InMoment XI

FEBRUARY 6, 2024

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

Social Media 195

Social Media Marketing Advertising Feedback 195

InMoment XI

JANUARY 22, 2025

Manually responding to thousands of reviews is time-consuming and error-prone, which can lead to embarrassing brand reputation issues. Because prospective consumers and guests are reading these reviews. Use whatever methods you have (website, social media, and other marketing channels) to highlight or showcase great positive reviews.

Management 195

Management Multi-Channel Effort Score Social Media 195

InMoment XI

NOVEMBER 4, 2024

This ensures that consumers understand the potential bias in such reviews. Manipulating Social Media Indicators : Purchasing fake social media likes, followers, or views to falsely inflate a company’s reputation is also prohibited.

Policies 195

Policies Social Media Guidelines Financial 195

InMoment XI

DECEMBER 5, 2024

This is true for financial institutions in general, with almost 90% of consumers using online reviews to make banking decisions. The online space, especially in the form of social media and review sites, amplifies public opinion. In fact, 49% of consumers trust online reviews as much as personal recommendations.

Management 195

Management Social Media Financial Banking 195

InMoment XI

NOVEMBER 21, 2024

Voice of the Customer analysis is emerging as a key consumer trend for 2025 and is poised for continued growth in the years ahead. Get more details about the future of Voice of the Customer analysis and other key insights in our 2025 Consumer Trends Report. Positive word of mouth helps you attract prospects away from your competitors.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

InMoment XI

OCTOBER 29, 2024

If you’re easy to find, contact, and buy from, they’ll become long-term consumers. This can happen through social media, forums, or events. Other companies monitor social media behavior or churn rate. Consider using social media management software to track keywords related to your brand.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

Brandwatch CX

APRIL 1, 2025

Saving money, quicker response times and happier customers: its no wonder social media customer service is growing at a rapid pace. Social customer service costs around $1 per interaction , six times cheaper than phone support costs. Consumers expectations have increased to seemingly unrealistic or undeliverable levels.

Social Media 52

Social Media Customer Service Net Promoter Score Engagement 52

InMoment XI

OCTOBER 24, 2024

Customer Engagement Platform Customer engagement platforms, however, are external and focus on the interaction between customers and consumers. They integrate with apps, websites, and social media to provide a consistent customer experience across all channels.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

SurveySensum

OCTOBER 22, 2024

While browsing social media you become part of 5.17 billion consumers or 63.7% of the world’s population who use social media on a daily basis. For example , the image shown below shows a social media survey on the Instagram platform where Instagram is asking users to answer some questions to improve the platform.

Social Media 52

Social Media Survey Customer Engagement Engagement 52

InMoment XI

NOVEMBER 18, 2024

Did you know that social media is the number one discovery channel for products? Furthermore, when researching a brand or product, most consumers prefer to do their own research rather than speak to a human. Consumer Trends Report. ( [link] ). Here are some of the top customer behavior analysis tools to be aware of: 1.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

BirdEye

NOVEMBER 18, 2024

Managing social media requires juggling content creation, scheduling, analytics, and engagement – tasks that can overwhelm even experienced marketers. AI tools for social media transform this complex process into a streamlined operation, helping you boost engagement while saving hours each week.

Social Media 59

Social Media Tools Multi-Channel Guidelines 59

Thematic

FEBRUARY 12, 2025

Is your business on social media? In this digital age, brands need more than just social listening—they need real-time insights to stay ahead of the conversation. But here’s the challenge: millions of posts, comments, and reviews flood social media daily. They need text analytics for social media.

Social Media 62

Social Media Analytics Analysis Trends 62

InMoment XI

FEBRUARY 3, 2022

That’s why we put a magnifying glass over these emerging consumers and employees in our recent 2022 Experience Trends report , to give you the intelligence you need to create a positive impact with Gen Z, whether you’re trying to convince them to become loyal customers or recruit them to be engaged employees. Check it out for free here!

