BlueOcean

FEBRUARY 14, 2024

When we are talking to organizations in the sales cycle, we will often hear from SaaS companies that the customer success role is too complex, too critical, too deeply embedded in their internal operations to ever be outsourced. You and your partner need to know what success looks like before they launch.

Customer Success 177

Customer Success Contact Center Average Handle Time Touchpoint 177

ECXO

APRIL 24, 2024

gdcvte Simplifying CX Design: How Leading Enterprise Tech Firms Overcome Complex Challenges Part I The article was originally posted here: [link] Seamless customer experiences and clear interfaces are two key elements leveraged by successful tech enterprise to generate adoption, with design being the key to overcoming solution complexity.

ROI 317

ROI B2B Software System 317

Retently

MARCH 16, 2022

With new SaaS companies popping up every day and a customer-centric culture coming into play, there’s (understandably) some confusion about how to manage customer interactions. For many companies, the entire conversation takes place under the umbrella of Customer Support (or Technical Support). building advocacy

Customer Success 166

Customer Success Net Promoter Score Customers Customer Retention 166

Kerry Bodine

JANUARY 30, 2021

That might be an account manager, customer success manager — or, as in my case, a payroll specialist. B2B customers reach out directly to their dedicated contacts whenever they have a question or problem. And they depend on their relationships with their contacts for both sales and support.

B2B 227

B2B Company Customer Experience Healthcare 227

ECXO

APRIL 18, 2024

posts header on ECXO The Story of Jose – A Tale About Customer Experience Once upon a time in the bustling city of Metropolis, there was an extraordinary lion named Jose. Though TechEase was renowned for its innovative products, it was infamous for its lack of customer-centric culture. But the change didn’t stop there.

Customer Experience 314

Customer Experience Customer Centricity Chief Customer Officer Culture 314

Totango

APRIL 4, 2024

“What’s your company’s most important business outcome in 2024?” If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Luckily, Totango and Catalyst are no strangers to CS and sales collaboration.

Sales 92

Sales Customer Success Customers Communication 92

ECXO

JUNE 23, 2024

Of course, I am extending the concept and exaggerating its use, but my point is that we can think that Customer Success acts as a kind of double agent because it serves both the customer and the company simultaneously, and clearly both sides are not enemies at all! It holds significant importance for any business.

Customer Centricity 358

Customer Centricity Culture Customer Journeys Customer Satisfaction 358

Experience Investigators by 360Connext

NOVEMBER 20, 2014

Over time, however, there has been a gradual recognition of the importance of having an executive in the C-Suite responsible for elevating and growing the customer experience; as of this year, 22% of Fortune 100 Companies and 10% of Fortune 500 Companies have a CCO onboard. Success means moving the relationship beyond the sale.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302

BlueOcean

FEBRUARY 14, 2024

When we are talking to organizations in the sales cycle, we will often hear from SaaS companies that the customer success role is too complex, too critical, too deeply embedded in their internal operations to ever be outsourced. You and your partner need to know what success looks like before they launch.

Customer Success 156

Customer Success Contact Center Average Handle Time Touchpoint 156

Kayako

JULY 31, 2019

The past few years have seen live chat completely change the way online businesses carry out marketing and sales. Gone are the days prospects would email and wait several hours to receive a response to a sales-related query, or call an 800 number and be stuck in a cyclical loop of annoying prompts and call trees.

Sales 161

Sales Marketing Net Promoter Score Consumers 161

ECXO

SEPTEMBER 30, 2024

Harmonizing Success: How Sales Teams Can Collaborate with Internal Teams to Enhance Customer Experience The ongoing conflict between sales teams and internal departments can really mess up the customer experience, leading to mixed-up interactions and disappointed expectations.

Sales 156

Sales Customer Experience Innovation Culture 156

Retently

MAY 31, 2024

As your company begins to take off and gain momentum, it’s very tempting to think about scaling the technical side of the business. The Connective Tissue of a Company The first non-technical hire you make needs to be in Customer Success. to handle problems as they arise.

