InMoment XI

NOVEMBER 26, 2024

Did you know that 77% of organizations cannot consistently create a consistent customer experience across channels? This often stems from poor internal communication, outdated technology, or inefficient processes. It is particularly useful for aligning teams across multiple departments, such as marketing, sales, and customer success.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

ECXO

JANUARY 21, 2025

Sales of the ApexSmart 5000 plummeted. The company dismissed it as a fluke, blaming overly picky customers. Loyal Customers Begin to Leave For years, Apex had a loyal customer base who swore by their gadgets. Clara, a long-time fan, was one such customer. Called their helplineno answer.

Customer Experience 156

Customer Experience Social Media Net Promoter Score Innovation 156

InMoment XI

OCTOBER 26, 2022

These tribulations can take many forms; defining customer loyalty in emerging consumers, creating seamless retail experiences across channels, tracking a customer base that seems to be in multiple places at once, and keeping up with a digital landscape that changes as frequently as the Cleveland Browns change quarterbacks.

Retail 397

Retail Customer Centricity Government Chief Customer Officer 397

ECXO

DECEMBER 4, 2024

In contrast, customer success in manufacturing leans heavily on relationship-building, product reliability, and post-sales support. Here, the emphasis is on addressing operational challenges, offering maintenance services, and ensuring that the delivered product integrates seamlessly into the customer’s processes.

Customer Success 156

Customer Success Strategy e-support Customer Satisfaction 156

InMoment XI

MAY 10, 2022

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. A loyal customer is valuable to retailers in a multitude of ways. Step #4: Marketing and Communication.

Retail 370

Retail Net Promoter Score Loyalty Programs Effort Score 370

ShepHyken

SEPTEMBER 24, 2021

SaaS has changed the traditional sales rules. With SaaS, purchases are mainly cloud-based with major demand. Due to this, competition is fierce as many SaaS companies are highly vulnerable to churn if they are not satisfying their customer base.? . Use Customer Success as a carrot.

Sales 158

Sales Company Customer Experience Customer Success 158

Integrity Solutions

JUNE 10, 2024

They’re always in selling mode, always hustling, always doing whatever it takes to close the deal and win at all costs, regardless of whether they’re actually addressing (or even understanding) the customer’s needs. There’s no real sales conversation or dialogue. Generic product information is easy to find.

Sales 107

Sales Customers Training Case Study 107

Comm100

NOVEMBER 15, 2022

(For more information on why digital-first customer service strategies are growing, check out this blog.). To meet their customers’ needs, CCaaS providers are partnering with digital communication platforms to add digital omnichannel capabilities to their product offering. Grow customer base. Increase deal size.

Omni-Channel 245

Omni-Channel Chatbots Social Media Software 245

ECXO

DECEMBER 25, 2024

When businesses focus on giving their customers a fantastic experience, those customers tend to stick around longer, spread the word to their friends, and become loyal advocates. But meeting these expectations effectively requires companies to truly listen to their customersa fundamental pillar of excellent customer experience.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

ECXO

AUGUST 19, 2024

Research shows that companies leveraging advanced experimentation techniques see significant enhancements in performance metrics, such as a 20% increase in customer satisfaction and higher sales conversion rates. Metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) are commonly used.

Customer Journeys 369

Customer Journeys Customer Experience Net Promoter Score Effort Score 369

InMoment XI

JANUARY 22, 2025

Real-time updates for inventory and promotions: Sales change weekly, and inventory changes constantly. Importance of reviews for freshness and quality: Potential customers are especially concerned about freshness and quality, so grocery stores need reviews that mention these elements positively, not just generically good reviews.

How To 195

How To Social Media Software ROI 195

Lumoa

MARCH 9, 2023

Lush’s approach is a great way to build customer trust through authenticity and empathy. By understanding their customers’ needs and concerns, Lush is able to connect with them on a deeper level and create a loyal customer base that values the company’s commitment to ethical and sustainable practices.

Customer Experience 397

Customer Experience Social Media Customers Video 397

Lumoa

FEBRUARY 6, 2018

Companies do marketing, sales and CRM – the customer does the experience! Customer centricity is the answer, backed with a credible customer profitability lens that gives an alternative view to traditional product sales/market share KPIs. Get everyone to see their role through the customer’s lens.

