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They describe 7 proven ways to make sure that your CX program will have a measurable impact: Not underestimating that culture eats strategy for breakfast, Using the competitiveadvantage of authenticity, Working on CX while also improving employee experience, Making clear choices in your CX strategy. Here is the book link.
Employers throughout all industries, whether a small business with a few employees or an international organization, agree that customerexperience certification is a valuable asset for their workers. In fact, a study by the CustomerExperienceProfessionals Association found that 72% of employers would agree with that statement.
Mila Widyani – Head of CustomerExperience at CIMB Niaga. A CustomerExperience Thought Leader and Influencer, Mila Widyani is a dynamic professional who strongly believes that CX is the key to driving a sustainable competitiveadvantage in today’s economy. LinkedIn : [link].
SRO to hear 4 great brands talk how connecting with community gives competitiveadvantage #mrx #innovation #vcsummit pic.twitter.com/4kJDSW4uFz. Brooks Deaton, director of consumer research at NASCAR, offered this sage advice: create a roadmap to involve other departments in your research activities early.
If we look back at the last decade in business, consumer preferences have been altered by startups offering standout customerexperiences. These startups have since morphed into industry leaders by making customerexperience a competitiveadvantage. Not Connecting with Customers on Multiple Channels.
Consider customers before establishing policies Before finalizing company policy changes, consider how they will impact customers, as suggested by our friend Greg Melia , CEO of the CustomerExperienceProfessionals Association (CXPA). Its a competitiveadvantage.
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