Horizon CX

DECEMBER 1, 2023

By consistently delivering products that not only meet but exceed customer expectations, Apple has cultivated a devoted customer base, driving repeat business, and supporting its strategic objective of sustaining a premium market position. These reports often include statistics, trends, and success stories.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

Lumoa

OCTOBER 31, 2018

For larger organizations, the top customer experience challenge will be figuring out how to strategically invest for the present while staying nimble for the future. For larger organizations, the best path is to focus on the current experience while keeping an eye to the future. Blockchain, GDPR) and coordination.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Lumoa

APRIL 24, 2018

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. NPS is used by the biggest companies and leaders in its industries: from Apple to Airbnb, from Amazon to Tesla. At the same time, NPS is often a subject of critics and misunderstanding.

System 338

System Effort Score NPS Net Promoter Score 338

SurveySensum

JULY 14, 2020

As a VP Analyst for Customer Experience at Gartner, Augie Ray has been helping Fortune 500 firms to understand CX, how to succeed, how to gauge results, and how to make CX matter to the stakeholders. A leader in customer experience, he has spent years in leading successful CX, Voice of the Customer (VoC), and marketing teams.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Chattermill

JUNE 25, 2019

If we look back at the last decade in business, consumer preferences have been altered by startups offering standout customer experiences. These startups have since morphed into industry leaders by making customer experience a competitive advantage. Segmentation adds a lot of context to data.

Customer Experience 45

Customer Experience Customer Centricity Effort Score ROI 45

Pointillist

MAY 19, 2020

An Inability to Quantify ROI is Still the Top CX Challenge and is a Barrier to Additional Investment “ Quantifying the ROI of customer experience is the toughest challenge for CX leaders, but it’s arguably the most important to help brands connect experience to financial results.

Customer Journeys 94

Customer Journeys Measurement Report Management 94