ClearAction

JANUARY 6, 2021

Interestingly, like the list above, the answer to customer experience excellence in 2021 is to revisit the basics: they’re long overdue! Here are 21 tips for achieving 2021 customer experience excellence in these areas and beyond: 1) Stop referring to customer experience as interactions.

Tips 77

Tips Customer Experience Net Promoter Score Customer Journeys 77

Wootric CX Blog

FEBRUARY 14, 2019

These authors, speakers, thought-leaders and dedicated customer experience professionals have all helped contribute to the widespread adoption of CX, not just as a strategy, but as a higher goal. Why we love Amy: She’s head of Customer Advocacy at MindTouch. Angus Yang. Why we love Augie: He’s the Sr. Bruce Temkin.

Customer Journeys 67

Customer Journeys Consulting Customer Experience Professionals Chief Customer Officer 67

ijgolding

SEPTEMBER 21, 2015

That is why I also advise people that I am a Customer Experience ‘Specialist’ – not an ‘expert’ – as I believe that anyone who champions a profession should be continually developing their specialism. Continuous professional development never ends!! South West Airlines. British Airways.

Brands 120

Brands Customer Experience Chief Customer Officer Case Study 120

Customer Bliss

MARCH 30, 2017

IBM was among the first larger brands to open a customer experience lab, and at the time they noted three major goals: Enhanced customer insight: The goal was to better predict individual customer behavior across multiple channels. A look inside the Wendy’s customer experience lab outside of Columbus, OH.

Customer Experience 100

Customer Experience Banking Net Promoter Score Call Center 100

Alida

SEPTEMBER 22, 2016

Start by clearly defining what your company stands for, developing an understanding of how customers engage with your brand and prioritizing lasting emotional connections with consumers. To deliver on what customers are really looking for, companies need to tackle the challenges in quantifying people’s preferences.

Innovation 100

Innovation Marketing Social Media Healthcare 100

Lumoa

OCTOBER 31, 2018

It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. Let’s find out what the field professionals actually experience. This will push more aggressive change driven by Customer Experience professionals.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Pointillist

APRIL 26, 2018

Data therefore resides in isolation and each customer interaction is viewed independently rather than as part of a bigger customer journey. Poor data quality regularly hampers efforts to create a single customer view. Without accurate and reliable data, the effort to create a single customer view is wasted.

Customer Experience 72

Customer Experience How To Effort Score Touchpoint 72

Storyminers

JULY 6, 2020

Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. Annette Franz is the founder and CEO of CX Journey Inc. Annette Franz.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. Annette Franz is the founder and CEO of CX Journey Inc. Annette Franz.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Pointillist

AUGUST 18, 2021

I recently sat down with three luminaries in the field of customer experience to discuss the highlights of Pointillist’s third annual report on the State of Customer Journey Management and CX Measurement. This year, 68% of high performers reported having a role or a team dedicated to customer journey management.

Customer Journeys 40

Customer Journeys Self Service Omni-Channel Measurement 40

TechSee

FEBRUARY 5, 2019

If 2018 was a year when customer experience professionals came under intense pressure to map out tangible results from heavy investment, 2019 is shaping up to be the year when next generation customer experience will deliver on the promise of a wide range of new technologies. One good turn deserves another.

Trends 173

Trends Customer Experience Self Service ROI 173

SuiteCX

FEBRUARY 22, 2017

But when it gets right down to the identification of MOTs in process analysis, I’ve seen the definition expanded to include everything from the whole of a customer conversation, or narrowed to each distinct question asked of a customer, and then every separate response from that customer.

Effort Score 113

Effort Score Touchpoint Airlines Interaction 113

SuiteCX

FEBRUARY 22, 2017

But when it gets right down to the identification of MOTs in process analysis, I’ve seen the definition expanded to include everything from the whole of a customer conversation, or narrowed to each distinct question asked of a customer, and then every separate response from that customer.

Effort Score 100

Effort Score Touchpoint Airlines Interaction 100

SurveySparrow

OCTOBER 25, 2019

A survey conducted for 100 customer experience professionals by Forrester, 58% of respondents said their organization drive customer experience innovation by watching what their competitors are doing. Customer Experience Strategy #17. Customer Interaction is a crucial part of the customer experience.

Omni-Channel 77

Omni-Channel Strategy Customer Experience Customer Journeys 77

CX Journey

FEBRUARY 25, 2016

How would your customers rate your omnichannel experience? Customer effort is (or should be) a huge area of concern for customer experience professionals; it's major point of contention and frustration for customers. Multichannel does not refer to a consistent, seamless experience across channels.

Omni-Channel 80

Omni-Channel Customer Experience Customer Journeys Retail 80

Chattermill

JUNE 25, 2019

Today’s customers expect all businesses to provide the same calibre of experience that they’d find with say, an Uber, an Amazon, or an Airbnb. If we look back at the last decade in business, consumer preferences have been altered by startups offering standout customer experiences.

Customer Experience 45

Customer Experience Customer Centricity Effort Score ROI 45

ijgolding

JULY 1, 2015

Just visiting their website sums up the ethos of the company – built around the ‘simple concept that the Customer Comes First’ – I love it. There are overt references to Customer Experience everywhere – and you only have to ask their customers to see what they think about them.

Customer Experience 120

Customer Experience Travel Retail Infographics 120