Customer Success 147

Customer Success Management Net Promoter Score Feedback 147

ShepHyken

SEPTEMBER 7, 2023

The bar for providing a top-notch customer experience (CX) seems to be rising year after year, regardless of whether you operate in B2B or B2C. Companies that are able to meet these expectations will be able to retain more customers and increase satisfaction, which can ultimately lead to more revenue growth.

Customer Success 144

Customer Success How To Return on Investment Customer Centricity 144

Experience Investigators by 360Connext

JULY 9, 2024

We unravel how customer success principles are reshaping B2C and B2B industries on this special CX Pulse Check edition of the Experience Action Podcast, with Jeannie Walters and special co-host David Sakamoto. Discover how aligning personal and company values can enrich work experiences and create stronger customer relationships.

Fashion 284

Fashion B2C Hotels Insurance 284

eglobalis

SEPTEMBER 16, 2024

Introduction A well-executed B2B customer experience (CX) strategy can be the cornerstone of long-term success in today’s competitive landscape. Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints.

B2B 297

B2B Strategy Customer Experience Customer Journeys 297

InMoment XI

JULY 13, 2022

Bain & Company, the originators of the score, consider between +30 and +40 to be a favorable score. Now you know what NPS is, it’s time to take a look at how you can use it to improve your customer retention. #1: Having a false image of customer success can be harmful, as issues will go unrecognized and unresolved. #2:

Net Promoter Score 368

Net Promoter Score Customer Retention Effort Score NPS 368

Totango

APRIL 9, 2024

Is 2024 the year of customer success or sales? They unanimously agreed that 2024 is the year of the ICP (Ideal Customer Profile). The cohesion between these teams can significantly drive customer value and results, which impacts retention, expansion, and, ultimately, predictable growth.

Sales 111

Sales Customer Success Strategy Industry 111

Help Scout

JULY 20, 2021

While there are many skills you need to help customers effectively, there’s a more profound outlook that informs the daily actions of customer service all-stars. The core characteristics that make a company customer-oriented add up to the ability to fulfill the ultimate purpose of helping people, regardless of challenges along the way.

Examples 145

Examples Company Strategy Effort Score 145

eglobalis

DECEMBER 17, 2024

As Eglobalis previously highlighted predating Forrester’s 2025 predictions companies reliant on NPS risk mediocrity by clinging to outdated measurements. Instead, dynamic alternatives such as Customer Effort Score (CES) , real-time sentiment analysis, and advanced AI-powered analytics offer deeper insights into customer behaviours.

Net Promoter Score 221

Net Promoter Score Effort Score B2B NPS 221

Totango

JULY 19, 2021

And in this customer-centered economy, your customer success (CS) team is invaluable. The team’s goal is to retain your hard-won customers and help them grow by deepening the customer relationship and ensuring they are realizing value with your product every step of the way. Customer advocacy. Onboarding.

Customer Success 125

Customer Success Tips Feedback Customers 125

Totango

AUGUST 13, 2024

But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights. In particular, you need to arm your customer success team with razor-sharp processes and cutting-edge tools that optimize long-term customer value throughout the post-sales journey.

Customer Success 109

Customer Success Data Strategy Tips 109

Totango

OCTOBER 12, 2022

Combined with intense competition and sign-up discounts, not to mention global inflation prompting many consumers to rethink their budgets, the customer retention stakes are high. . With the potential for churn dramatically increasing, customer success is a key priority. Leading the charge. Expert collaborators.

Customer Success 113

Customer Success Culture Survey Customer Journeys 113

ChurnZero

FEBRUARY 14, 2023

Some Customer Success metrics are considered standard but there’s often more than meets the eye. Sales and marketing professionals that geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. There is often more than one way to calculate a given Customer Success metric; Gaming.

Metrics 94

Metrics Customer Success Net Promoter Score Company 94

Totango

JULY 17, 2024

“Success is revenue. You get success right; your revenue is coming.” – Charlie Sonnenberg, VP Sales, Totango + Catalyst Customer-led growth is the only way to protect and sustain revenue growth. But to do that well, CS needs true alignment with their sales counterparts. Bold statement?

