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Interviews Aren’t Dead: How B2B Companies Can Learn More from Their Buyers

InMoment XI

While B2B firms have more systems in place than ever to predict sales outcomes, they’re still blindsided when prospects choose another vendor. Interviews can either supplement or replace a post-sales survey. If buyer interviews are not currently part of your post-opportunity strategy, they should be. They’re financial.

B2B 493
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Sales Training Metrics That Matter

Integrity Solutions

While investing in sales training can produce a range of benefits, all of us in sales know it all boils down to the bottom line. Here are the sales training metrics you should be using to measure your success. How to Determine Sales Training Metrics. How to Determine Sales Training Metrics.

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How to build your digital customer success strategy: an expert’s guide (part two)

ChurnZero

Building an executable digital CS strategy has three key components: a digital roadmap, an automation plan, and a touchpoint map. 1: Your digital customer success strategy’s digital roadmap. Be sure to include the “how” in your roadmap in addition to the “what.” What the heck do those mean? That’s okay!

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Organizational Growth Through CX Maturity

Horizon CX

Data-driven decision-making: The organization uses customer data to inform its CX strategy and decision-making. There are several CX maturity models available, and many CX consultancies offer CX maturity assessments. Employee engagement: Employees are empowered to deliver a positive customer experience.

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The road to customer centricity – where to begin?

ECXO

Others are more advanced in adopting, implementing and optimising strategies. Research by McKinsey discovered that companies that get organised and manage CX can realise a 20% improvement in customer satisfaction, a 15% hike in sales conversion, a 30% reduction in the cost to serve and a 30% increase in employee engagement.

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Trends shaping The Forrester Wave™: Customer Success Platforms report

Totango

After several years of relentless pursuit of new business, 2023 made it clear to many companies that growth at all costs is not a sustainable strategy. This shift presents a compelling opportunity for B2B enterprises to invest in tailor-made tools for their post-sales organizations and customer success (CS) teams.

Report 94
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3 Effective Strategies on How to Avoid Bad Reviews Online

SurveySensum

You need to know the right strategies to boost your customers’ experiences, leaving them with a positive impression of your brand. Let’s uncover the best strategies to avoid negative feedback on social media! Here are some effective strategies to achieve that: 1. But, avoiding negative reviews on social media isn’t an easy task!