CCO Council

MAY 13, 2014

In my previous post I described the historical retrospective approach whereby incremental per-customer or per–segment revenue gains are correlated with increasing loyalty and engagement. Expected change in customer value is another valuable means of demonstrating ROI.

Customer Centricity 85

Customer Centricity ROI Measurement Chief Customer Officer 85

Totango

FEBRUARY 28, 2019

It follows then, that your adoption metrics should reflect this deeper goal and generate insight into customer engagement. The adoption phase is the first time your customers start seeing the value of your product and getting returns in the form of improved ROI. Is the customer getting value from the product?

Metrics 83

Metrics Customer Success ROI Measurement 83

Totango

MAY 23, 2019

Continually monitor customer health. Proactively engage customers with personalized campaigns. Such careful attention to the customer and a positive customer relationship will make this process simple and natural. You might employ campaign themes around: Company Growth: We noticed you’ve expanded your team.

Customer Success 76

Customer Success Effort Score Customer Centricity How To 76

BlueOcean

JANUARY 8, 2019

It’s worth mentioning that many customer relationships can be saved even after a bad experience with the actual product or service, particularly if they choose to contact a customer service rep. Calculating Lifetime Customer Value. The Cost of Customer Retention vs Acquisition.

Lifetime Customer 299

Lifetime Customer Contact Center Poor Customer Service eBook 299

NobelBiz

FEBRUARY 21, 2023

Customer lifetime value is a metric used in business to assess how much money a company can expect to generate from a client over the duration of their whole interactions or “lifetime”. The lifetime value of a client, however, is a number that can be calculated with ease with the right method.

Call Center 52

Call Center Effort Score Net Promoter Score Consumers 52

NobelBiz

FEBRUARY 15, 2023

Customer lifetime value is a metric used in business to assess how much money a company can expect to generate from a client over the duration of their whole interactions or “lifetime”. The lifetime value of a client, however, is a number that can be calculated with ease with the right method.

Call Center 52

Call Center Effort Score Net Promoter Score Consumers 52

Totango

JULY 30, 2019

It is as easy to confuse customer experience with customer success as it is to confuse the journey with the destination. The key difference is the attitude of the company providing both the product and the product experience. In customer experience terms, you want to make onboarding intuitive and logical.

Customer Success 77

Customer Success Customer Experience Lifetime Customer Effort Score 77