Customer Experience 304

Customer Experience Customer Centricity Self Service Culture 304

InMoment XI

MAY 31, 2022

But the big picture goal is why there is so much buzz around customer journey maps now: Customer journey mapping can move you towards more conversions, greater customer loyalty , and improved customer experience from end to end (or from end to forever, if you are subscription-based and there’s no bottom to your sales funnel).

Customer Journeys 396

Customer Journeys Examples Net Promoter Score Touchpoint 396

InMoment XI

FEBRUARY 3, 2025

The possibilities here are wide-ranging, depending on what a business offers and how real-time events might affect sales. Organizations can use this level of granularity to identify emerging trends that may not extend across the entire customer base but are still significant at the regional level.

Social Media 195

Social Media Call Center Multi-Channel Advertising 195

Customer Bliss

MAY 9, 2018

Uniting the leadership team in the purpose of delivering one-company experiences and connecting it to business growth occurs with my clients when we can simplify the “why” behind this work in a manner that they can stand behind and communicate as their own. To care about “why” customer behavior changed as a result of their journey with you.

ROI 245

ROI Customer Experience How To Leadership 245

Experience Investigators by 360Connext

OCTOBER 16, 2014

Speaking in corporate overlord language in communications aimed at Generation Y. Translating communications in a way devoid of nuance or appropriate syntax. If you are communicating online, you are communicating with the world. If you are communicating online, you are communicating with the world.

Social Media 259

Social Media Culture Consulting Communication 259

TechSee

MARCH 1, 2021

But the days of relying on sales staff to entice customers to re-open their wallets are coming to an end. The rise of new digital engagement channels is making it easier than ever for Customer Service staff to do the (selling) deed, while pushing the CX to the next level. Customer Service as a Profit Center.

Sales 124

Sales Technology Customer Service Chatbots 124

Lumoa

MAY 21, 2018

Organizational roles in customer experience management. Marketing Marketing, which often substitutes or fulfils the role of Customer Experience management, must tailor the customer communications to align with customer segments. And usually, the personal interactions start exactly with sales.

Customer Experience 305

Customer Experience Customer Centricity Net Promoter Score Feedback 305

ECXO

JUNE 11, 2023

5 examples of brilliant CX design Volkswagen – German automobile manufacturer Volkswagen has developed an online configurator that allows customers to design their own car and visualise it in 3D, providing a personalised and engaging experience. This has resulted in an increase in sales and customer satisfaction. The result?

B2B 390

B2B B2C Touchpoint Customer Journeys 390

Totango

MAY 7, 2024

Both CS and Sales leaders agree: Retention is the #1 priority. Achieving higher retention requires close alignment between CS and Sales teams, yet 87% of CS and Sales leaders told us there’s significant room for improvement in their collaboration. But there’s a problem. Use your words Talk to each other!

Sports 103

Sports Sales Strategy Net Promoter Score 103

GetFeedback

DECEMBER 21, 2018

The study also found that top-performing companies are 50% more likely than their peers to have well-designed user journeys that facilitate clear communication and a seamless transaction. Customer retention statistics: More than 6 in 10 U.S. Set and measure customer expectations. Cultivate customer relationships.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

InMoment XI

NOVEMBER 18, 2024

By identifying specific customer preferences—such as preferred products, content types, or communication channels—you can tailor marketing messages, recommendations, and services to each customer’s needs. Improved Customer Retention It is no secret that retaining customers is more cost-effective than acquiring new ones.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Totango

APRIL 4, 2024

If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Revenue retention hinges on the collaborative efforts of CS and sales teams as they collectively shepherd customers throughout the lifecycle journey, from acquisition to retention and expansion.

Sales 94

Sales Customer Success Customers Communication 94

Totango

JULY 17, 2024

You get success right; your revenue is coming.” – Charlie Sonnenberg, VP Sales, Totango + Catalyst Customer-led growth is the only way to protect and sustain revenue growth. Achieving higher retention and growth, however, requires effective collaboration and mutual support between customer success and sales teams.

