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How AI is Revolutionizing the World of Sports Betting

Comm100

I could start this article with a history of how technology has impacted sports betting. Its weaving itself into industries like sports betting and customer service rapidly, changing them as we know it. It offers a good example of how the sports betting landscape has changed with AI. All useful, sure.

Sports 130
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Magic Mirror Reflects Major Innovation for the Connected Consumer

Experience Investigators by 360Connext

It sports what the press is calling a “Magic Mirror”. Visit me on the web at MikeWittenstein.com More Posts Follow Me: The post Magic Mirror Reflects Major Innovation for the Connected Consumer appeared first on Customer Experience Consulting. The new flagship store is located in New York City.

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Black Friday Merges With the NFL: Creating the Perfect Storm for Retailers and Sports Betting Sites to Cash In With Optimove

Optimove

For sports betting sites, the NFL game provides a high-stakes platform to engage bettors with personalized, real-time offers that drive bets and enhance the fan experience. Marketers who leverage this moment effectively can significantly amplify revenue and strengthen brand connections.

Sports 59
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Why Journey Mapping Is A Team Sport — And How To Get Your Team Involved

Kerry Bodine

Gather existing customer, operational, and financial data from across your organization to start to (in)validate your hypotheses and connect the work of seemingly far-flung groups to your initiative. The post Why Journey Mapping Is A Team Sport — And How To Get Your Team Involved appeared first on Bodine & Co.

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How OptiLive Keeps Players Hooked During Live Sporting Events

Optimove

OptiLive keeps that connection strong by delivering real-time, personalized messages at crucial moments, ensuring players stay engaged and ready to bet. It combines customer relationship management (CRM) data with live sports feed data to deliver real-time, personalized messages at the most crucial moments.

Sports 52
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Customer Loyalty: Experiences that Increase Retention

InMoment XI

For example, a sneaker brand releasing a new product line paying tribute to an iconic athlete would help it connect with nostalgic sports fans. Familiarity and nostalgia create a sense of connection that can strengthen customer relationships. Brand values: Customers connect with brands that reflect their own values.

Loyalty 195
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Arizona Diamondbacks CEO Creates Fan-Centric Culture

Experience Matters

His goal: “Treat our fans, employees, and players better than any team in sports.” I asked Hall about the connection between baseball operations and the rest of the organization, which is an area that I’ve seen clearly split-up within other professional sports teams. Hall sets the tone for his organization.

Culture 313