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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

“ Duhigg goes on to say that understanding consumers’ shopping habits and personal habits for marketing is a priority despite the fact that most of us are hardly aware of those patterns ourselves. Their primary goal in the marketing campaign is to convey this to consumers. What they have discovered that this isn’t an easy task.

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4 Actions to Exceed Customer Expectations

Beyond Philosophy

Follow Colin Shaw on Twitter @ColinShaw_CX.

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Are You Deliberate with Your Customer Strategy or Just Taking a Chance?

Beyond Philosophy

Colin is an international author of four best-selling books and an engaging keynote speaker.

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4 Things We Can All Learn from a Retail Customer Experience

Beyond Philosophy

In my post, “ Engaging the Subconscious Shopper ,” I mention a Nielson report that reports that milk drives consumers to the store 59% of the time. Grocery stores know that most people are there for the essentials: milk, eggs and bread. So do grocery stores put the milk right up front so you can get in and out quickly? Not a chance.

Retail 148
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Watch A Great Emotional Ad That Is Critically Acclaimed

Beyond Philosophy

Follow Colin Shaw on Twitter @ColinShaw_CX.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

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5 Tests to Reveal How Customer Centric Your Channel Strategy Is

Beyond Philosophy

Follow Colin Shaw on Twitter @ColinShaw_CX.