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Punching Above Its Historical Weight: Why Retention Should No Longer Play Second Fiddle to Acquisition

Optimove

In comparison, Acquisition VS Retention is a much newer concept. In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs. 77% are likely to stay with a brand with a loyalty program.

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40 Customer Retention Statistics You Need to Know

GetFeedback

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

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Punching Above Its Historical Weight: Why Retention Should No Longer Play Second Fiddle to Acquisition

Optimove

In comparison, Acquisition VS Retention is a much newer concept. In 2018, The Loyalty Report – well – reported, that: 70% of customers are more likely to recommend brands with good loyalty programs. 77% are likely to stay with a brand with a loyalty program.

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Top 15+ Marketing KPIs to track in 2023

BirdEye

By tracking the right marketing KPIs, you can course-correct, amplify suitable campaigns, and achieve higher goals. Regularly assess how your sales revenues are performing in comparison to your losses. Customer retention rate As much acquisition is important, retention is cheaper and more substantial in the long term.

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

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The 5 Stages of the eCommerce Customer Journey in 2023

SurveySparrow

Build product comparison charts. In fact, a sale is the beginning of the customer experience process. The objective should be to maximize your ROI from the customer. Metrics like customer lifetime value (CLV) tells you how much business your customer brings over the course of their association with you.