Remove Communication Remove Customer Base Remove Resources
article thumbnail

Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Does the request support your long-term vision or the benefits you’ve promised your customers? Even if a customer request seems appealing, it may divert resources from more important initiatives. Challenges : Prioritizing strategic alignment can be difficult when high-value customers are involved.

Feedback 443
article thumbnail

Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

This article explores the pros and cons of responding to negative posts, evaluates the effectiveness of following best practices from leading organizations such as BCG, McKinsey, and Accenture, and provides an analytical framework for deciding when engagement is worth the time and resources.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Experience Experimentation: Your Final Frontier

ECXO

Metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) are commonly used. Effective Audience Segmentation : Segment customers based on demographics, behavior, or preferences to conduct more targeted and relevant experiments. customer feedback) for comprehensive insights.

article thumbnail

The Ultimate List of Customer Success Resources For 2021

Gainsight

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Launching Customer Success. Customer Success Team Management.

Resources 111
article thumbnail

3 Communications Strategies to Use During a Crisis

Totango

Communication during a crisis is about protecting your core asset, your customers. The digital transformation of business has shifted enterprise focus toward customer retention and the pursuit of long-term value. Challenges such as the ongoing COVID-19 pandemic only reinforce the importance of keeping the customers you have.

article thumbnail

How to Make Your Customers Actually Like Your Email Communications

ijgolding

Email marketing is the digital equivalent of direct-mail marketing and in spite of social media’s recent rise in the marketing and communications department , it continues to produce results. Once you have the right set of customers to send your communications to, the next step is to personalize each email you send, as much as you can.

article thumbnail

Talk your way to the top with effective business communication

BirdEye

This unified vision, made possible through clear business communication, is not just about exchanging information; it’s about creating a dialogue where strategies align, objectives are understood, and every team member is working towards the same goal. Table of contents What is business communication?