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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Todays B2B buyers expect seamless, personalized experiences on par with their B2C consumer experiences. Cultural and ROI Challenges: Shifting a traditionally product- or sales-centric B2B culture to a customer-centric one takes strong change management. At the same time, B2B customer expectations have risen.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Some organizations create a detailed CX roadmap that estimates improvements in metrics like net retention rate, customer lifetime value, or average deal size as experience enhancements roll out. This group regularly reviews progress on the CX roadmap, monitors key metrics, and helps resolve any interdepartmental issues.

B2B 339
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Caavo Exceeds 250% Beta Test ROI with Centercode

Centercode

As a producer of consumer electronics, Caavo was acutely aware of how much integration mattered. Now, their beta test ROI is over 250% — and the team is able to maximize its beta results to the fullest. The target market insights they’re collecting with Centercode enables them to validate research and guide their roadmap.

ROI 98
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Top Ecommerce Growth Strategy Tips to Skyrocket Your Sales

Retently

Understanding the latest market trends and consumer behavior isn’t just a “nice-to-have” – it’s a game-changer for ecommerce growth. The ability to stay ahead of consumer expectations, adapt to their needs, and act on behavioral insights can set your brand apart in a crowded space. of ecommerce sales now come from mobile devices?

Ecommerce 148
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI. If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot.

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Stepping Into The Future of Retail With Foot Locker

InMoment XI

Whether it’s identifying opportunities for improvement, sharing compelling stories backed by data, or aligning with departmental roadmaps, Foot Locker’s CX programme is a testament to their customer-centric, integrated customer experience approach.

Retail 195
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Top 10 Posts on Brand Building Strategies of 2018

C3Centricity

If this is your situation, just follow the detailed steps of this post and you will soon be doubling, quadrupling, if not 10x the ROI of your data! We all know how extremely demanding consumers have become. In fact it seems to drown out their reasoning of what to do and they remain frozen in indecision. Marketing must deliver more!

Brands 293