Remove Conference Remove Customer Base Remove NPS
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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

According to Marketing Metrics , you have a much higher probability to sell your existing customers than a new prospect, at 60 to 70% versus 5 to 20%, respectively. That’s a much bigger chance that you are going to get to yes if you have a loyal customer base to ask for the order. The Value of Customer Experience, Quantified.

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Why an Effortless Experience Isn’t Enough for Customer Loyalty

GetFeedback

A while back, my teammates and I spent hours in a conference room mulling over the concept of effortless experience. Prior to this, we had all read the book, “ The Effortless Experience: Conquering the New Battleground for Customer Loyalty ,” and one question came out of it: Is effortless really enough? . Get the Guide.

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Lessons From Industry: The Product Conference

Gainsight

Gainsight was fortunate enough to “be in the room” at Industry , one of Product Managers’ largest conferences. The biggest challenge to listening to your customer can often be determining who your customer is and which ones to listen to! . Data tells us so many stories.

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Proving the ROI of the Chief Customer Officer Role, With Enrique Gomez Alonso – CB71

Customer Bliss

In his current position he is responsible of defining and implementing Zurich Spain customer strategy, from customer experience to customer base management or customer data analytics. In his early days of his Vodafone Spain tenure, the company was getting 72 million customer service calls per year.

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10 Ways to Improve your Customer Success Strategy

Kayako

There is always an opportunity to improve and likely a mix of both big and small rocks that could be moved today to increase the NPS of your partners, customers and employees. Do your processes work for 40 customers? What was their customer’s most recent NPS? Think Scale. How about 400? Are you sure?

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How to turn NPS Promoters into Brand Advocates?

SurveySensum

This brings us to the biggest challenge in the brand advocacy process – to identify customers who can be potential brand ambassadors. To effectively identify and categorize your promoters, it’s essential to leverage NPS software. Thus it’s important to personalize your customer engagement.

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iOS 14.5: The New Frontier of Ecommerce Retention

Retently

Announced during the Annual Worldwide Developers Conference in June 2020 but rolled out starting with iOS 14.5 Used timely, these can increase repeat purchases and boost retention by providing a reason for ecommerce customers to stick around. Hence, one of the key benefits of such a program is that it helps build a loyal customer base.