Sales 100

Sales Metrics Customer Success Call Recording 100

ECXO

MARCH 21, 2023

This ‘’culture’’ ensures that every employee in the organisation is committed to delivering the best possible experience for the customer. Based on the company ‘’mindset’’ and approach. Empowered employees: Employees must be empowered to make decisions that will benefit partners and customers. Think of it like a project plan.

B2B 295

B2B Customer Experience Roadmap Net Promoter Score 295

Totango

OCTOBER 30, 2024

But many organizations focus too inward—on internal operational tactics, rather than prioritizing the customer outcomes that drive customer-led growth. According to GTM Partners, 72% of companies experienced longer sales cycles in 2023. The answer is customer-led growth. For years, attainment was the sexiest word in SaaS.

Roadmap 62

Roadmap Sales Measurement Tips 62

Lumoa

JUNE 30, 2022

Support interactions are an important part of the customer experience you’re creating, but making them the main thing can hurt you. It creates one main challenge: Are the insights you gain from tickets representative of your customer base? Pick one area and make a change to the customer experience.

Customer Experience 259

Customer Experience How To Metrics Feedback 259

ChurnZero

JUNE 15, 2023

Most recently, we’ve seen leaders question whether they should revert to using their organization’s longstanding incumbent sales tool—the CRM—as an interim solution to their team integration challenges. Treating a CRM as a Swiss Army Knife is both inefficient and reductive to the work of post-sale teams. Let’s look at task management.

CRM 96

CRM Sales Report System 96

Gainsight

JANUARY 8, 2025

When they see email communication capabilities in both your Marketing Automation Platform (MAP) and Customer Success Platform (CSP) , theyre bound to ask, Why do we need both? Its a valid questionbut the answer lies in understanding and reconciling the distinct roles each tool plays in the buyer and customer journey.

Customer Journeys 52

Customer Journeys Net Promoter Score Sales Communication 52

ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. The customer journey is essential to any company’s success.

Customer Journeys 125

Customer Journeys Brands Sales Contact Center 125

Optimove

DECEMBER 19, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Retail marketers can learn that leveraging personalized, data-driven marketing maximizes engagement, new customer acquisition, and significantly boosts sales during these critical periods.

Retail 59

Retail Lifetime Customer Customer Centricity Loyalty 59

Retently

OCTOBER 23, 2024

How satisfied are you with the communication you received during the delivery process? Send Delivery Confirmation Alerts : Automated emails or SMS notifications upon delivery reassure customers and close the loop on the order process. Communicate Delays Promptly: If there’s a delay or issue, be transparent with customers.

Ecommerce 109

Ecommerce Survey Retail NPS 109

InMoment XI

JANUARY 12, 2024

The advent of conversational intelligence has become a catalyst for transformation in the way that businesses communicate with consumers. The goal of conversation intelligence is to enhance communication, improve collaboration, and extract valuable information from interactions. Why is Conversational Intelligence Important?

e-support 195

e-support Healthcare Multi-Channel Call Center 195

Kristina Evey

DECEMBER 5, 2017

We all know how to do it… but few know how to do it well … and it could be driving your customers away if you don’t do it well. Listen well and you’ll increase sales and customer loyalty. Your customers are telling you exactly how to keep them coming back to you – because they want to.

Customer Experience 409

Customer Experience Loyalty Customers Feedback 409

Comm100

SEPTEMBER 28, 2021

In the second part of digital transformation journey , we looked at five strategies for boosting success in a customer service transformation. That included tips on how to engage with leadership, collect feedback from your organization, and communicate change. In addition, our sales team loves it.

Customer Service 246

Customer Service Chatbots Banking B2C 246

GetFeedback

NOVEMBER 23, 2019

Particularly in terms of customizing experiences, enabling teams to work more efficiently, and “ achieving a single view of the customer ,” as Salesforce puts it. The message from CX leaders at Dreamforce was this: Companies should apply AI across all touchpoints of the customer journey — marketing, sales, commerce, service, etc.

Conference 48

Conference Case Study Fashion Customer Expectations 48