Employee Experience 397

Employee Experience Customer Experience Brands Social Media 397

InMoment XI

MARCH 16, 2022

Let’s scale up and dive into these CX Trends: CX Trend #1: Consumer Comfort Level with COVID Safety Precautions. Safety concerns continue to vary throughout each region and they’ll certainly affect what consumers want in experiences from any brand. But in Canada and the United States , only 51-61% of consumers were comfortable.

Trends 370

Trends Social Media Comparison Loyalty 370

Retently

NOVEMBER 27, 2024

Leveraging Social Media and Influencer Marketing 8. Use multiple platforms – social media, email, PPC, and more – to create a seamless experience for shoppers, meeting them where they are. Understanding the latest market trends and consumer behavior isn’t just a “nice-to-have” – it’s a game-changer for ecommerce growth.

Ecommerce 148

Ecommerce Sales Strategy Tips 148

InMoment XI

JANUARY 22, 2025

Moz Local centralizes listing management, allowing supermarkets to update business information once and then push that update to more than 70 listing destinations (including online directories, search engines, social media platforms, and more). Social media management: Create and schedule social media posts from a central interface.

Software 195

Software Management Social Media Multi-Channel 195

BirdEye

MARCH 28, 2025

In 2025, real estate social media marketing is no longer optionalit’s essential. With more potential buyers scrolling through social media platforms than ever, real estate agents and businesses must establish a strong social media presence to capture attention, build relationships, and generate leads.

Social Media 52

Social Media Marketing How To Video 52

eglobalis

JULY 31, 2024

Eleven Key Technologies Enhancing Customer Experience Marketing Automation Platforms Marketing automation tools like Marketo and HubSpot streamline repetitive marketing tasks such as email campaigns, social media posting, and lead nurturing.

Customer Experience 428

Customer Experience Social Media Analytics Chatbots 428

InMoment XI

AUGUST 20, 2024

This involves online reputation management practices such as managing platforms such as review sites, legal directories, and social media. When potential clients search for legal services online, they often read Google reviews , visit attorney websites, and browse social media profiles before making a decision.

Management 369

Management Social Media Report Industry 369

ECXO

OCTOBER 30, 2024

By prioritizing genuine interactions and valuing customer feedback, businesses can empower consumers to make informed decisions, much like Neo embracing his role as “The One.” This could be achieved through platforms that encourage user-generated content, forums for discussion, or social media engagement.

Customer Experience 156

Customer Experience Self Service Social Media Consumers 156

InMoment XI

JANUARY 22, 2025

Review and Reputation Management Across Various Platforms Reviews are another tool that consumers use to decide where to shop. The mobile split is certainly higher in the grocery space, where an everyday use case for most consumers is pulling out their phone, opening their preferred navigational app, and searching for what they need.

How To 195

How To Social Media Software ROI 195

QuestionPro Audience

AUGUST 10, 2020

Market research has been around for long and has helped many industries grow by grabbing the right opportunities based solely on consumer feedback. Like everything else, consumer research, too, had advanced over the years, coming a long way from legacy survey distribution methods. Use social media for research.

Tips 352

Tips Marketing Gamification Social Media 352

rethinkCX

FEBRUARY 17, 2025

With social media platforms like Facebook, Twitter, Instagram, and LinkedIn becoming essential communication channels, businesses must adapt to provide 24/7 customer support. Why Social Media is Essential for Customer Support 1. Strategies for Delivering 24/7 Social Media Customer Support 1.

Social Media 52

Social Media Brands Chatbots Omni-Channel 52

InMoment XI

JUNE 7, 2022

Benefit #3: Effectively Filter Social Content to Only Extract Relevant Data. Benefit #1: Greater Access to and Value from Social Data. A consumer electronics brand who partnered with InMoment previously approached Voice of Customer by designing, distributing, and analyzing a wide range of surveys. The result?

Company 369

Company Social Media Return on Investment Travel 369

ECXO

AUGUST 12, 2024

Marketing Automation Platforms: Platforms such as Marketo and HubSpot are vital for automating marketing tasks like email campaigns, social media management, and lead nurturing. By leveraging social listening capabilities, companies can monitor customer sentiment and adapt strategies to strengthen customer relationships.

