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5 Social Media Customer Service and Marketing Secrets from the Pros

Comm100

When 67% of consumers turn to social media for customer service support, and 87% of customers indicate that these interactions positively impact their buying decisions, integrating social media into your customer service support strategy becomes a no-brainer. Click here to download the full ebook.

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How Quick Service Restaurant Brands Can Drive Profitable Guest Experience Programs

InMoment XI

As of last year, close to 214 million reviews have been posted to Yelp, and 45% of consumers say they’re likely to read a business’ reviews there before visiting. You can learn more about customer listening best practices in our eBook here! Here’s a short preview of what you’ll find inside. Step #3: Innovate for Lasting Relationships.

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You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

Once you decide to engage in social media customer service, the next step is coming up with an effective strategy for implementing it. You know the “what” and they “why” of social media support, but who within your company should be the one to own this new platform? Introduction. Should it be customer service?

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The Role of Social Media in Higher Education – 5 Best Practices for Engagement

Comm100

Social media is at the core of this movement. Student and schools alike find themselves more active than ever on social media. According to a recent study , 97% of students use social media, with university students being the most active of all. Connecting with Students on Social Meida. Get ebook now.

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The Top 3 “Blended Experiences” Retail Consumers & Employees Expect This Year

InMoment XI

Then let’s take a look at three concrete examples we’ve discovered based on data our Strategic Insights Team collected from consumers and employees across North America. And, with the many social media filters that younger customers use daily, it’s no wonder that virtual try-on capability has emerged as a top expectation.

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40 Customer Retention Statistics You Need to Know

GetFeedback

consumers say that their go-to channel for simple inquiries is a digital self-serve tool such as a website, mobile app, voice response system or online chat. billion per year due to avoidable consumer switching. consumers say they’d share more personal information with a company that offers a great experience. ( CallMiner ).

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Why Brand Perception Matters and How You Can Measure It

GetFeedback

Today’s consumers share their opinions and experiences widely, and their peers trust them when it comes time to buy or pass. Companies, of course, want to cultivate a positive brand perception among their target consumers, but it’s a tricky goal. As Brandwatch points out , companies don’t control brand perception—consumers do.