Remove CRM Remove Culture Remove Exercises
article thumbnail

How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer. Building a Customer-Centric Culture Even the best CX strategy will falter if the companys culture doesnt support it.

B2B 339
article thumbnail

Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

This strategy should encapsulate everything from understanding customer behaviors and preferences to aligning internal processes and cultures around those insights. Aligning the Organization’s Culture The organization’s culture should support and promote customer-centric values.

Strategy 450
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Designing and Rolling Out a Global Customer Experience Strategy

ECXO

This strategy should include a thorough understanding of customer behaviors and preferences, aligning internal processes and culture with these insights. Aligning the Organization’s Culture An organization’s culture should support and promote customer-centric values.

Strategy 380
article thumbnail

Five Rules of Customer Observation for Greater Success

C3Centricity

In the exercise, people are asked to count the number of passes made by the team in white, so that is what the observer will concentrate on. For this reason, it is essential to run a careful briefing session before every observation exercise. CEX #CRM #CustomerFirst #CustomerCentricity Click To Tweet.

Culture 234
article thumbnail

How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators by 360Connext

Organizations are realizing that a customer-centric culture is key to driving growth and profitability. You can understand that you need to eat healthier and exercise more to live a healthy life. Level 3: Alignment and Integration Ultimately, the goal is to gain alignment throughout the organization and your culture.

article thumbnail

What Consumer Goods Companies Can Learn From Healthcare. 7 Lessons of Customer Service Excellence

C3Centricity

As you probably know, actually becoming your customer and seeing the market from their perspective, is one of the exercises I suggest to better understand them. CEX #CRM #CustomerService Click To Tweet. Customer #CEX #CRM Click To Tweet. BigData #CEX #CRM Click To Tweet. How often do you do it? Confirm that you know me.

article thumbnail

Customer Service is a Gold Mine for Employee Experience Ideas

Russel Lolacher

Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees.” – Tony Hsieh. Sharing the same vocabulary with your #customer puts you on the path to a more customer-centric culture. The customer calls it “shopping elsewhere.”. You call it processing time.