Top CX Reads 2023 – Digital, Design, Centricity
ECXO
DECEMBER 26, 2023
Using Behavioural Science in Marketing shows how to apply behavioural science principles in key areas of marketing, including marketing communications, email, direct mail and ad campaigns, social media marketing and sales funnel conversion strategies. The Experience Mindset: Changing the Way You Think About Growth by Tiffani Bova.
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