Customer Experience 366

Customer Experience e-support Social Media B2B 366

Lumoa

FEBRUARY 9, 2023

It is trusted by 92% of consumers. According to LivePerson’s Connecting with Consumers report , 83% of customers needed some kind of support during their online journey and at the same time Groove mentioned that 82% of customers leave a company because of a bad customer service experience.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

ShepHyken

OCTOBER 27, 2024

Bots in CX: A Love-Hate Relationship by Matt Vartabedian (No Jitter) Consumers dislike bots, businesses like them. My Comment: According to this article, consumers are in a “love-hate relationship” with bots. Sounds like a great strategy for all types of customers. Engage, Delete, Ignore or Snub?

Customer Service 80

Customer Service Social Media B2B Chatbots 80

GetFeedback

JANUARY 19, 2020

Public comments on social media sites like Twitter, Facebook, LinkedIn, and review sites. Winning CX initiatives use text and social media at least 80% of the time, compared to half of those in a Developing stage. Posts and comments on social media. Customer service agent notes and messages.

Customer Journeys 365

Customer Journeys Touchpoint Survey Measurement 365

CX Accelerator

JUNE 8, 2020

Listening to call recordings is time-consuming work. Pay attention to social media. And finally, ,, Chiedza astutely reminds us that we can learn a lot from customers by “going over their comments on our social media posts.” Many companies do a lot of talking on social media but not enough listening.

Survey 345

Survey Social Media Contact Center Call Recording 345

InMoment XI

FEBRUARY 1, 2022

In recent research done by InMoment’s Strategic Insights Team, we found that only 21% of US consumers were willing to fill out a traditional survey , a significant decrease when compared to results three years prior. These customers much preferred methods like Microsurveys , as well as social media and review sites.

Survey 396

Survey Customer Experience Social Media Data 396

C3Centricity

APRIL 23, 2024

Of course, this figure varies by industry, with retail, e-commerce, and consumer goods companies often seeing higher returns thanks to direct purchase links in their emails. Content marketing, email marketing, and social media platforms provide avenues for reaching large audiences at a fraction of the cost of traditional advertising.

ROI 296

ROI Marketing Social Media How To 296

Brandwatch CX

MARCH 27, 2025

It extends content and communications beyond overly promotional messages, intruding into the consumer’s space with a hard sell. With empowered consumers who are spoilt for choice, fostering a relationship to the benefit of the consumer can make you stand out from competitors.

Customer relationships 93

Customer relationships Marketing How To Social Media 93

Optimove

OCTOBER 14, 2024

By October, over half of consumers expect to feel overwhelmed by brand messaging, putting retailers at risk of losing attention. This number is expected to climb to 81% by December, putting retailers at risk of losing consumer engagement just as the holiday season peaks.

Consumers 59

Consumers Marketing eBook Omni-Channel 59

Retently

NOVEMBER 13, 2024

Why it Matters: According to McKinsey , 71% of consumers expect personalized experiences , and 76% feel frustrated when brands don’t deliver. According to the Retail Perceptions Report, 40% of consumers would even pay more for products they could experience through augmented reality , showing the high demand for immersive shopping options.

Ecommerce 144

Ecommerce Retail Social Media Technology 144

ECXO

DECEMBER 25, 2024

Modern consumers have grown accustomed to seamless, tailored, and instant interactions, whether theyre ordering coffee, streaming their favorite show, or scheduling a service. Actively Collect and Leverage Customer Feedback What to Do: Use surveys, social media listening, customer reviews, and even interviews to gather insights.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

DECEMBER 18, 2024

It ingests feedback from email, social media, and chat and integrates it with customer relationship management (CRM) data. Key features to look for include: Text and Speech Analytics Understanding customer sentiment is essential, but doing so manually is time-consuming.

Contact Center 195

Contact Center Customer Satisfaction ROI Virtual Agent 195