, and get support? But for most companies, the product or service sold is a major source of value for the customer, and the usage experience should be represented in the journey map. Now you’ve got a real customer, or do you?

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

Whether they need help setting up a new device or to repair a damaged product, the way in which these interactions are handled are at the heart of customer satisfaction. Eric’s favorite motto is “The Customer Experience is Paramount and must be the driving force to any organization.” Jeanne Bliss, Founder and CEO at Customer Bliss.

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Pacific Gas & Electric’s Community Support Shows They Care and Put Customers First

Customer Bliss

After wildfires ravished many Northern California neighborhoods this past October, Pacific Gas and Electric Company (PG&E) took action to support its customers affected by the devastation. I was delighted to see how PG&E showcased its character and values through positive actions that support its community.

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Watch Jeanne Bliss’s Webinar: How to Provide Customer Service That Would “Make Mom Proud”

Kayako

She is one of the foremost experts on customer-centric leadership and the role of the Chief Customer Officer. A consultant and thought leader, Jeanne guides C-Suite and Chief Customer Officer clients around the world toward earning the right to business growth and prosperity, by improving customers’ lives.