Beyond Philosophy

FEBRUARY 3, 2015

Strategy for CTA buttons is all well and good for the online experience, but what about retail experience and the CTAs that help consumers make decisions there? Engaging the subconscious shopper is a skill supermarkets are always perfecting. They don’t. Follow Colin Shaw on Twitter @ColinShaw_CX. . <

CEM 60

CEM Retail Consulting Conference 60

ChurnZero

SEPTEMBER 29, 2020

For the first time in nine years, HubSpot’s INBOUND conference was not able to hosted as an in-person experience for obvious reasons. Instead they created a new immersive online experience that took the course over two days (September 22 & 23, 2020). . Karl Sakas (@KarlSakas) September 23, 2020. .

Customer Success 59

Customer Success Conference Tips Metrics 59

Pointillist

JUNE 15, 2018

Getting customers engaged in shorter-term activities often bodes well for long-term customer retention. In retail and eCommerce, the focus of retention is on creating engaged customers that return to shop with you again. Loyalty programs usually take the form of memberships that confer rewards, such as airline frequent flyer programs.

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

Beyond Philosophy

JUNE 11, 2015

just how jaded and seeking for social interaction have customers become, in their relationships with vendors and their loyalty and engagement programs, that experiences need to always be fun and inclusive? Combine both offline and online experiences, where virtual and in-person activities can be worked into gaming.

Gamification 60

Gamification Loyalty Programs Loyalty Consumers 60

ENGAGE.cx

SEPTEMBER 18, 2015

One of the buzzy topics at VentureBeat’s GrowthBeat conference in San Francisco last month was figuring out how to integrate all of a company’s different views of a customer. Assembling complete customer profiles to improve customer experience starts with recognizing and understanding each customer at each touchpoint. We at ENGAGE.cx

Omni-Channel 40

Omni-Channel Customer relationships Customer Journeys Call Center 40

SaleMove

MAY 26, 2020

Julia Carreon from Wells Fargo put it nicely in the article : “Gen Z members over the next decade will grow up to be the most demanding consumer the world has ever known” The demand for interactive and personalized digital experiences has already begun and it’s only going to increase.

Social Media 52

Social Media Self Service Banking Conference 52

Gainsight

JULY 7, 2021

I can pretty vividly remember the first Pulse conference I attended back in 2013. When Anthony Kennada , a friend and colleague in Phoenix pinged me about attending his company’s first conference on the topic of Customer Success, I jumped at the opportunity to attend. Pulse 2020 – Back to Moscone (Or So We Thought).

Social Media 45

Social Media Conference NPS Hotels 45

Beyond Philosophy

JUNE 4, 2015

If you are separating the online channel from the brick and mortar channel, or the mobile online experience from the mobile app, you are missing the advantage of having a consistent experience. Colin is an international author of four bestselling books and an engaging keynote speaker. Meld the Worlds.

Omni-Channel 60

Omni-Channel Sports Retail Video 60

Gainsight

MAY 18, 2020

How We Turned a Beloved 5,000 Person Tech Conference Into an Epic 22,000 Online Experience in 45 Days. Just nine short weeks after deciding to transform the much-loved Pulse event into an online experience, we hosted over22,000 Customer Success and Product professionals from 50+ states/countries.

ROI 105

ROI Multi-Channel Video Entertainment 105

C Space

MAY 22, 2020

Digital learning and talent management brands Skillsoft and SumTotal held a live global experience for learning, talent, and business leaders virtually this year, after a last-minute dash to turn their usual face-to-face event into an online experience. million minutes of content. No way no how.

Brands 52

Brands Hotels Travel Airlines 52