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The Ultimate Guide to Conference and Event Surveys

GetFeedback

Companies willing to make that kind of investment expect great results, and conference/event surveys help them deliver. Over half of marketers use real-time marketing tactics to promote and gauge events. Surveys make an excellent addition to the marketing toolbox. Is the conference layout easy to navigate and well marked?

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How Marketers Can Benefit From More Than Technology: Modern Marketing

C3Centricity

Just like most entrepreneurs and business people, I go to my fair share of conferences. Some say California is the centre of internet marketing; the San Francisco area for technology and San Diego for marketing. How we marketers can relinquish our well-established thoughts and actions to make our businesses grow more profitably.

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How to Succeed in Leadership, Marketing, Innovation and Insight

C3Centricity

” Over almost a decade of blog posting, I have written many other articles which include my solutions to failing in countless areas of marketing. 2 Meeting company quotas: Instead of company quotas on the number or proportion of new product launches, a better target is a percentage of sales. Let me know what you think. . #2

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Is it Time to Do Away with Market Research Departments?

C3Centricity

What’s your gut response to the title question about eliminating Market Research Departments? Yes, if it is the traditional market research department. Who better than market research to help in its analysis? In the GRBN report, they mention the largest barriers to the measurement of the ROI of market research and insight.

Handbook 275
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

While with traditional enterprise sales the customer is paying for a one-off purchase that may or may not go hand-in-hand with an annual service fee, SaaS companies are constantly having to cultivate the customer relationship if they are to stay in business. Success means moving the relationship beyond the sale.

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Top CX Takeaways from the Frost and Sullivan CCW Conference

CX Accelerator

Summarized below are a few of the most popular trends coming out of the conference… Most of us are not ready for AI. A poll of the conference audience showed a great deal of inconsistently, with many rolling it up as part of Customer Service. Find out more about Frost and Sullivan CCW Conference HERE and I hope to see you in 2019!