Sales 97

Sales Metrics Customer Success Call Recording 97

Gainsight

JANUARY 26, 2022

In the era of Customer Success 2.0, the solid force of customer-centricity ensures that no department is isolated within your company, certainly not the Customer Success team. CS adds value to all parts of your business, whether Product, Sales, or Marketing. Creating Alignment Between Sales and CS.

Sales 111

Sales ROI Customer Success Customer Centricity 111

Totango

JANUARY 2, 2024

In an era when customer success (CS) has become pivotal, it’s no longer enough to have a team dedicated to CS. More importantly, you need an organizational strategy that ensures your customers don’t just come to you but stay, thrive, and become your biggest promoters.

Customer Success 103

Customer Success Tips Self Service Customer Journeys 103

Totango

JULY 31, 2024

In] the enterprise sale, you start by signing on the dotted line, so different expectations and skills are needed.” – Karen Budell , Chief Marketing Officer, Totango + Catalyst Shifting from a product-led growth (PLG) model to an enterprise sales motion is a significant move for any SaaS company.

Sales 98

Sales Leadership Industry Tips 98

Gainsight

JANUARY 10, 2022

Past: Customer Success Started as a Community. The word “community” captures how the Customer Success movement got started. Back in 2013, when Gainsight was a 20-person company, we recognized that there was a new community of people without a “home.” Well, community has a special meaning here at Gainsight.

Customer Success 27

Customer Success Chief Customer Officer Hotels Conference 27

Retently

DECEMBER 21, 2022

Here’s an interesting question for B2B companies that use Net Promoter Score to get feedback from their clients: Scenario : You run a B2B company that sells software. If you sell software to B2B companies with hundreds of users, you can potentially generate tens or hundreds of responses from each survey. Who should you survey?

Net Promoter Score 148

Net Promoter Score B2B Survey Company 148

Lumoa

MAY 21, 2018

Use the navigation, to move around the post faster To understand things better, we asked around a hundred Customer Experience Directors and Managers, CMOs and Customer Success Specialists on which department s are responsible for Customer Experience in their company, despite the Customer Experience/Success/Support departments.

Customer Experience 305

Customer Experience Customer Centricity Net Promoter Score Feedback 305

Totango

NOVEMBER 15, 2021

Customer success tools extend the functionality of your CS platform, multiplying its value. By connecting data from other success tools to your CS tool, you can view and manage all your customer data from one place instead of leaving it isolated in separate information silos. Data File Sharing: Dropbox.

Tools 114

Tools Customer Success Software Self Service 114

Totango

MAY 15, 2024

As CS grapples with rapidly evolving AI opportunities, executives from top companies gathered to share their hot takes on the advancements that will shape the future of the industry. Building a baseline strategy helps ensure AI initiatives align with the company’s objectives and desired outcomes.

Interaction 107

Interaction Customer Success Conference Industry 107

Kayako

AUGUST 12, 2022

The lockdowns and aftermath of the 2020 global pandemic spiked growth in e-commerce sales as brick-and-mortar stores and restaurants closed their doors. eMarketer estimates that by 2024 almost 20% of total retail sales will be via eCommerce, and that estimate does not include travel and event ticketing or restaurant food delivery.

Customer Service 292

Customer Service Ecommerce Effort Score e-support 292

Totango

OCTOBER 25, 2022

Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. We’ll share four essential keys to structuring a customer success team.

Customer Success 98

Customer Success Chief Customer Officer Customer Centricity Sales 98

Kayako

MARCH 21, 2022

No matter how much information companies provide before the sale, most customers will still need help. The customer is king” is an old saying, yet it has never been more relevant than it is now. There are measurable steps companies can take to improve customer service. Now for the good news!

Customer Service 292

Customer Service Social Media Ecommerce Competitive Advantage 292

Totango

JUNE 3, 2022

Customer success email templates form a foundation for effective CS automation. While customer success management can result in a rewarding payoff, it can also be very time-consuming if you don’t use the right strategies. Customer check-ins. Sales to Customer Success Handoff Email Template.

Customer Success 113

Customer Success Feedback Meeting Knowledge Base 113