article thumbnail

How to Humanize Customer Experience & Drive Meaningful Customer Relationships

InMoment XI

For many years, experience programs have hailed numbers as a sort of holy grail, but the reality is that numbers are no substitute for genuine human connection. With that in mind, we’re going to dive into a few things to bear in mind while creating more human and more connective customer relationships! Numbers Alone Can’t Tell a Story.

article thumbnail

Not Just Another Blog Post on How to Improve Customer Experience

InMoment XI

It’s in this quest for the ‘why’ that businesses uncover hidden connections between CX improvements and financial business outcomes like customer acquisition , retention, and cost savings. I suggest taking a methodical approach with a dash of curiosity. The numbers can point you in the right direction.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CX Education for Employees: Why it Matters & How to Develop Your Program

Experience Investigators by 360Connext

And that training can feel tactical and task-driven, like explaining how to track customer records in a Customer Relationship Management (CRM) platform. Dedicate themselves to ongoing learning — both about how to improve the customer experience, and in listening and incorporating customer feedback. How we gather feedback.

How To 378
article thumbnail

How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

When customers face a challenge and need help, customer service or support representatives are their heroes — and organizations have invested a lot of time to make customer support a breeze in a growing number of channels: Store representatives are trained to empathize with customers and know how to quickly get them tailored solutions in person.

article thumbnail

The 5 Stages of Account-Based Marketing — and How to Win Them All

In this eBook, we’ll walk you through how to leverage strong data and go-to-market tools to unlock the five stages of ABM: define, identify, engage, convert, and connect. And yet only 43% of marketers are completely satisfied with the quality of their data. ZoomInfo’s MarketingOS changes all that.

article thumbnail

How to Maintain Your CX Program’s Effectiveness in Uncertain Times

InMoment XI

This is a foundational way to keep your CX program effective, and it’ll also help you get an idea of what messaging you need to issue and what actions you need to take to keep customers feeling happy and connected to in uncertain times. It’s critical to look beyond just the survey.

How To 370
article thumbnail

Brand Equity: What It Is, the Benefits, and How to Build It

InMoment XI

Brand equity could help increase your profit margins and how customers view your brand, so it’s an important aspect of your business to nurture. We’ll walk you through the important aspects of brand equity, how to build good brand equity, and why it matters to help you get started nurturing your brand equity. Elements of Brand Equity.

Brands 369
article thumbnail

How to Inspire and Empower Contact Center Agents Through Collaborative Coaching

Speaker: Kate Nasser, The People Skills Coach™

Contact center agents are people and people can grow on their own BUT great collaborative coaching truly guides agents to connect authentically to customers better and better each time. How to collaboratively coach agents to feel empowered as professional care experts even with or without the use of call recordings.

article thumbnail

The New Digital Landscape for Next-Gen CX

Co-branded Infographic with Nice: Your Guide to Next-Gen CX Connections. See how to meet your customers where they're at with a digital-first strategy. Download today to find stats on customers moving from first gen to next gen digital.

article thumbnail

Your Guide to Using Conversational Marketing to Drive Demand Generation

Whether it’s a business deal or a personal connection, they are a driving force to solidify a foundation of trust. This guide will examine the market forces at play, shifting buyer trends, what conversational marketing is, how to leverage it, and the tactics involved in adopting conversational marketing for a B2B demand generation strategy.

article thumbnail

The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. But where do you start? Create highly targeted segments to drive more contextual and personalized engagements.

article thumbnail

Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

In the world of business, connecting the dots from experience to financial impact is an essential skill. To gain buy-in from the C-Suite and key stakeholders, it’s crucial to illustrate how Experience Management translates into clear, measurable business results.

article thumbnail

6-Step Guide to Operationalize a Consumer Connects Program

How can my company build a consumer connects program? Establishing a Connects Program is a great way to support your consumer insight initiatives. Learn how to do it with the right tools in Discuss.io's eBook. Why do consumer-centric organizations succeed?

article thumbnail

Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem? Many organizations fail to properly evaluate vendors during the selection process.

article thumbnail

How to Leverage AI to Drive A Better Human Experience for Your Customers

Speaker: Adam Cutler, Co-Founder of IBM Design, IBM Distinguished Designer, AI Design

How long will it be until AI comprises the entire CX sector and real people no longer connect with real customer concerns? Join Adam Cutler, Co-Founder and Distinguished Designer at IBM Design, to learn how AI can bring growth, and the opportunity for long-lasting connections that help humans thrive.