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Google Reviews: Steps for Businesses to Succeed

InMoment XI

Whether you operate in retail, financial services, insurance, or any other industry, consumers will not purchase your product or services if you have poor Google business reviews. Users can leave reviews for various establishments such as restaurants, hotels, shops, and more. That couldn’t be further from the truth.

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Loyalty marketers: get ready for the deliberate consumer

Currency Alliance

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. Create ‘wow’ moments to keep customers engaged.

Loyalty 72
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10 Key CX Predictions for Success in 2018

Avaya

This provides a tremendous capability beyond what we had even on our mobile devices, and it indicates something very important to watchful businesses: technology becomes real when it gets in the hands of the consumer. The bottom line: Companies will need to begin the digital experience in the expected ways consumers dictate.

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Loyalty: On the Cusp of Major R(E)volution

Currency Alliance

From the customer perspective, it amounts to a Revolution – where brands are finally giving into what has been a ‘peaceful demonstration’ gaining momentum for several years – namely that it is too difficult to accumulate much value among so many incompatible loyalty point currencies/programs – so consumers quit.

Loyalty 52
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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. So the initiative offers meaningful utility to many customers.

Loyalty 52
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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.